marketing specialist

Government of Canada - Central; Eastern Ontario; On-site; CAD 50,000 - 70,000; Full time

Job summary

A government organization in Pembroke, Ontario is seeking candidates to develop communication strategies and manage publicity efforts. Responsibilities include overseeing public written materials, preparing reports, and conducting market research analysis. Candidates should have a college education and experience with MS Office, along with strong organizational and client-focused skills. The role does not allow remote work and candidates must be willing to relocate if necessary. Benefits include free parking.

Benefits

Free parking available

Qualifications

• Experience in developing communication strategies and programs.
• Ability to conduct analytical marketing studies.
• Familiarity with digital media and marketing strategies.

Responsibilities

• Develop events for publicity and fundraising.
• Prepare written material, reports, and speeches.
• Conduct surveys to analyze consumer habits.

Skills

Client focus

Flexibility

Organized

Dependability

Reliability

Education

College/CEGEP

Tools

MS Office

Job description

Overview Languages

English

Education

• College/CEGEP

Experience

Experience an asset

On site

Work must be completed at the physical location. There is no option to work remotely.

Work setting

• Willing to relocate
• Automobile dealership

Responsibilities Tasks

• Develop all kinds of events for publicity, fundraising and information purposes
• Develop communication strategies
• Implement communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Write speeches, presentations and press releases
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Conduct comparative research on marketing strategies for industrial and commercial products
• Act as spokesperson for an organization
• Advise clients on advertising or sales promotion strategies
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Co‑ordinate special publicity events and promotions
• Conduct public opinion and attitude surveys
• Gather, research and prepare communications material
• Conduct analytical marketing studiesConduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
• Design market research questionnaires
• Develop portfolio of marketing materials
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Maintain and manage digital database

Experience and specialization Computer and technology knowledge

• MS Office

Area of specialization

• Digital media

Additional information Work conditions and physical capabilities

• Work under pressure
• Tight deadlines
• Fast‑paced environment
• Attention to detail

Personal suitability

• Client focus
• Flexibility
• Organized
• Dependability
• Reliability

Benefits Other benefits

• Free parking available