Philanthropy & Marketing Director

ADRA International; Newcastle; On-site; CAD 80,000 - 120,000; Full time

Job summary

A prominent non-profit organization based in Newcastle, Ontario, is seeking a Philanthropy & Marketing Director. This strategic leader will oversee fundraising initiatives and marketing operations, ensuring alignment with the organization's mission. Applicants should possess a Master’s degree and significant experience in fundraising leadership. The role includes collaboration with diverse stakeholders and the implementation of effective marketing strategies to promote ADRA's mission.

Benefits

Flexible working arrangements

Competitive compensation

Generous benefits

Qualifications

• 10-15 years of experience in senior fundraising and marketing leadership.
• Proficient in written and oral communications in English.
• Experience in designing data-driven fundraising strategies.

Responsibilities

• Lead development and execution of the fundraising strategy.
• Supervise PhilM department staff and promote organizational culture.
• Monitor and report on fundraising performance metrics.

Skills

Advanced relating and networking skills

Superior presentation and communication skills in English

Strong initiative

Excellent organizational skills

Education

Master’s degree in a relevant field

CFRE designation or in progress

Tools

Computer/CRM/data management skills

Job description

Position details

Philanthropy & Marketing Director — Full-time. Location: Canada - Newcastle, Ontario. Department: Philanthropy & Marketing (PhilM). Location: ADRA Canada Headquarters, 20 Robert St. W, Newcastle, ON, L1B 1C6. Reporting to: Chief Executive Officer. Travel: National/International travel (30%). Appointed by: Board of Directors (in consultation with the Chief Executive Officer). Supervises: PhilM Department Staff. Payroll category: Salary, Exempt. Compensation range/category/level: Commensurate with Experience. Employment category: Full-time. Disclosure: The nature of ongoing employment within ADRA Canada is dependent on financial contributions from its support base. It is to be recognized that the level of support is of a fluctuating nature. Revision Date: October 1, 2024. Where to Apply: Interested applicants should apply online at the ADRA Canada careers page. Position is open until filled.

POSITION PURPOSE

The PHILM Director is a key member of the senior leadership team and is responsible for the development, execution, and oversight of the PHILM departmental fundraising and marketing strategy and operational functions in alignment with ADRA’s mission and goals. This leader plays a central role in the sustainability of ADRA Canada’s international and national programming by driving the expansion of the organization’s brand and giving revenue. The PHILM Director embodies and demonstrates a leadership style reflecting ADRA Canada’s values of being Connected, Courageous and Compassionate. The PHILM Director is also a skilled collaborator in implementing the organizational strategic plan and aligning its fundraising and marketing strategies to achieve ADRA Canada’s strategic goals.

ADRA CANADA DESCRIPTION, PURPOSE & PERSONAL COMMITMENT STATEMENT

ADRA Canada (the Adventist Development and Relief Agency Canada) is the Canadian relief and development agency of the Seventh-day Adventist Church. ADRA Canada’s purpose is to serve humanity so all may live as God intended. ADRA Canada and all of its employees are engaged in supporting the Vision of the Seventh-day Adventist Church in Canada (SDACC) which is Proclaiming Christ, Nurturing Believers, and Serving Humanity. The ministry of ADRA Canada is an important part of the Christian mission of the Seventh-day Adventist Church and is done in harmony with its religious beliefs and practices. Therefore, being employed by ADRA Canada requires personal commitment to its mission and lifestyle. The holder of this position will reflect in their personal and professional life the Christian values as taught by the Seventh-day Adventist Church, as referenced in the employment contract. The employee acknowledges and agrees that this position is one of ministry within the Seventh-day Adventist Church and that membership in the Seventh-day Adventist Church and adherence to the fundamental faith and religious beliefs and practices of the Seventh-day Adventist Church is essential to the proper performance of the duties of the position. The employee must conduct him/herself, both on and off duty, in accordance with the religious beliefs and teachings of the Seventh-day Adventist Church in all respects so as not to damage ADRA Canada’s reputation or harm the employee’s ability to fulfil all of the position’s obligations. The employee must inform the Chief Executive Officer if he/she no longer adheres to, or maintains belief in, the fundamental faith and religious beliefs and practices of the Seventh-day Adventist Church.

