Performance-Driven Creative Strategist

Dash Activate Online

Toronto

On-site

CAD 45,000 - 60,000

Full time

14 days+

Get more replies from employers

Send a job-specific resume in minutes.

Job summary

A performance marketing agency is seeking a Performance-Driven Creative Strategist to develop impactful ad strategies based on buyer psychology. This entry-level, remote role offers flexible hours and focuses on creative strategy rather than design. Candidates should have experience with Meta and TikTok Ads, and be adept at analyzing performance data to drive results.

Qualifications

Experience with Meta/TikTok Ads and UGC scripting.
Ability to analyze creative KPIs like hold rate and hook retention.

Responsibilities

Develop strategic creative concepts based on buyer psychology.
Lead weekly creative testing initiatives and iterate faster.

Skills

Creative Strategy

Buyer Psychology

Data Analysis

Messaging Frameworks

Tools

Meta Ads

TikTok Ads

Airtable

ClickUp

Job description

Join to apply for the Performance-Driven Creative Strategist role at Dash Activate Online

This range is provided by Dash Activate Online. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Additional compensation types

Annual Bonus and Commission

Are you obsessed with what makes people click, watch, and buy?

Do you see creative strategy as more than just making things look good—but as a science of identity, behavior, and emotional triggers?

If you're nodding, keep reading.

We’re Dash Activate Online, a performance marketing agency helping digital brands grow fast by building scroll-stopping, psychology-driven ad creative.

We’re looking for a Creative Strategist who can help us think, not just create—someone who can decode human behavior and turn it into messaging that drives results.

What You’ll Be Doing:

Develop strategic creative concepts based on buyer psychology and avatar identity.
Write briefs and messaging frameworks for UGC videos, static ads, and performance creative.
Review ad performance data (hook rate, hold rate, CTR, etc.) to shape test strategy.
Lead weekly creative testing initiatives and help us iterate faster, smarter.
Work closely with our media buyers, designers, and editors to scale winners and cut the rest.

This is a remote, async-first role with flexible hours. Start part-time (15–20 hrs/week) and grow with us.

Understand why good creative works—not just what it looks like.
Have experience with Meta/TikTok Ads, UGC scripting, and funnel-aware messaging.
Think in angles, hooks, emotions, and avatar identities.
Get more urgent when results dip—not more passive.
Love analyzing patterns, testing new ideas, and writing with purpose.

You won’t be designing or editing—this role is about strategy, direction, and creative intent.

Have experience analyzing creative KPIs like hold rate and hook retention.
Are familiar with frameworks like Mindstates for Marketing, Jobs To Be Done, or levels of awareness.
Have worked in eCom, coaching, or direct-to-consumer brands.

How to Apply:

We built a short application to get to know how you think, not just what you've done.

️ Click here to apply + view the full job description: https://www.notion.so/dashactivateonline/Performance-Driven-Creative-Strategist-f69d6d9bdd4845ffad8cfa191a58f653

You’ll also get a behind-the-scenes look at how we run creative testing, ideation, and performance analysis inside our Airtable + ClickUp system.

If you want to do smart work that drives real outcomes—and join a team that lives and breathes performance—apply now.

Seniority level