Sales Development Representative - International (CAN)

WinsAbove; Toronto; Hybrid; CAD 90,000 - 143,000; Full time

Job summary

Toast is expanding globally and seeks a Founding Sales Development Representative to help grow in Canada. This hybrid role requires days in our Toronto office and offers exposure to building a pioneering sales function.

As an SDR, you will engage with prospective restaurant partners, qualify leads, and collaborate with marketing and account executives to craft effective outreach strategies in a fast-paced startup environment.

Qualifications

• Excellent written and verbal communication skills.
• Passion for sales and a desire to work in a results-driven environment.
• High customer empathy and ability to handle objections.
• 6+ months experience in an SDR or BDR role or Restaurant Management experience.
• Attention to detail and strong organizational skills to track many opportunities.

Responsibilities

• Handle inbound marketing leads and set up product demonstrations for Account Executives.
• Collaborate with Account Executive Teams as well as the marketing team to develop outreach strategies.
• Leverage prospecting skills and relationships to build partnerships with restaurants.
• Be the voice of the customer and share valuable feedback cross-functionally.
• Understand the competitive landscape and determine how to best position Toast in the market.

Skills

Communication skills

Sales mindset

Customer empathy

Objection handling

Organizational skills

Self-motivated

Job description

Toast is driven by building the restaurant platform that helps restaurants adapt, take control, and get back to what they do best: building the businesses they love. Running a restaurant is tough. It takes guts and determination to be in this business. It takes a love of the rush, a commitment to the any-time shift, and a knack for making magic from the chaos. Toast was built to make a restaurant work a little easier. The Toast platform helps restaurants adapt, take control, and get back to what they do best: building the businesses they love. As we look to expand globally we are looking for a Founding Sales Development Representative to help us grow in Canada.

This is a Hybrid role with days in our Toronto office

As a Sales Development Representative, (SDR), you will help expand our customer base by connecting with prospective customers, understanding their unique needs, and identifying the best way to position Toast. You’ll have the opportunity to master your sales skills in an environment that fosters continuous learning and growth.

About this roll* (Responsibilities)

• Handle Inbound marketing leads and set up product demonstrations for Account Executives.
• Collaborate with Account Executive Teams as well as the marketing team to develop creative outreach strategies.
• Leverage prospecting skills and relationships to build partnerships with restaurants.
• Be the voice of the customer and share valuable feedback cross-functionally.
• Understand the competitive landscape and determine how to best position Toast in the market.

Do you have the right ingredients*? (Requirements)

• Excellent written and verbal communication skills
• Passion for sales and a desire to work in a results-driven environment
• High customer empathy and ability to handle objections
• 6+ months experience in an SDR or BDR role or Restaurant Management experience
• Attention to detail and strong organizational skills to be able to keep track of many opportunities at one time
• Ability to work in a fast-paced, entrepreneurial environment.
• Self-motivated, creative, and flexible with the ability to perform well under pressure.
• Experience canvassing and cold-calling into various types of local businesses, with evidence of success preferred.

Special Sauce* (Nice to Haves)

• Up to date on the latest restaurant industry trends; knowledge of restaurant operations is a plus.
• Experience working in a start-up environment.

Our Spread* of Total Rewards

We strive to provide competitive compensation and benefits programs that help to attract, retain, and motivate the best and brightest people in our industry. Our total rewards package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet Toasters’ changing needs. Learn more about our benefits at https://careers.toasttab.com/toast-benefits.

*Bread puns encouraged but not required

Total Targeted Cash

$65,000 — $104,000 USD

How Toast Uses AI in its Hiring Process

Throughout the hiring process, our goal is to get to know you. We use AI tools to support our recruiters and interviewers with tasks like note-taking, summarization, and documentation of interviews to ensure they can be fully focused on your conversation. All hiring decisions are made by people. We ask that you complete interviews and assessments on your own, without real-time AI tools, recording, or transcription bots, unless we tell you otherwise in advance. To learn more: https://careers.toasttab.com/ai-in-hiring

Our Approach to Hybrid Working

We embrace a hybrid work model that fosters in-person collaboration while valuing individual needs. Our goal is to build a strong culture of connection as we work together to empower the hospitality community, regardless of location. Please visit the Locations page on our career site to learn more about our in-office expectations by region: https://careers.toasttab.com/locations-toast

People Are the Secret Ingredient in Our Recipe for Success

At Toast, our employees are our secret ingredient—when they thrive, we thrive. The restaurant industry brings together people with a wide range of backgrounds, experiences, and perspectives, and we value that same breadth at Toast. We strive to build a culture grounded in authenticity, respect, and humility, where every Toaster has a real opportunity to grow, contribute, and do their best work—raising the bar in delivering exceptional experiences for our customers and each other.

We Thrive Together

We embrace a hybrid work model that fosters in-person collaboration while valuing individual needs. Our goal is to build a strong culture of connection as we work together to empower the restaurant community. To learn more about how we work globally and regionally, check out: https://careers.toasttab.com/locations-toast.

Toast is committed to creating an accessible and inclusive hiring process. As part of this commitment, we strive to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process, please contact [e-mail].

For roles in the United States, it is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.