KEY RESPONSIBILITIES

A. Church Relations/Ministry (10% of each work week, but permeated throughout role)

• Participate in daily worship and prayers. All employees take turns in leading worship for all employees.
• Counsel callers (including church members and others) on the role of Seventh-day Adventist mission and pray with them.
• Encourage partners (including Seventh-day Adventist Conferences and congregations in Canada, other Canadian and international Seventh-day Adventist entities and the worldwide ADRA network) in the mission of ADRA Canada and the Seventh-day Adventist Church. Educate them, as necessary, about the ministry role of ADRA Canada as part of the worldwide Seventh-day Adventist Church movement, consistent with the religious teachings of the Church.
• As requested, contribute to corporate publications and represent ADRA Canada and its mission at presentations/speaker appointment requests, particularly with ADRA Canada’s partners.
• Ensure that all activities are carried out in accordance with the values and religious beliefs of the ADRA network and the Seventh-day Adventist Church.
• As part of the ADRA Canada ministry, act in a way that reflects the religious beliefs and practices of the Seventh-day Adventist Church, both on and off duty.

B. Operations/Technical (90% of each work week)

Strategic Leadership & Operations Management

• Collaborate with the leadership team in developing and implementing the organization’s strategic plan in alignment with the organization’s mission and goals.
• Develop, implement and oversee the PhilM department strategy ensuring alignment with fundraising and marketing best practices.
• Develop, implement, and oversee the PhilM department operating plans and budget, ensuring cost effective use of resources while maximizing impact.
• Coordinate with cross-functional departments to align strategies.
• Monitor fundraising and marketing trends and ensure strategies are responsive to these trends.
• Participate in core leadership meetings such as AdCom and Board meetings.
• Report to the CEO, senior leadership team and Board on progress in meeting agency and department mandates and fundraising performance.

Fundraising Management

• Oversee all fundraising efforts, including annual, mid-level, major, legacy, foundation and corporate giving to increase revenue across these streams.
• Oversee strategies to support the full gift cycle from prospect identification and research, through cultivation, solicitation, recognition and stewardship.
• Oversee the tracking and reporting of relationship management activity, including identification, qualification, cultivation, solicitation and stewardship of prospective and current annual, mid-level, major, legacy and corporate donors.
• Collaborate with cross-functional teams to develop and maintain key donor relationships nationally and internationally to strengthen and grow long-term donations.
• Collaborate with cross functional teams to ensure alignment with funding priorities and goals.
• Monitor fundraising performance metrics and analyze financial reports to guide strategic fundraising decisions.
• Oversee the development and maintenance of a comprehensive prospective donor list.
• Oversee administration of CRM.
• Maintain thorough understanding of CRA fundraising regulations and guidelines and ensure compliance in all activities.

Marketing Management

• Oversee all marketing campaign strategies (digital, print, social media etc.) to drive donor acquisition, engagement and retention to support ADRA Canada’s growth.
• Oversee the utilization of existing network to promote and elevate ADRA’s industry profile, presence, and brand reputation, including proactive engagement on corporate social media platforms.
• Lead marketing initiatives that build, protect and manage the Agency brand including ensuring adherence to branding guidelines, graphic standards, and monitoring of and advising the Chief Executive Officer on public relations issues/media crises management strategy.
• Lead initiatives to strengthen brand positioning in the market.
• Act as the first point of contact when responding to media inquiries.
• Oversee market research initiatives to understand donor needs, preferences, and market trends.
• Monitor marketing metrics to inform strategic marketing decisions and optimize campaign performance.
• Work with cross functional teams to develop tailored marketing material(s) for diverse donors ensuring unified branding, and strong programmatic messaging.

Team Management

• Facilitate a safe and positive organizational culture within the PhilM team consistent with ADRA Canada’s values of being Connected, Courageous and Compassionate.
• Assist in PhilM department recruitment.
• Supervise, coach mentor and develop a high performing PhilM team, fostering a culture of learning to meet expected outcomes.
• Conduct regular performance assessment of department staff in line with ADRA Canada’s performance assessment guidelines.
• Ensure the PhilM team is equipped with the information, skills, and tools needed to execute their roles effectively.
• Lead weekly check in meetings with direct reports as well as monthly departmental meetings.
• Promote diversity, equity and inclusion within the team and throughout the organization’s work.

Perform other duties as designated by the Director.

