media advertising specialist

Government of Canada - Western; Surrey; On-site; CAD 50,000 - 70,000; Full time

Job summary

A governmental agency in Surrey seeks a skilled professional to develop and evaluate communication strategies. Key tasks include conducting market research, advising clients on advertising strategies, and preparing various promotional materials. The ideal candidate has experience in advertising and marketing. This position requires on-site work with strong collaborative skills.

Qualifications

• 1 year to less than 2 years of experience in advertising, marketing or public relations.

Responsibilities

• Develop communication strategies.
• Evaluate communication strategies and programs.
• Prepare bibliographies, indexes, reading lists, guides and other finding aids.
• Conduct surveys and analyze data on buying habits of consumers.
• Develop social and economic profiles to encourage investment.
• Conduct comparative research on marketing strategies.
• Prepare reports, educational texts or articles.
• Advise clients on advertising strategies.
• Assist in preparing brochures and newsletters.
• Co‑ordinate special publicity events.
• Conduct social or economic surveys.
• Review and evaluate development proposals.
• Design market research questionnaires.
• Evaluate customer service and store environments.
• Conduct online marketing and website promotions.
• Maintain and manage digital database.

Education

College, CEGEP or other non-university certificate or diploma from a program of 1 year to 2 years

Job description

Overview

Languages: English

Education

• College, CEGEP or other non-university certificate or diploma from a program of 1 year to 2 years

Experience

1 year to less than 2 years

On site

Work must be completed at the physical location. There is no option to work remotely.

Work setting

• Advertising, marketing and public relations agency

Responsibilities Tasks

• Develop communication strategies
• Evaluate communication strategies and programs
• Prepare bibliographies, indexes, reading lists, guides and other finding aids
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Develop social and economic profiles of an area to encourage industrial and commercial investment
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Co‑ordinate special publicity events and promotions
• Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
• Review and evaluate commercial or industrial development proposals
• Design market research questionnaires
• Evaluate customer service and store environments
• Conduct online marketing, E-commerce and Website promotions
• Maintain and manage digital database

Supervision

• 1 to 2 people