Performance Marketing Lead — LinkedIn & ABM (Remote)

Working Nomads; Canada; Remote; CAD 80,000 - 100,000; Full time

Job summary

A leading technology company is looking for a Performance Marketing Manager to drive optimization and scaling of ad campaigns, primarily on LinkedIn Ads. This remote role in Canada requires expertise in audience segmentation and data analysis to enhance the performance of campaigns and contribute to sales pipeline growth. The ideal candidate will have 3-5 years of relevant experience and a strong track record in managing substantial ad spends, as well as excellent communication skills.

Qualifications

• 3-5 years of experience managing LinkedIn and 6sense ad campaigns.
• Experience managing $1M+ annual spend across paid social channels.
• Strong verbal and written communication skills.

Responsibilities

• Own the build, optimization, and scaling of paid social campaigns.
• Drive continuous A/B and multivariate testing.
• Manage analytics integration and event tracking.

Skills

Management of LinkedIn Ads

Audiences segmentation

Creative testing

Data analysis

A/B testing

Tools

Salesforce

Google Tag Manager

GA4

Power BI

Job description

A leading technology company is looking for a Performance Marketing Manager to drive optimization and scaling of ad campaigns, primarily on LinkedIn Ads. This remote role in Canada requires expertise in audience segmentation and data analysis to enhance the performance of campaigns and contribute to sales pipeline growth. The ideal candidate will have 3-5 years of relevant experience and a strong track record in managing substantial ad spends, as well as excellent communication skills.