Remote Client Marketing Manager — Nurture & Retention

Farber Group; Canada; Remote; CAD 70,000 - 100,000; Full time

Job summary

A financial services company is seeking a Client Marketing Manager, Nurture and Retention, to develop lifecycle programs that enhance client engagement and satisfaction. This role includes managing client retention strategies, utilizing marketing automation tools, and analyzing performance metrics. Ideal candidates have over 4 years of experience in CRM marketing and a strong understanding of data-driven approaches to improve client relationships. This is a remote position based in Canada.

Qualifications

• 4+ years of experience in lifecycle, client, or CRM marketing.
• Exceptional writing and editing skills for empathetic communications.
• Strong analytical skills to translate data into actionable insights.

Responsibilities

• Own client retention and lifecycle engagement strategy.
• Build programs that promote client satisfaction and payments.
• Create segmentation strategies for personalized content delivery.

Skills

Lifecycle marketing

Client relationship management

Marketing automation platforms

Data-driven insights

Project management

Writing and editing

Education

Post-secondary education in Marketing or Business

Tools

Dynamics 365

Marketo

HubSpot

Salesforce Marketing Cloud

Job description

A financial services company is seeking a Client Marketing Manager, Nurture and Retention, to develop lifecycle programs that enhance client engagement and satisfaction. This role includes managing client retention strategies, utilizing marketing automation tools, and analyzing performance metrics. Ideal candidates have over 4 years of experience in CRM marketing and a strong understanding of data-driven approaches to improve client relationships. This is a remote position based in Canada.