National Account Manager

WC Bradley CO; Toronto; On-site; CAD 80,000 - 100,000; Full time

Job summary

A leading consumer products company in Toronto is seeking a Sales Manager to oversee sales strategies and maximize profits with national retailers and distribution channels. This role requires establishing strong business relationships, identifying new market opportunities, and achieving sales goals. The ideal candidate will have a Bachelor’s degree, 5+ years in progressive sales/account management, and in-depth knowledge of the company's products.

Qualifications

• 5+ years of progressive sales/account management experience within the consumer products industry.

Responsibilities

• Manage the sales strategy for assigned national retailers.
• Establish and manage relationships with key decision-makers.
• Identify new opportunities for product introduction.
• Prepare national strategic plans and evaluate sales performance.
• Maintain knowledge of the consumer market and brand products.
• Create and present presentations to decision makers.
• Manage the price quote process and sales administration.
• Provide forecasting information for product needs.
• Participate in Sales & Operations Planning meetings.
• Actively promote the Company and its products.
• Attend trade shows and customer events.
• Assist with business unit budget planning.
• Train sales representatives and/or sales support team.

Skills

In depth knowledge of the company’s product portfolio

Knowledge of channel / distributor sales techniques

Proficiency using Microsoft Word, Excel, and PowerPoint

Strong communication skills

Strong business acumen skills

Strong interpersonal skills

Analytical skills

Time management skills

Ability to command presence

Ability to interact with various personality types

Ability to be a self-starter

Ability to apply innovation

Ability to be energetic

Willingness to learn and improve

Ability to travel regularly

Ability to maintain attendance

Ability to work alert

Education

Bachelor’s degree in Business Administration, Marketing, or related field

Job description

Job Summary

Responsible for managing sales and maximizing profits with one or more assigned national retailers and distribution channels. Grow market penetration through account growth and the development of new accounts. Ensure sales goals are achieved through managing long-term business relationships.

Duties and Responsibilities

• Manage the sales strategy for the assigned national retailers and distribution channel(s); ensure strategy meets or exceeds profitable growth expectations.
• Establish and manage strong business relationships with key decision-makers of assigned accounts; maintain proactive communication with the account’s management.
• Identify new opportunities for product introduction; grow retailer and channel penetration.
• Prepare national strategic plans, evaluate sales performance, and take appropriate corrective action as necessary to maintain profitability expectations.
• Maintain a current knowledge and understanding of the consumer market; dedicate time to understand the consumer within the national retailers / channels target audience; provide market feedback to ensure product development, merchandising, and pricing meets consumer / market needs.
• Understand the brand’s product line(s); maintain a current knowledge of similar competitor products.
• Create and present presentations on products, promotions, etc. to decision makers.
• Manage the price quote process and sales administration for assigned accounts / channels.
• Provide forecasting information regarding anticipated product need; support demand planning / forecasting.
• Actively participate in Sales & Operations Planning (S&OP) meetings; provide input and discussion regarding future product demand, production scheduling, and finished goods inventory relative to channel needs.
• Actively promote the Company to include the products and services of its brands; serve as the "face and voice" of the brand.
• Attend and participate in trade shows and other customer events.
• May participate in development or provide input to management on the business unit’s strategic plan.
• Assist with business unit budget planning process; identify anticipated sales income and administration expenses for assigned account(s).
• May provide or assist in training sales representatives and / or sales support team.
• Other duties as deemed necessary.

Qualification Requirements

Minimum Education

Bachelor’s degree in Business Administration, Marketing, or related field.

Minimum Experience

Five (5) years of progressive sales / account management experience within the consumer products industry.

Licensure / Certification(s)

None.

Knowledge, Skills and Abilities

• In depth knowledge of the company’s product portfolio.
• Knowledge of channel / distributor sales techniques and best practices.
• Proficiency using a Personal Computer (PC) to include Microsoft Word, Excel, and PowerPoint.
• Strong communication skills and the ability to effectively communicate in English both verbally and in writing.
• Strong business acumen skills and the ability to correctly apply and understand business acumen during professional conversations.
• Strong interpersonal skills and the ability to develop, maintain, and effectively manage complex business relationships to the business unit’s benefit.
• Analytical skills and the ability to apply analytics in meeting sales objectives.
• Time management skills and the ability to successfully manage multiple competing demands.
• Ability to command presence in a meeting or group setting.
• Ability to effectively interact and communicate with persons of various personality types at all levels within and outside the Company.
• Ability to be a self-starter and highly motivated.
• Ability to apply innovation to meet business unit objectives.
• Ability to be energetic.
• Ability and willingness to learn, improve, and broaden professional skills.
• Ability to travel regularly (domestic and / or international).
• Ability to maintain regular and predictable attendance.
• Ability to work in a constant state of alertness.

Physical Requirements

Normal Office Environment with domestic travel required.