Paid Social Specialist

Adecco; Toronto; Hybrid; CAD 41,000 - 44,000; Part time

Job summary

Adecco is seeking a detail-oriented Paid Social Specialist in Toronto to support the execution and optimization of digital campaigns. This contract role offers a hybrid schedule with 3 days in-office and 2 days remote, and a 6-month duration starting soon.

You will manage campaigns across Meta, LinkedIn, Insta, TikTok, and other platforms, analyze performance, and present insights to stakeholders. A data-driven mindset and strong Excel skills are essential.

Qualifications

• Minimum 2 years in paid social media planning and execution.
• Hands-on with major platforms (Facebook/Instagram, LinkedIn, TikTok).
• Bachelor’s degree in marketing or related field preferred.
• Strong analytical skills to interpret data and make recommendations.
• Advanced Excel skills.
• Excellent written, verbal and presentation communication.
• Ability to manage multiple projects in a fast-paced environment.
• Certifications (Facebook Blueprint, Twitter Flight School, Snapchat) are a plus.

Responsibilities

• Support the development and execution of paid social media strategies.
• Manage live campaigns across Facebook/Instagram, LinkedIn, TikTok, and others.
• Monitor performance, analyze data, and optimize to meet KPIs.
• Serve as a point of contact for campaign inquiries, troubleshooting, and updates.
• Prepare and present performance reports and insights to stakeholders.
• Collaborate with internal teams and external partners for seamless delivery.
• Anticipate challenges and recommend solutions to improve results.

Skills

Paid social planning

Campaign optimization

Data analysis

Excel

Communication

Project management

Education

Bachelor's degree in marketing or related field

Tools

Facebook Ads

Instagram Ads

LinkedIn Ads

TikTok Ads

Job description

Duration: 6-month contract to start, with potential for extension

Schedule: Monday to Friday | 3 days in-office, 2 days remote

Compensation: $30–$32 per hour + 4% vacation pay

About the Opportunity

A dynamic and fast-paced organization is seeking a detail-oriented Paid Social Specialist to support the execution and optimization of digital campaigns. This role is ideal for a data-driven professional with a strong understanding of social media advertising platforms who enjoys working collaboratively to drive measurable results.

Key Responsibilities

• Support the development and execution of paid social media strategies aligned to business objectives
• Manage live campaigns across platforms such as Facebook/Instagram, LinkedIn, TikTok, and others
• Monitor campaign performance, analyze data, and implement optimizations to meet KPIs
• Act as a key point of contact for campaign-related inquiries, troubleshooting, and updates
• Prepare and present performance reports and insights to stakeholders
• Collaborate with internal teams and external partners to ensure seamless campaign delivery
• Anticipate challenges and proactively recommend solutions to improve results

Qualifications & Experience

• At least 2 years of experience in paid social media planning and execution - be sure to showcase your in-platform experience for consideration
• Hands-on experience with major social advertising platforms (e.g., Meta, LinkedIn, Insta, TikTok, etc.)
• Bachelor’s degree in marketing, advertising, business, communications, or a related field preferred
• Strong analytical skills with the ability to interpret data and make informed recommendations
• Advanced proficiency in Microsoft Office, particularly Excel
• Excellent written, verbal, and presentation communication skills
• Proven ability to manage multiple projects and meet deadlines in a fast-paced environment
• Industry certifications (e.g., Facebook Blueprint, Twitter Flight School, Snapchat) are considered an asset

What We’re Looking For

• A proactive, solutions-oriented mindset
• Strong attention to detail and organizational skills
• A collaborative team player with a positive, can-do attitude
• A continuous learner who stays up to date with digital media trends

Vacancy Status: This posting is for an existing vacancy.

At Adecco our purpose is simple: to make the future work for everyone. We live our values, Passion, Collaboration, Inclusion, Courage, and Customers at Heart, by fostering a workplace where diversity is celebrated and every voice matters. We encourage applications from individuals of all backgrounds and identities. Together, we’re making the future work for everyone.