Sales Associate
We believe that difference sparks brilliance, so we welcome people and ideas from everywhere to join us in stretching what’s possible. At Tapestry, being true to yourself is core to who we are. When each of us brings our individuality to our collective ambition, our creativity is unleashed. This global house of brands – Coach and Kate Spade New York – was built by unconventional entrepreneurs and unexpected solutions, so when we say we believe in dreams, we mean we believe in making them happen. We’re always on a journey to becoming our best, but you can count on this: Here, your voice is valued, your ambitions are supported, and your work is recognized.
Job Description
The Sales Associate role is an integral part of the store’s overall success and efficiency: demanding direct attention to our brand commitment when servicing our customers and driving results. Responsible for upholding Coach’s Service and Selling Models, creating a positive first impression, building on‑going customer relationships through a personalized experience, and leaving a positive, lasting impression.
Responsibilities
- Understands organizational objectives and makes decisions that align with Company priorities.
- Takes ownership and is committed to delivering results, while remaining actively aware of personal and store metrics; creates personal sales and clienteling strategies in partnership with the management team.
- Creates short‑ and long‑term strategies to achieve personal metrics and performance goals.
- Takes ownership of personal survey results and creates plans to improve and overcome areas of opportunity.
- Represents Coach as a brand ambassador and demonstrates Coach’s Selling and Service expectations at all times.
- Understands changes in local market with potential impact on business performance and supports the execution of local sales strategies and tactics.
- Drives business through sales strategies, clienteling, sourcing new customers and maintaining on‑going productive relationships with customers.
- Builds credibility and trust as a personal fashion advisor by communicating fashion awareness and a strong knowledge of competition.
- Provides in‑depth product knowledge, including features, benefits, current offerings, and overall product value.
- Remains aware and is clearly able to communicate current pricing and promotional strategy to customers.
- Discusses product features and builds the sale by leveraging cross‑selling skills and abilities.
- Cross‑sells and encourages beneficial product add‑ons that relate to the customer’s shopping needs.
- Sensitive to customers’ needs and tailors approach by reading cues.
- Attends to the unique and individual shopping needs of each customer.
- Works with multiple customers simultaneously and breaks away as appropriate.
- Follows up with customers consistently and genuinely to influence/close the sale.
- Flexes personal selling techniques to contribute to overall store financial results.
- Builds lasting and loyal relationships with customers and leverages Coach’s tools and technology to support relationship building and clienteling efforts.
- Creates enthusiasm and positivity for a shared vision and mission, promotes and endorses a team selling environment, and fosters an environment of teamwork, trust and collaboration with internal and external customers.
- Remains solution oriented; is adaptable and flexible to changing business and store needs; welcomes feedback and adapts behaviors as appropriate.
- Maintains a calm and professional demeanor at all times.
Operational Tasks
- Ensures all daily tasks are completed without negatively impacting service or Coach standards.
- Completes daily operational tasks, including maintaining store (sales floor and backroom), cash wrap and visual merchandising to Coach standards consistently and in a timely manner.
- Maintains a clean and tidy selling floor at all times.
- Adheres to all applicable retail policies and procedures including POS, Operations and Asset Protection procedures.
- Replenishes inventory on sales floor as needed and supports Store Inventory Process by processing shipment, stocking shelves, and maintaining strong organizational standards.
- Supports cash‑wrap when needed to process purchases, returns, and exchanges, and efficiently processes customer transactions.
- Effectively helps prepare store by organizing functional areas, performing routine cleaning, maintaining strong organizational standards and maintaining visual merchandising expectations.
Qualifications
- Experience: 1–3 years of previous sales experience, preferably in a luxury retail service environment. Possesses current knowledge of fashion trends and competition in the marketplace.
- Education: High school diploma or equivalent; college degree preferred.
- Technical: Knowledge of cash register systems, basic computer skills (including the ability to use iPad/laptop, Mobile POS and Internet), utilize walkie talkie, understand and read price and product release sheets.
- Physical: Ability to execute at a fast pace; ability to communicate effectively with customers and team; ability to maneuver the sales floor, sales shelves, and stock room; climbing, bending, and kneeling are required. Ability to frequently lift and carry up to 25 pounds and, at times, lift and carry product/cartons up to 50 pounds to process product shipment/transfers.
- Schedule: Ability to meet Coach Scheduling & Availability Expectations, including ability to work a flexible schedule, nights, weekends, and holidays, high retail traffic and sales days including but not limited to the day after Thanksgiving, Memorial Day, Christmas Eve, Mother’s Day, etc.
Competencies
- Drive for Results: consistently one of the top performers, bottom line oriented, and steadfastly pushes self and others for results.
- Customer Focus: dedicated to meeting the expectations and requirements of internal and external customers; establishes effective relationships and gains trust and respect.
- Creativity: provides new and unique ideas, easily makes connections among previously unrelated notions, and is original and value‑added.
- Interpersonal Savvy: relates well to all kind of people inside and outside the organization; builds constructive and effective relationships; uses diplomacy and tact; can diffuse high tension situations comfortably.
- Learning on the Fly: learns quickly when facing new problems; relentless and versatile learner; open to change and experiments to find solutions.
- Perseverance: pursues everything with energy, drive and a need to finish; seldom gives up before finishing.
- Dealing with Ambiguity: effectively copes with change, shifts gears comfortably, decides without total picture, handles risk and uncertainty.
Equal Opportunity Employer
Tapestry, Inc. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy or any other legally‑recognized protected basis prohibited by applicable law.
Americans with Disabilities Act (ADA)
Tapestry, Inc. will provide applicants and employees with reasonable accommodation for disabilities or religious beliefs. If you require reasonable accommodation to complete the application process, please contact Tapestry People Services at 1‑855‑566‑9264 or employeerelations@tapestry.com.
Contact
Visit Tapestry, Inc. at http://www.tapestry.com/