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QNX- Senior Product Marketing Manager (Defense)

BlackBerry

Ottawa

On-site

CAD 95,000 - 120,000

Full time

Yesterday
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Job summary

A leading embedded systems company in Ottawa is seeking a Senior Product Marketing Manager to lead go-to-market efforts for their embedded software portfolio in the Defense sector. This role requires experience in product marketing and a strong understanding of the Defense industry. Key responsibilities include developing messaging, collaborating across teams, and conducting market research. A competitive compensation package is offered as well as the opportunity to work in a dynamic environment.

Qualifications

  • Proven experience in product marketing or GTM strategy within embedded systems or software.
  • Strong understanding of procurement cycles and compliance standards in the Defense sector.
  • Ability to translate complex technical concepts into clear messaging.

Responsibilities

  • Lead strategic positioning and execution for QNX products in the Defense sector.
  • Develop defense-specific messaging and value propositions.
  • Collaborate with cross-functional teams to align on product strategy.
  • Create high-impact content for defense stakeholders.
  • Conduct market research and competitive analysis.

Skills

Product marketing expertise
Understanding of Defense sector
Communication skills
Project management skills

Education

Degree in Computer Science, Engineering, or related field
Job description

Job Description:

QNX is a global leader in providing high-performance, safe, and secure operating systems, hypervisors, frameworks, and development tools for embedded systems. Trusted in 255 million vehicles and deployed across a wide range of industries—including automotive, medical devices, industrial controls, transportation, heavy machinery, and robotics—our technologies power some of the world’s most critical systems. QNX's scalable and safety-certified software solutions enable companies to adopt flexible, cloud-enabled, and embedded system strategies across product lines and business units, ensuring performance, security, and reliability.

Join the QNX Product Marketing Team!

As we expand our growth and sharpen our focus on key industries, we’re looking for a strategic and technically fluent Senior Product Marketing Manager to lead go-to-market efforts for QNX’s embedded software portfolio in the Defense sector. This role requires a strong foundation in embedded systems and software, combined with proven product marketing expertise and accomplished knowledge of the defense domain—including customer pain points, compliance challenges, emerging technology trends, and the broader industry ecosystem.

In this role, you’ll develop compelling messaging, value propositions, and content that resonate with both technical and business audiences, while supporting sales enablement and cross-functional collaboration.

In return for your talent and enthusiasm, we will provide you with an attractive compensation, commission & benefits package. You will also have the opportunity to thrive in a dynamic and international environment, working alongside outstanding colleagues and pioneering technology.

Responsibilities:

  • Lead strategic positioning and GTM execution for QNX products in Defense sector.
  • Develop defense-specific messaging and value propositions that address operational needs, regulatory requirements (e.g., DO-178C, MIL-STD), and market trends.
  • Collaborate with product management, engineering, and sales to align on product strategy and ensure consistent messaging that reflects the needs and expectations of defense-focused customers and partners.
  • Create high-impact content including presentations, brochures, blogs, white papers, and sales tools tailored to defense stakeholders.
  • Support sales enablement by delivering training, collateral, and insights that help teams communicate value effectively.
  • Conduct market research and competitive analysis to inform positioning and identify growth opportunities.
  • Track content utilization and impact, ensuring materials are adopted and used effectively by sales and field teams.
  • Contribute to product launches and campaigns, ensuring alignment with defense-specific GTM strategies.
  • Ensure all marketing activities comply with relevant defense regulations and export control requirements.

Requirements:

  • Proven experience in product marketing, content marketing or GTM strategy within embedded systems, or software.
  • Strong understanding of the Defense sector, including procurement cycles, compliance standards, and mission-critical systems.
  • Familiarity with regulatory environments such as DO-178C, MIL-STD, ITAR, and NATO standards.
  • Proven ability to translate complex technical concepts into clear, compelling messaging.
  • Experience working cross-functionally with global teams, including sales, engineering, product management, and executive leadership.
  • Excellent communication, storytelling, and project management skills.
  • A technical or engineering background is highly desirable.
  • Security clearance or eligibility for clearance may be required depending on project scope.

Preferred Qualifications:

  • A degree in Computer Science, Engineering, or a related field.

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