Sales Development Representative - Full Remote

Ersilia; Vancouver; Remote; CAD 55,000 - 75,000; Full time

Job summary

A dynamic sales organization in Metro Vancouver is looking for a Sales Development Representative. In this role, you will be responsible for driving lead generation and qualification, ensuring effective collaboration with the sales team. The ideal candidate will have over 3 years of experience in sales or lead generation, with strong communication skills and proficiency in CRM platforms like Salesforce and HubSpot. This position offers an opportunity to contribute significantly to revenue growth.

Qualifications

• 3+ years of experience in sales, business development, or lead generation (SaaS experience preferred).
• Familiarity with CRM systems and lead generation tools.

Responsibilities

• Identify and research potential clients and new market opportunities.
• Conduct outbound calls, emails, and social outreach to build a pipeline of prospective clients.
• Qualify leads based on established criteria to ensure the fit with the target customer profile.
• Maintain accurate records of all interactions and lead data in a CRM system.
• Use modern sales technologies and tools to improve lead generation and qualification.
• Consistently meet and exceed monthly and quarterly lead generation targets.

Skills

Communication skills

Organizational skills

Time management

Proficiency with CRM platforms

Self-motivation

Tools

Salesforce

HubSpot

Job description

The Sales Development Representative (SDR) is responsible for driving lead generation and qualification to support revenue growth. This role focuses on building a strong pipeline of potential clients, ensuring smooth collaboration with the wider sales team, and leveraging modern sales tools to maximize efficiency and results.

Key Responsibilities

Lead Identification and Research

• Identify and research potential clients and new market opportunities.
• Gather insights into prospects’ business needs to tailor outreach effectively.

Lead Generation and Outreach

• Conduct outbound calls, emails, and social outreach to build a pipeline of prospective clients.
• Execute personalized outreach strategies to engage decision-makers and influencers.

Lead Qualification and Conversion

• Qualify leads based on established criteria to ensure fit with the target customer profile.
• Schedule and coordinate meetings and demos for account executives, ensuring seamless handover.

CRM and Data Management

• Maintain accurate records of all interactions and lead data in a CRM system.
• Track and analyze performance metrics to identify areas for improvement.

Sales Technology Integration

• Use modern sales technologies and tools to improve lead generation and qualification.
• Partner with the sales team to refine tool usage and align processes with sales strategy.

Collaboration and Strategy Refinement

• Provide regular feedback on lead quality and conversion rates to inform sales tactics.
• Collaborate with peers to continuously improve outreach strategies.

Performance and Goals

• Consistently meet and exceed monthly and quarterly lead generation targets.
• Proactively develop new approaches to enhance lead generation outcomes.

Qualifications

Experience

• 3+ years of experience in sales, business development, or lead generation (SaaS experience preferred).
• Familiarity with CRM systems and lead generation tools.

Skills & Abilities

• Excellent communication and interpersonal skills, with the ability to engage decision-makers.
• Strong organizational and time management skills, capable of managing multiple priorities.
• Proficiency with CRM platforms (e.g., Salesforce, HubSpot) and outreach tools.
• Self-motivated, target-driven, and eager to achieve results.