Principal Product Manager - Vertical Partnerships

Constant Contact; Canada; Hybrid; CAD 212,000 - 264,000; Full time

Benefits offered by this job

Hybrid work model

Health and welfare benefits including 

Competitive benefits package

Job summary

Constant Contact in Canada seeks a Principal Product Manager to shape and grow its partner ecosystem through product strategy and vertical partnerships, starting with Real Estate and other industries.

As an individual contributor, you’ll own the roadmap, define integrations and embedded experiences, work with Design, Engineering, Sales, Marketing and Legal, and drive cross‑functional alignment to accelerate partner‑driven growth.

Qualifications

• 8+ years in product management, ideally in B2B SaaS or partner‑integration products.
• Experience launching product from problem to MVP to launch, including external integrations.
• Proficient with APIs, data models, and system design discussions with engineers.
• Experience with rev‑share, co‑sell, or embedded distribution models.
• Ability to drive results through influence in cross‑functional teams.

Responsibilities

• Own the product strategy, roadmap, and launch of partner‑driven experiences across multiple industry verticals.
• Build a reusable vertical model for entering new industries.
• Define and ship integrations, embedded experiences, co‑built offers, templates, and marketplace listings with partners.
• Collaborate with engineering on APIs, data flows, authentication, reliability, and maintenance.
• Identify AI opportunities to speed onboarding and content creation, and prioritize with engineering and design.
• Run discovery with partners and customers and translate into a prioritized backlog.
• Design and run pilots with defined success criteria and scale or sunset decisions.
• Align cross‑functional teams to deliver partner products and define pricing, rev‑share, and go‑to‑market plans.

Skills

Vertical partnerships

Cross-functional leadership

APIs & integrations

Data-driven decisions

Strategy & roadmap

Revenue growth / rev-share

Stakeholder influence

B2B SaaS

Job description

At Constant Contact, we are seriously awesome people who take ownership and make an impact by operating with the mindset, integrity and courage of a small business owner. There’s something so profoundly rewarding about knowing that your work is empowering people everywhere to pursue their dreams. Here, we all play an integral part in helping business owners, entrepreneurs, non‑profits and individuals to succeed by giving them all the help and tools they need to grow online. We’re energized by new challenges and new possibilities‑and we’re just getting started!

We have an opening for a Principal Product Manager who will shape and grow Constant Contact's partner ecosystem through product innovation and strategy. This is not a Sales or Business Development role; you'll focus on identifying which partnerships create the greatest opportunities, prioritizing the integrations and experiences we build, and developing a product roadmap that connects our platform to new customers and drives meaningful business growth.

Your focus is Vertical Partnerships: tailoring our platform and partner experiences to the needs of specific industries, then repeating that success across several of them. Real Estate is one example. It’s a vertical where our value proposition is resonating today, and it shows the kind of work involved: identifying the right partners, shaping an experience that fits the industry’s workflows, and landing and expanding quickly. Our priorities will follow where the evidence is strongest, so the specific verticals will change as we learn. What stays constant is the goal of a repeatable model for entering, validating, and scaling vertical partnerships across several markets with strong market size and similar customer needs.

You’ll share company goals for user acquisition, revenue, and average selling price (ASP) with Strategic Partnerships (our business development team), and you’ll work across the company to deliver them. Expect daily collaboration with Design, Engineering, Sales, Sales Engineering, Customer Support, Customer Success, Marketing, Legal, Finance, and Data teams, as well as external partners.

This is an individual contributor role with company‑wide scope. You’ll succeed by building trust and alignment with teams that have their own priorities.

