Remote: Retail Media Strategy Lead

Goodway Group; Canada; Remote; CAD 70,000 - 90,000; Full time

Job summary

A leading media services firm in Canada is seeking an experienced Strategic Account Manager for Retail Media to oversee cross-channel planning and orchestrate media strategies. This remote role requires a minimum of 4 years in paid digital media, strong analytical skills, and experience in programmatic advertising. The ideal candidate will work closely with sales and analytics teams to achieve organizer goals and KPIs, fostering collaboration in a diverse, inclusive workplace.

Qualifications

• 4+ years of experience in paid digital media.
• Strong knowledge of the digital media ecosystem.
• Experience in account management or strategy.

Responsibilities

• Lead cross-channel media planning for advertiser accounts.
• Develop investment allocations across media channels.
• Collaborate with sales and analytics teams for media plans.

Skills

Paid Search

Paid Social

Programmatic Advertising

Analytical Skills

Problem-solving

Education

Bachelor’s degree in a technical discipline

Job description

A leading media services firm in Canada is seeking an experienced Strategic Account Manager for Retail Media to oversee cross-channel planning and orchestrate media strategies. This remote role requires a minimum of 4 years in paid digital media, strong analytical skills, and experience in programmatic advertising. The ideal candidate will work closely with sales and analytics teams to achieve organizer goals and KPIs, fostering collaboration in a diverse, inclusive workplace.