Program Manager

ALDO Group; Montreal (administrative region); On-site; CAD 90,000 - 130,000; Full time

Job summary

The ALDO Group is seeking a Program Manager, Digital Growth & Enablement to lead CRO, SEO and digital enablement initiatives across ALDO, Call It Spring, Sperry and G.H. Bass.

Reporting to the Director, Growth & Digital Enablement, you will translate brand priorities into structured programs and coordinate UX, IT, Ecommerce Ops and agency partners. This role suits someone who thrives in a fast-paced, multi-brand environment, delivering on time and on budget, driving continuous process

Qualifications

• Experience in program/project management, ecommerce, digital delivery, or a related field.
• Experience managing complex, cross-functional projects with multiple stakeholders.
• Knowledge of CRO, SEO, UX, ecommerce, or digital development environments.
• Strong project planning, prioritization, risk management, and organizational skills.
• Ability to translate business priorities into clear and actionable plans.
• Excellent communication and stakeholder management skills.
• Comfortable managing multiple priorities in a fast-paced, multi-brand environment.
• Experience working with external agencies is an asset.

Responsibilities

• Own the end-to-end delivery of CRO, SEO, and digital enablement projects, from planning and prioritization through launch and post-launch review.
• Build and maintain integrated project roadmaps, timelines, priorities, and dependencies across all four brands.
• Manage the CRO backlog, coordinating with UX, Ecommerce Operations, and Development from ideation through QA, launch, and results.
• Partner with Ecommerce Operations to coordinate SEO initiatives, including technical SEO, content optimization, and agency deliverables.
• Serve as the key point of coordination between UX, IT, Development, Ecommerce Operations, agencies, and brand teams.
• Facilitate planning sessions, project meetings, sprint reviews, and stakeholder updates.
• Identify and escalate risks, roadblocks, and dependencies to keep projects on track.
• Maintain clear program reporting, dashboards, and delivery scorecards.
• Manage external agency partners, ensuring quality, timelines, and agreed service levels are met.
• Support additional digital projects by bringing structure, planning, and alignment across teams.
• Continuously identify opportunities to improve processes, reduce cycle times, and strengthen delivery.

Skills

Program management

Ecommerce

Digital delivery

Project planning

Stakeholder management

Communication

Job description

About The ALDO Group

Specializing in stylish and accessible footwear, handbags, and accessories, the ALDO Group has been around for more than 50 years. With over 1,500 stores in more than 100 countries, we operate under two signature brands, ALDO and Call It Spring, and we are the core footwear partner for Sperry in North America. The ALDO Group is also an industry-recognized wholesale licensed partner, specializing in the design, sourcing, and distribution of fashion footwear, handbags, and accessories. Our diverse portfolio includes household brands such as ROXY, Brooks Brothers, Ted Baker, Hunter, and G.H.BASS. In addition to our head office in Montreal, the ALDO Group maintains international offices in Europe and Asia. For more information, visit www.aldogroup.com.

About The ALDO Group

Specializing in stylish and accessible footwear, handbags, and accessories, the ALDO Group has been around for more than 50 years. With over 1,500 stores in more than 100 countries, we operate under two signature brands, ALDO and Call It Spring, and we are the core footwear partner for Sperry in North America. The ALDO Group is also an industry-recognized wholesale licensed partner, specializing in the design, sourcing, and distribution of fashion footwear, handbags, and accessories. Our diverse portfolio includes household brands such as ROXY, Brooks Brothers, Ted Baker, Hunter, and G.H.BASS. In addition to our head office in Montreal, the ALDO Group maintains international offices in Europe and Asia. For more information, visit www.aldogroup.com.

Enjoy meaningful recognition, flexible work options, great on‑site perks, generous discounts, and the pride of being part of a brand that leads with people, the planet, and its partners at heart.

About The Role

The Program Manager, Digital Growth & Enablement is an experienced and highly organized delivery leader within our Centre of Excellence (CoE). This role is responsible for driving the end-to-end delivery of Conversion Rate Optimization (CRO), Search Engine Optimization (SEO), and digital enablement initiatives across our portfolio of four brands: ALDO, Call It Spring, Sperry, and G.H. Bass.

Reporting to the Director, Growth & Digital Enablement, the Program Manager is the engine that keeps our digital optimization programs moving forward, ensuring initiatives are delivered on time, on budget, and aligned with business priorities.

Operating at the intersection of strategy and execution, you will translate brand priorities into structured programs and coordinate cross-functional teams including UX, IT and Development, Ecommerce Operations, external agency partners, and brand business leads.

This role is ideal for someone who thrives in a fast‑paced, multi‑brand environment, brings structure to complexity, and knows how to keep multiple teams and priorities moving toward a common goal.

Your role

• Own the end-to-end delivery of CRO, SEO, and digital enablement projects, from planning and prioritization through launch and post‑launch review.
• Build and maintain integrated project roadmaps, timelines, priorities, and dependencies across all four brands.
• Manage the CRO backlog, coordinating with UX, Ecommerce Operations, and Development from ideation through QA, launch, and results.
• Partner with Ecommerce Operations to coordinate SEO initiatives, including technical SEO, content optimization, and agency deliverables.
• Serve as the key point of coordination between UX, IT, Development, Ecommerce Operations, agencies, and brand teams.
• Facilitate planning sessions, project meetings, sprint reviews, and stakeholder updates.
• Identify and escalate risks, roadblocks, and dependencies to keep projects on track.
• Maintain clear program reporting, dashboards, and delivery scorecards.
• Manage external agency partners, ensuring quality, timelines, and agreed service levels are met.
• Support additional digital projects by bringing structure, planning, and alignment across teams.
• Continuously identify opportunities to improve processes, reduce cycle times, and strengthen delivery.

What We Are Looking For

• Experience in program/project management, ecommerce, digital delivery, or a related field.
• Experience managing complex, cross‑functional projects with multiple stakeholders.
• Knowledge of CRO, SEO, UX, ecommerce, or digital development environments.
• Strong project planning, prioritization, risk management, and organizational skills.
• Ability to translate business priorities into clear and actionable plans.
• Excellent communication and stakeholder management skills.
• Comfortable managing multiple priorities in a fast‑paced, multi‑brand environment.
• Experience working with external agencies is an asset.

Building a culture of belonging

We firmly believe that the diversity of backgrounds, perspectives, and identities is a fundamental strength of the ALDO Group. We welcome applications from all backgrounds and are committed to providing a safe, respectful, and equitable work environment where everyone can reach their full potential and find their fit.