What you’ll do:

• Own the product strategy, roadmap, and launch of partner‑driven experiences across multiple industry verticals
• Build a reusable vertical model: define how we identify, validate, and enter a new vertical, and which components carry over from one to the next
• Define and ship integrations, embedded experiences, co‑built offers, templates, and marketplace listings with partners including platforms, industry associations, networks and franchises, agencies, resellers, ecommerce providers, and AI companies
• Work with engineering on APIs, data flows, authentication, and integration quality, including reliability, security, and ongoing maintenance
• Identify where AI can speed up partner and customer onboarding, content creation, and automation, and prioritize it with engineering and design
• Run discovery with partners and customers, then turn it into a clear roadmap and prioritized backlog
• Design and run pilots with defined success criteria, then make scale, change, or stop decisions based on the data
• Align and drive cross‑functional teams across Design, Engineering, Sales, Sales Engineering, Customer Support, Customer Success, Marketing, Legal, Finance, Data, and Strategic Partnerships to deliver partner products. You’ll set direction and priorities through influence, shared goals, and clear communication. Together you’ll define packaging, pricing, rev‑share and co‑sell models, launch plans, partner enablement, and ongoing support for each partner product.
• Set and track the metrics for each partner product, including partner‑sourced accounts, activation, attach rate, retention, expansion, ASP, and revenue
• Share what you learn, coach colleagues informally, and help raise the quality of partner‑product practice

Who you are:

• 8+ years in product management, ideally in B2B, SaaS, platform, marketplace, or partner‑integration products. We care more about what you’ve shipped and learned than about years or titles.
• Experience taking a product from an unclear problem through validation, MVP, and launch, ideally with an external partner or integration
• Comfort discussing APIs, integrations, data models, and system design with engineers, and writing clear technical requirements
• Vertical SaaS or industry‑specific partnership experience (for example, Real Estate, financial services, or home services)
• Experience with rev‑share, co‑sell, or embedded distribution models
• Experience linking product work to business results such as acquisition, revenue, attach rate, or retention
• Experience turning customer and market insight into product decisions, ideally for small business or vertical audiences
• Track record of leading cross‑functional work and driving results through influence
• Ability to make sound decisions with incomplete information and to define structure where little exists

How we work:

Constant Contact combines the strengths of an established company with the pace of a startup. We have 30 years of customer trust, a large base of small businesses, and the resources to back good ideas. On the B2B team, you’ll get the speed and freedom to use them.

• Initiative is expected and rewarded. You’ll have room to identify opportunities, propose new approaches, and carry them through without waiting for a long approval chain.
• Invention and reinvention are part of the job. You’ll build new products and also rethink how we approach partnerships, from process to packaging.
• Small, fast cycles. We favor quick pilots, clear success criteria, and decisions based on results.
• Scale behind you. You can use the company’s customers, data, brand, and cross‑functional experts to make a new idea work faster than a startup could.

How we’ll measure success:

Within your first year:

• Multiple vertical partner experiences launched, each with measurable growth in new accounts and revenue
• A documented, repeatable playbook for entering a new vertical, tested across more than one market
• Evidence‑based decisions on which verticals to scale, adjust, or stop
• A prioritized pipeline of next verticals, backed by market and customer evidence

The specific salary offered to a candidate may be influenced by a variety of factors including the candidate’s experience, their education and work location. In addition, some roles may be eligible for additional on target commission pay or bonus. The compensation package includes health and welfare benefits including paid leave.

Pay Transparency - All Full Time Employees

$148,782—$185,977 USD

Why You’ll Love Us:

• We celebrate one another’s differences. We are proud of our culture of diversity and inclusion, and we're always working hard to strengthen and improve this culture. We have programs in place that bring us together on important issues and provide educational opportunities for all employees.
• Join the experts. If you're passionate about supporting businesses and organizations, you won’t find a better spot to share your talent. We’re dedicated to improving the quality of our product from a customer standpoint and have a true desire to enable the success of businesses, non‑profit organizations, and community groups.
• You’ll have opportunities to grow your career. We encourage and support our team members to learn different aspects of the business, take on stretch assignments, seek coaching opportunities and professional development opportunities.
• A generous paid time off policy and a competitive benefits package that supports the health and well‑being of you and your family

At Constant Contact, we’re all about work flexibility and are proud to serve our customers as a hybrid workforce. Our hybrid work model combines the convenience of remote work with access to our great office locations to collaborate in‑person, participate in live trainings, and socialize with colleagues.

Vision6 Pty Limited is an affiliate of Constant Contact, Inc. and a part of the Constant Contact group of brands.

Constant Contact is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, genetic information, veteran status or any other status protected under applicable law. If you require accessibility assistance applying for open positions, please contact [e-mail].

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60‑1.35(c)

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