PPC Marketing Specialist

Netwrix; Remote; CAD 60,000 - 80,000; Full time

Job summary

A leading cybersecurity firm is seeking a data-driven PPC Marketing Specialist to elevate their paid advertising efforts. This role involves designing and optimizing high-performance campaigns, utilizing advanced techniques in campaign management, and mentoring junior staff. The ideal candidate will possess substantial experience managing PPC for large budgets, proficiency in Google Ads and Microsoft Ads, and strong analytical skills to drive decision-making. Enjoy competitive health benefits and opportunities for continuous learning and development.

Benefits

Competitive Health Benefits

Continuous Learning and Development Opportunities

Career Growth Opportunities

Qualifications

• Proven PPC experience managing significant ad budgets.
• Fluent in English with a minimum level of B1.
• Strong analytical skills to interpret complex data.

Responsibilities

• Design and evolve PPC strategies aligned with business goals.
• Track and report on complex KPIs for budget distribution.
• Lead A/B and multivariate testing for optimization.

Skills

PPC experience with large budgets

English fluency (B1+ minimum)

Google Ads certification

Proficiency with Google Ads

Strong analytical mindset

Power BI experience

Collaborative and proactive attitude

Tools

Google Ads

Microsoft Ads

Power BI

Job description

About Us

At Netwrix, our mission is to revolutionize data security by placing identity at the core - providing unparalleled visibility and control. Engineered and supported by over 900 highly talented, motivated employees and hundreds of trusted partners in nearly every geography, Netwrix solutions are relied upon daily by security professionals across more than 13,500 organizations in over 100 countries around the world.

Over the past two decades, Netwrix has expanded its market presence through innovation, organic growth, and strategic acquisitions, and are proud to be backed by renowned private equity firms, TA Associates and Centerbridge Partners. Netwrix maintains a global presence, fostering a remote‑first work environment while encouraging and facilitating frequent face‑to‑face interaction with colleagues, customers, and partners.

Position Overview

Netwrix is looking for a data‑driven PPC Marketing Specialist to take our paid advertising efforts to the next level. This isn’t a plug‑and‑play executor role – we’re seeking a strategist who can design, optimize, and scale high‑performance campaigns while mentoring others and driving business growth.

Responsibilities

• Strategic PPC Planning – Design and evolve high‑level PPC strategies aligned with business goals
• Advanced Campaign Optimization – Use advanced techniques like audience segmentation and custom bidding to hit CPA targets
• Performance Oversight – Track and report on complex KPIs ensuring effective large‑budget distribution
• Cross‑Channel Coordination – Align PPC with SEO, content, and other digital teams to maximize impact
• Experimentation & Testing – Lead A/B and multivariate testing for creatives, audiences, and landing pages
• Analytics & Reporting – Deliver deep insights using Power BI and guide decision‑making across teams
• Budget Management – Forecast and optimize campaign spend based on performance and market trends
• Leadership & Mentorship – Share knowledge and support junior team members through training and guidance

Qualifications

• English fluency (B1+ minimum)
• Google Ads certification
• Proven PPC experience with large budgets
• Proficiency with Google Ads, Microsoft Ads (formerly Bing Ads), and paid social campaigns
• Strong analytical mindset and Power BI experience
• Collaborative, proactive, and growth‑oriented

Our Values

• Next‑Level Customer Focus – Customers first, always. We listen, protect, and go the extra mile— because their success is our mission.
• Excellence – We set high standards and take pride in delivering exceptional results. We celebrate wins, seek constant improvement, and address shortcomings professionally.
• Transparent Ownership – We celebrate our successes, own up to our mistakes, communicate openly, and face challenges head‑on with a genuine commitment to doing the right thing.
• Winning with Clear Thinking – We value clarity, find straightforward solutions to complex problems, and make swift, effective decisions.
• Relentless Innovation – We continually seek better ways to serve our customers and stay ahead. We foster creative thinking, and we embrace new approaches.
• Industry‑Leading Expertise – We take pride in our expertise and continuously seek to learn and share knowledge, striving to be the trusted experts our customers rely on.
• eXceptional Together – We believe in the power of collaboration and diverse perspectives. By valuing each other’s strengths, we achieve outcomes that surpass individual contributions.

Why You’ll Love Working at Netwrix

• Competitive Health Benefits
• Continuous Learning and Development Opportunities
• Team‑Oriented, Collaborative, and Innovative Work Environment
• Regular Company Town Halls to Keep You Informed
• Opportunities for Career Growth and Advancement

We pride ourselves on a culture that truly values employee input across various backgrounds and experiences. We look forward to welcoming new talent who can help us further our mission.

Netwrix Corporation and its wholly owned subsidiaries are Equal Opportunity Employers (EEO) and welcome all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other protected characteristic under applicable law.

Please let us know if you require any accommodation.