Outbound BDR (Saas)

GuruLink; Toronto; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A dynamic technology firm is seeking an experienced Outbound Sales Representative based in Toronto. The role emphasizes remote work and focuses on driving client acquisition in a rapidly growing market for auto dealers in Canada. Candidates should have 2-4 years of SaaS sales experience, particularly in cold calling, and must be fluent in French and English. This position offers the chance to make substantial market impact within an urgent need for anti-fraud solutions.

Qualifications

• 2-4 years of sales experience in SaaS with strong cold calling skills.
• Fluency in French and English.
• Ability to leverage client lists for outreach.

Responsibilities

• Proactively identify and engage with potential clients.
• Focus on booking initial product demonstrations.
• Drive the acquisition of new clients.

Skills

Cold calling

Client engagement

Sales experience in SaaS

Communication skills

Education

Business or Commerce degree

Job description

Overview

Location: REMOTE / Toronto, Ontario

This job allows you to work remotely.

Paays is focused on solving fraud, friction, and inefficiency problems in auto retail/finance, where outdated manual processes and fragmented tools hurt customers, dealers, and lenders.

Paays is actively seeking a highly driven experienced Outbound Sales Representative to aggressively pursue a significant market opportunity. The ideal candidate will excel in a virgin territory where Paays is already a preferred vendor. There is an urgent market need for Canadian auto dealers to implement new anti-fraud processes and technology, and Paays is well-positioned in the space with the right solutions for dealers. With over 100 new clients acquired in the past six weeks and a massive potential client base across Canada, your role will be to tap into this unexplored market and secure new business.

Responsibilities

• Lead Generation and Outreach: Proactively identify and engage with potential clients, primarily through cold calling and leveraging acquired dealer lists.
• Demo Booking: Focus on booking initial product demonstrations for prospective clients.
• Client Acquisition: Drive the acquisition of new clients, capitalizing on the high volume of inbound leads and market urgency.
• Collaboration: Work closely with the existing sales team (e.g., VP Customer Success) who will handle subsequent contracting, invoicing, and training after demos are booked.
• Market Share Expansion: Contribute significantly to seizing the remaining market share from the large potential pool of dealers across Canada.
• Reporting: Track and report on sales activities and progress using modern CRMs

Must Have Skills

• Graduated from a Business, Commerce program or has related experience.
• 2-4 years of sales experience SaaS, with a strong preference for individuals skilled in cold calling and direct outreach and able to leverage client lists.
• Excellent communication and interpersonal skills.
• Setting up demonstrations initially, and then transitioning to run client Demo’s.
• Considered Fluent in French and English.
• Industry Knowledge: While not explicitly required, understanding of fraud prevention or financial services is a plus.

Nice to Have Skills

• Industry Knowledge: While not explicitly required, understanding of fraud prevention or financial services is a plus.