Modern Infrastructure Customer Solutions Architect

Verafin; Canada; Hybrid; CAD 80,000 - 100,000; Full time

Job summary

A leading IT solutions provider is seeking a Modern Infrastructure Sales Executive to help customers modernize their infrastructure. This role requires over 10 years of experience in technology sales, especially in data center and cloud services. You will work with strategic customers to build customized solutions and drive sales, while collaborating with technical architects and account teams. Competitive perks and a commitment to an inclusive workplace are part of the offer.

Benefits

Flexible work environment

Competitive benefits

Career development opportunities

Qualifications

• 10+ years of experience successfully selling technology solutions.
• Proven track record in driving sales for legacy infrastructure environments.
• In-depth knowledge of modern infrastructure needs.

Responsibilities

• Grow and develop Hybrid IT Solutions and Services.
• Collaborate with District Sales Teams to acquire new opportunities.
• Engage pre-sales and internal support for outstanding service.

Skills

Sales technology solutions

Infrastructure modernization

Relationship building

Communication skills

Demand generation

Tools

Cisco

AWS

Azure

Google Cloud

Job description

Date posted: Nov 22, 2025

Location: Newfoundland and Labrador, CA / Nova Scotia, CA / New Brunswick, CA

Company: Softchoice

Why you’ll love Softchoice

We are a software-focused IT solutions and services provider that equips organizations to be agile and innovative, and for their people to be engaged, connected, and creative at work. That means moving them to the cloud, helping them build the workplace of tomorrow, and enabling them to make smarter decisions about their technology. By doing these things we help them create success for their customers and their people.

We stand proudly for our people and support their success through career development and advancement. We are recognized and respected for our culture of inclusion and belonging, continuously striving to do what’s good for our people and communities.

The impact you will have

Guiding our customers through modernization of their infrastructure.

Companies and organizations everywhere need rapid infrastructure modernization to ensure they stay ahead of their competition. Modernized Infrastructure is inclusive of their data center‑based infrastructure as well as their public cloud infrastructure, deployed in a dynamic, connected and secured architecture, for modernized applications, data and AI workloads.

As a Modern Infrastructure Sales Executive, your mission is to put businesses on the best possible path to a sustainable and ground‑breaking future. In doing so, you will unlock new opportunities and overcome technological and business barriers, while delivering a compelling and customized roadmap for modernization.

This role at Softchoice is designed to follow through on our long‑standing promise to do right by our customers. Customers increasingly need large‑scale data sets supporting AI workloads alongside legacy workloads with security, business resiliency and governance creating challenges to achieve their goals. In this new era of disruption, speed and complexity, IT sellers are not simply selling the virtues of the modern data center infrastructure and cloud. These specialist sellers help customers understand their potential as modernizing legacy data center and networking infrastructures allows customers to lay the groundwork for their future. You will work closely with the account teams for our customers to develop and set in motion advanced Data center, AI and storage hybrid infrastructures, public cloud and networking infrastructure and security solutions, which in turn will help customers succeed and thrive.

Who you will be working with

• This role will report to Modern Infrastructure Sales Leader with accountability to the Modern Infrastructure business at Softchoice.
• You will work with our most strategic customers looking to modernize their infrastructure in datacenter and or public cloud, connected, secured and managed.
• You and your team will be directly supported by Solution Architects and Technical Architects, bringing technical acumen early in the sales cycle to ensure our customers find fast value in their discussions with you.
• You will collaborate with account executives, sales leadership and GTM team members, in partnership to ensure we grow our Modern Infrastructure business together.

What you will do

• Grow and develop Hybrid IT Solutions and Services that include a mix of Data Center, Networking, Public Cloud, Professional Services, and/or Managed Services.
• Leverage the challenger Sales methodology and an insights‑driven sales processes, along with a current knowledge of industry and technical trends, to customize solutions for customer needs and business goals.
• Collaborate with District Sales Teams and Leaders to create and execute a strategy to acquire new opportunities within targeted accounts.
• Build and maintain account and market penetration plans on assigned accounts.
• Quarterback opportunities from the point of assessing customer needs through closing deals and driving diversification.
• Engage pre‑sales and internal support to provide outstanding, end‑to‑end service.
• Nurture strategic relationships with key Hybrid IT partners and vendors.

What you bring to the table

• 10+ years of experience successfully selling technology solutions in dedicated sales or technical pre‑sales roles.
• Extensive experience aligning business objectives and initiatives with relevant technology requirements.
• Proven track record in identifying, developing, and driving sales for legacy infrastructure environments, including compute, storage, and networking within Data Center infrastructure.
• In‑depth knowledge of Cisco product lines and solutions as they pertain to modern infrastructure needs.
• Strong expertise in Data Center, hybrid cloud, and public cloud models, with experience across Azure, AWS, Google, and Managed Services.
• Adept at building relationships and engaging with customer decision makers involved in infrastructure modernization efforts.
• Demonstrated ability to manage relationships at all organizational levels and effectively mobilize stakeholders to achieve critical deliverables.
• Exceptional communication skills, especially in conveying complex modern infrastructure concepts.
• Recognized demand generation capabilities, focused on proactive selling rather than solely responding to existing demand.
• Documented success in developing and increasing sales for Managed and Professional Services offerings.
• Creative, strategic thinker with a client‑focused service approach.
• Willingness and ability to travel frequently within a designated Sales District, up to 25% of the time.

Not sure if you qualify? Think about applying anyway

We understand that not everyone brings 100% of the skills and experience for the role.

At Softchoice, we offer opportunities to a diverse group including those with a variety of workplace experiences and backgrounds. Whether you are new to corporate tech, returning to work after a gap in employment, or looking to transition and take the next step in your career, we are excited to learn more about you and encourage you to apply.

Why You’ll Love Working Here

• The People: You’ll thrive in our collaborative environment, surrounded by incredible colleagues who foster support and innovation, driving our collective success.
• High‑Performing Culture: At Softchoice, we are dedicated to achieving our goals and committed to success for our customers and each other.
• Flexibility: Plan your workdays in a way that suits you best.
• Award‑Winning Workplace: Proudly recognized as a Great Place to Work for 20 consecutive years.
• Inclusive Culture: We are committed to an inclusive culture where every team member can be their authentic self.
• Competitive Benefits: Benefit from competitive perks that start on day one.

Inclusion & Equal Opportunity Employment

We are an equal opportunity employer committed to diversity, inclusion & belonging. People seeking employment at Softchoice are considered without regard to any protected category including but not limited to, race, color, religion, national origin, age, sex, marital status, ancestry, disability, veteran status, gender identity, or sexual orientation.

Require accommodation? We are ready to help

We are proud to provide interview & employment accommodation during the recruitment and hiring process. If you require any accommodation to apply or interview for a position, please reach out directly to judge at softchoice.com (info). We are committed to working with you to best meet your needs.

Our commitment to your experience

We are committed to the safety of all applicants and team members. With that in mind, we have implemented digital interviewing for everyone. We understand that you may need to interview with distractions around you (such as children or furry friends) and we will be doing the same.

Before you start with us, we will conduct a criminal record check, verify your education, and check your references.

When you join Softchoice, we will onboard you remotely. Don’t worry. It’s quick, simple and you’ll be connected with your new team in no time.

Job Requisition ID: 6958

EoE/Vet/Disability

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