Request for Sponsorship Procurement

SIRC; Ottawa; On-site; CAD 100,000 - 125,000; Full time

Job summary

A national sports organization is seeking a qualified firm to develop a sponsorship strategy and secure corporate sponsorships. The role involves creating partnership materials and managing contract negotiations. Ideal candidates have experience in the sports industry and expertise in sponsorship acquisition. The position offers a unique opportunity to contribute to a growing sport and connect with diverse stakeholders.

Qualifications

• Experience within the sport industry.
• Strong negotiation and contract management skills.
• Ability to develop partnership materials and strategies.

Responsibilities

• Develop and execute a sponsorship strategy.
• Identify and secure national corporate sponsors.
• Create partnership packages and sponsorship materials.
• Support negotiations and contract management for sponsorship agreements.

Job description

Pickleball Canada is the national governing body for pickleball within Canada and is looking for a qualified firm to assist in soliciting sponsorships for the organization.

As the official national sport organization for pickleball, Pickleball Canada oversees the growth and development of the sport at all levels, from grassroots participation to elite competition. We are now looking to expand our partnerships and commercial initiatives through strategic sponsorship acquisition.

Background

Pickleball is the fastest-growing sport in North America, with over 1.54 million players annually in Canada. Its popularity spans across all demographics due to its accessibility, low cost, and social nature.

Pickleball Canada currently represents nearly 90,000 members nationwide, with more than 400 affiliated clubs across all 10 provinces and one territory. The organization continues to develop programs, tournaments, and partnerships to serve its growing membership base.

Key highlights include:

• National Championships: Canada’s largest pickleball event, attracting over 800+ athletes from across the country each year.
• Provincial Championships: Supported by Pickleball Canada in all 10 provinces, each hosting hundreds of players annually.
• Regional Events: Nearly 100 tournaments held annually with the potential for sponsor engagement opportunities at the local level.

These events and our membership base present significant opportunities for corporate partners to connect with one of the fastest growing and most inclusive sports in the country.

Scope of Work

The selected firms will be responsible for the following:

• Developing and executing a sponsorship strategy.
• Identifying and securing national corporate sponsors which looks to support Pickleball Canada’s membership and growing initiatives.
• Creating partnership packages and sponsorship materials.
• Supporting negotiations and contract management for sponsorship agreements.

Proposal Requirements

All proposals must include:

• A full company profile outlining experience within the sport industry (i.e past sports companies the organization has worked alongside)
• Proposed summary of commission structure
• Proposed approach and method for attaining sponsorship
• Project timelines and key milestones
• Reasons why the organization wants to represent Pickleball Canada