Product Marketing Manager

OpenText; Richmond Hill; Hybrid; CAD 98,080 - 147,120; Full time

Benefits offered by this job

Competitive compensation

Benefits package

Support for diversity and inclusion

Job summary

OpenText is seeking a Product Marketing Manager to drive go-to-market strategies for its Payment Solutions portfolio. This role requires 5–8 years of product marketing experience, ideally within fintech or B2B technology.

The successful candidate will develop messaging tailored to key stakeholders and collaborate with product management, sales, and partner teams to enhance OpenText's market presence.

Additionally, the role offers competitive compensation and benefits while contributing to mission-critical solutions in the financial industry.

Qualifications

• 5–8 years of product marketing experience, ideally in enterprise software.
• Demonstrated expertise in payments or financial services platforms.
• Excellent written and verbal communication skills.

Responsibilities

• Develop and execute go-to-market plans for payment solutions.
• Craft differentiated messaging for enterprise buyers.
• Monitor and analyze market trends in B2B payment modernization.

Skills

Product marketing experience

Knowledge of payments

Strong verbal communication skills

Understanding of corporate-to-bank ecosystem

Education

Experience in fintech or B2B technology

Job description

OpenText - The Information Company

OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation.

AI-First. Future-Driven. Human-Centered.

At OpenText, AI is at the heart of everything we do—powering innovation, transforming work, and empowering digital knowledge workers. We are hiring talent that AI can’t replace to help us shape the future of information management.

Your Impact

OpenText Business Network is looking for a Product Marketing Manager to lead go-to-market strategy and execution for our Payment Solutions portfolio. This high‑impact role sits at the intersection of corporate treasury and financial institutions, helping enterprises and banks modernize how they exchange payments, data, and financial transactions.

Our solutions go beyond point products. We provide a platform that combines B2B payments, financial data integration, corporate-to-bank connectivity, transaction processing, and managed services, enabling organizations to simplify operations, accelerate onboarding, and deliver new digital payment experiences at scale.

You will be the voice of the market internally and the voice of our solutions externally, working closely with product management, sales, and partner teams to drive pipeline, accelerate deals, and grow market presence.

What The Role Offers

Go-to-Market Strategy

• Develop and execute go-to-market plans for OpenText’s financial services and payments platform, spanning B2B payments, financial data exchange, corporate-to-bank connectivity, and managed transaction services
• Define target segments, buyer personas and competitive positioning across the portfolio, including corporate treasury, financial institutions, and fintech partners
• Lead product launches and market activations in close collaboration with product management and demand generation teams
• Support go-to-market strategies that enable financial institutions and partners to deliver modern payment and data services to their customers

Messaging & Positioning

• Craft compelling, differentiated messaging and value propositions tailored to CFOs, Treasurers, payments leaders, financial institution product teams, and their IT counterparts
• Translate complex product capabilities into clear business outcomes that resonate with enterprise buyers
• Translate capabilities such as connectivity, orchestration, data transformation, and payment processing into clear business value
• Build narratives that connect enterprise needs with how financial institutions design and deliver payment and transaction services
• Ensure consistent messaging across all channels including web, sales collateral, events and analyst communications

Sales Enablement

• Build and maintain a library of high-quality sales enablement assets including pitch decks, battlecards, solution briefs and ROI tools
• Train and support sales teams and channel partners on positioning, competitive differentiation and objection handling
• Partner with sales on strategic deals, providing subject matter expertise and customer-facing support where needed

Market & Competitive Intelligence

• Monitor and analyze market trends across treasury management, corporate-to-bank connectivity and B2B payment modernization, including regulatory developments such as real‑time payment mandates and ISO 20022 adoption
• Expand coverage to include financial data integration, bank‑led payment innovation, and digital transaction platforms
• Maintain up-to‑date competitive intelligence and equip the sales team to win against key competitors
• Gather and synthesize customer and prospect insights to continuously sharpen positioning and strategy

Thought Leadership & Demand Generation

• Collaborate with content and demand generation teams to develop thought leadership assets including white papers, blogs, webinars and event presentations
• Represent OpenText at industry events, customer forums and analyst briefings
• Support analyst relations activities with firms such as Gartner, Forrester and IDC

What You Need To Succeed

• 5–8 years of product marketing experience, ideally within enterprise software, fintech or B2B technology
• Demonstrated expertise in one or more of the following domains: payments, treasury management, financial services platforms, or banking products
• Strong understanding of the corporate-to-bank ecosystem, including both enterprise treasury needs and financial institution product strategies
• Proven ability to develop sharp messaging and positioning for complex, multi‑stakeholder solutions
• Excellent written and verbal communication skills with experience presenting to senior audiences
• Knowledge of key AI tools for content creation and how AI can support our overall GTM product strategy
• Experience working in a matrixed, global organization
• Familiarity with financial data integration, connectivity platforms, or managed services models
• Experience marketing to or working within financial institutions, fintech platforms, or payment providers
• Familiarity with payment modernization standards such as ISO 20022, SWIFT and real‑time payment rails is a strong advantage
• Experience with analysts, press or industry associations is a plus

Why OpenText Business Network

• Work on mission‑critical solutions used by enterprises and financial institutions globally
• Help shape how businesses and banks connect, exchange data, and move money
• Join a collaborative, high‑performing marketing team with significant scope for impact
• Competitive compensation and benefits

OpenText’s commitment to diversity and inclusion surpasses legal requirements. Our Equal Employment Opportunity Statement of Policy promotes a respectful and empowering environment for employees of all backgrounds, culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion or other basis protected by applicable laws.

If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please contact us at [e-mail].

Compensation

At OpenText, we offer a thoughtfully designed benefits package that supports your physical, emotional, and financial wellbeing. A summary of those benefits can be found on our Why Join Us page. As you move through the hiring process, we’re happy to provide more details about our compensation programs, including variable and commission compensation opportunities for eligible roles, vacation entitlement, and paid time off.

Salary Range

$98,080 - $147,120; depending on the candidate’s education, experience, skills, geographical location, and alignment with internal equity and external market, actual salary may vary and be higher or lower than the range posted.

AI Usage Disclosure

As part of our commitment to transparency, we use artificial intelligence (AI) tools to assist in various stages of our recruitment process, including resume screening, candidate matching, interview scheduling, and communications. These tools are designed to improve efficiency, reduce bias, and enhance candidate experience. All decisions regarding hiring are made by qualified human professionals, and we continuously monitor our AI systems to ensure fairness and compliance with applicable regulations.