S Senior Product Designer, Mapping Toronto, CA

ContentBuffer; Toronto; On-site; CAD 110,000 - 150,000; Full time

Benefits offered by this job

Extended health and dental coverage

Job summary

Lyft is seeking a Senior Product Designer to advocate a user-obsessed culture and own core Mapping experiences. You will partner with designers, researchers, marketers, and product managers to shape top-tier navigation, real-time feedback, 3D map views, and internal tooling while prioritizing safety and usability.

You will influence cross-functional teams, design reusable components, and maintain a rigorous quality bar for map and navigation products in a fast-paced environment.

Qualifications

• 5+ years of product design experience with end-to-end ownership of mobile experiences.
• Experience designing maps, navigation, or location-based products.
• Strong craft in interaction and visual design; prototype at high fidelity.
• Advocate with AI-native prototyping and tooling, whether code-based, AI-assisted, or both.
• Upholds UX standards (Accessibility, Safety, Reliability, Usability, Lyft Product Language).
• Proactive mindset driving cross-team collaboration and ambiguity.
• Track record of systems-level work: design-system components, reusable patterns, tooling.
• Close partnership with product, engineering, data science and content design.
• Rigorous quality bar, informed by map/navigation products.
• Clear communication of complex work to leadership and stakeholders.

Responsibilities

• Own core experiences end to end: Core Navigation, Real-time Feedback and Voice AI, Map styling and 3D views, Map Tooling.
• Drive cross-organizational alignment with cross-functional leaders.
• Work at the systems level by building reusable design-system components and map assets.
• Hold a high quality bar and benchmark against leading map products.
• Support accurate implementation by pairing with engineering and content design.
• Lead through ambiguity by framing problems and driving alignment across teams.
• Raise the work and the team by giving constructive critique to stakeholders.

Skills

Interaction design

Visual design

Map/navigation design

High-fidelity prototyping

AI-native prototyping

Design systems

Cross-functional collaboration

Communication

Job description

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.

For us, maps aren't just background graphics—they're the core of the driver's experience. While generic navigation apps focus on the everyday commute, Lyft Mapping is custom-built for the high-stakes, split-second realities of the rideshare experience. Drivers choose Lyft Maps because we solve the unique, complex challenges of living on the road: delivering glanceable turn guidance at speed, navigating tricky pick-up & drop-off dynamics, and providing real-time, AI-powered route assistance when every second counts. We build technology that empowers our drivers, transforms uncertainty into seamless flow, and sets the standard for real-time mobile navigation.

We obsess over questions like: did your pickup spot feel safe and convenient? Did your driver feel confident following the route and arriving on the correct side of the road? Did you get stuck in unexpected traffic or road closures? You will tackle all of these challenges and more, with end to end ownership over the full ride experience, including driver navigation and rider pickup experiences.

We're looking for a Senior Product Designer to advocate and maintain a user-obsessed culture within Lyft, and be happy and comfortable in a fast-paced, ever-changing environment. You'll partner with designers, researchers, marketers, and product managers to define and create top-notch experiences with safety as a core tenet for success. You're experienced with every step of product development, from brainstorming broad ideas to ensure design quality through launch. Using your full range of interaction, visual, and product thinking skills, you will lead and own core Mapping experiences across our product teams.

Responsibilities:

• Own core experiences end to end. Lead design for Mapping's most important user-facing surfaces, from problem definition through launch and iteration. Your primary areas, in order of focus:
  • Core Navigation – turn-by-turn guidance, map zoom and motion details, and how drivers orient themselves with the road
  • Real-time Feedback and Voice AI – how drivers report what's happening on the road, including emerging voice and AI-assisted experiences
  • Map styling and 3D views – the visual language of the map itself, including 3D and map assets
  • Map Tooling – internal tools that help Lyft's mapping and operations teams keep the map accurate
• Drive cross-organizational alignment. Proactively reach across organizational boundaries to partner with cross-functional leaders, synthesize competing feedback, and build consensus around complex design decisions.
• Work at the systems level. Build reusable design-system components, tooling, and map assets that improve the platform as well as individual features, so every surface built on the map gets better.
• Hold a high quality bar. Benchmark Lyft's map and navigation experiences against the leading map products, and use that bar to raise the quality of what we ship.
• Support accurate implementation. Partner closely with engineering and content design through build, edge cases, and launch, so what ships matches what was designed.
• Lead through ambiguity. Take complex, loosely defined problems, work with product and engineering leads to frame them, and drive alignment across teams with competing priorities.
• Raise the work (and work-ers) around you. Give critique that improves others' work, communicate complex design decisions clearly to broad audiences, including leadership, and help shape how the team works.

Experience:

• 5+ years of product design experience, with a portfolio showing end-to-end ownership of complex, shipped mobile experiences
• Experience designing maps, navigation, or location-based products
• Strong craft in interaction and visual design, and the ability to prototype at high fidelity to explore and communicate ideas
• Strong advocate and experimental mindset with AI-native prototyping and tooling, whether code-based, AI-assisted, or both
• Upholds Design+ quality: Confidently interprets and applies UX Standards (Accessibility, Safety, Reliability, Usability, and Lyft Product Language) to work
• A proactive mindset driving cross-team collaboration, self-directed in ambiguity, and receptive to giving and receiving feedback across all levels
• A track record of systems-level work: design-system components, reusable patterns, tooling, or assets adopted beyond a single feature
• Close, effective partnership with product, engineering, data science and content design, including owning the details through implementation
• A rigorous quality bar, informed by deep familiarity with the best and most innovative map and navigation products
• Clear communication of complex, ambiguous work to broad groups and senior stakeholders

Nice to have

• Motion design and 3D experience, especially for maps, animated components, and real-time interfaces
• Voice or conversational UI design experience
• Experience with driver, logistics, in-vehicle, or other high-stakes, glanceable interfaces
• Experience designing internal tools for operations or data teams

Benefits:

• Extended health and dental coverage optio