EDUCATION, EXPERIENCE AND CORE COMPETENCIES

Essential

• Master’s degree in business, philanthropy, marketing, public relations, fundraising, communications, non-profit management or leadership or related field.
• CFRE (Certified Fundraising Executive) designation or in progress.
• A citizen or permanent resident of Canada or the ability to legally work in Canada, by virtue of holding a current valid work permit.
• 10-15 years of experience in a senior fundraising and marketing leadership role.
• Advanced relating and networking skills – Demonstrated ability to establish and maintain strong relationships with colleagues, ADRA Canada’s constituency, partners, the Seventh-day Adventist Church in Canada (including Conferences and congregations throughout Canada), and the international ADRA network; and builds wide and effective networks.
• Superior presentation and written and oral communication skills in English – Speaks clearly, fluently, expresses opinions, simplifies complex information into clear decision points.
• Demonstrated leadership and supervision skills – Proven experience in being an effective leader that builds trust and integrity among team members. Able to provide others with clear direction and set standards of behaviour including a strong ability to motivate and facilitate the development of others. Proven ability to lead effectively in high pressure situations.
• Skilled in persuading and influencing – Able to make a strong personal impression on others; and gains clear agreement and commitment from others. Proven experience in designing and driving data-driven and research-based strategy to generate income and strengthen a brand.
• Adept at entrepreneurial and commercial thinking – Able to identify business opportunities for the organization; and demonstrates financial awareness including basic budgeting and financial management skills. Proven experience in creating a culture of innovation, learning and collaboration.
• Strong initiative. Able to anticipate needs and be proactive. Self-disciplined to meet deadlines and strong work ethic. Self-directed to take action and resolve issues. Strong sense of responsibility and ability to perform while delivering superior supporter service.
• Excellent organizational skills and attention to detail.
• Proficient in Computer/CRM/data management skills.
• Awareness and sensitivity regarding gender equality issues and a commitment to programming and communications that respects and protects the human rights of all people it serves, including an active commitment to the rights of women and girls.

Preferred

• Certification in fundraising management.
• Knowledge of AFP guidelines, Donor Bill of Rights and CRA guidelines.
• Written and oral communications skills in French.
• Management experience in a nonprofit organization.
• Experience working in cross-cultural settings.
• Experience in working with Adventist churches, entities and organizations in Canada.
• Experience leading in a remote and hybrid environment.

WHY A CAREER WITH ADRA CANADA?

Inspired by our Christian values, our unique culture fosters diversity and a workplace that strives to ensure all our employees feel respected and included. At ADRA Canada, we offer exciting and challenging careers that play an important role in positively impacting the futures of vulnerable families, and especially the lives of women and girls all over the world. We offer flexible working arrangements, competitive compensation and generous benefits, ongoing learning and development opportunities and a supportive and meaningful environment where we work together to achieve our goals.

ADRA is an equal opportunity employer. We are committed to an inclusive, barrier-free recruitment and selection process, including our work environment. We especially welcome applications from women, Indigenous peoples and members of racialized communities.

ADRA Canada welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. Please inform us within your application if you require any accommodations and every effort will be made to meet your needs.

Consistent with our Safeguarding and Protection from Sexual Harassment, Exploitation and Abuse Policy, the successful candidate must receive clearance by a police background check, including a vulnerable sector screen as a condition of employment.

Qualifications

• One hour in-person/virtual “get to know you” interview with a member of the HR team, Hiring Manager, and sometimes another senior staff member. This interview will evaluate values and culture fit.
• One hour in person/virtual technical interview with a member of the HR team and the Hiring Manager and/or the Department Director.
• Depending on the role, in some cases a 30 minute to 2-hour technical skills test will be required.
• Reference checks.
• A decision is communicated, and an offer is extended subject to criminal background check.

At ADRA we aim to complete the entire process above within six (6) weeks. If at any time we decide to end your candidacy, you will be notified of this by a member of our team in writing. We would appreciate it if you extend us that same courtesy.

TERMS AND CONDITIONS

The terms and conditions shall be read in conjunction with the ADRA Canada Human Resources Manual (as amended from time to time), the contents of which form part of the employee’s obligations to ADRA Canada. The obligations of ADRA Canada are as set out in the ADRA Canada Human Resources Manual and the applicable employment standards legislation and regulations, whichever obligations are greater. The employer will have no other obligations except as expressly set out in a written employment contract.

Performance Review: A Performance Review will typically be conducted after the first three months in the position. All employees will be required to participate in annual Performance Reviews.

Job Description Continuous Review: This job description is intended to describe the general nature and level of work being performed by incumbents assigned to this position. It is not intended to be an exhaustive list of all responsibilities, duties and skills required. Job descriptions are reviewed on a regular basis and can be modified at any time to meet the needs of ADRA Canada.

Physical Requirements: Must be able to read, speak, and hear. Must be able to effectively communicate both orally and in writing. Some standing, walking, bending, kneeling, carrying of light items, etc. required. Standard work hours, as defined by the ADRA Canada Human Resources Manual, are required.

Working Conditions: Essential responsibilities are performed either in the office or in travelling conditions.

Within the office, the work is primarily in a sedentary and comfortable environment, with tasks usually performed under normal office conditions with little or no noticeable discomfort. The work area is well lit and ventilated.

If travelling (international and/or domestic) there will be difficult conditions and challenging environments, particularly to destinations in the developing world.

Vulnerable Sector Screening: Consistent with our PSEA & Child Protection Policies the successful candidate must receive clearance by providing a police background check, including a vulnerable sector screening where available.

Note: This description retains original content while reorganizing for clarity and compliance with formatting standards.