Marketing Manager, Innovation & Growth — Hybrid

The Hershey Company; Mississauga; Hybrid; CAD 90,000 - 120,000; Full time

Job summary

A leading confectionery company in Mississauga is looking for a Marketing Manager, Innovation. This role involves driving the innovation strategy, leveraging consumer insights and market trends to unlock growth opportunities. The ideal candidate has 5–7 years of CPG experience, strong leadership skills, and a background in managing innovation processes. This position offers a hybrid work setup, promoting autonomy and career growth within the organization.

Qualifications

• 5–7 years of CPG experience, preferably in innovation.
• Experience with brand strategies and Integrated Marketing Communications.
• Proven ability to manage innovation from insight to market launch.

Responsibilities

• Lead the Canadian innovation strategy and develop a sustainable pipeline.
• Monitor consumer behavior and competitive landscape.
• Drive development from ideation to business case and launch.

Skills

Leadership

Creative thinking

Project management

Analytical skills

Collaboration

Education

MBA or Bachelor of Commerce with Marketing major

Job description

A leading confectionery company in Mississauga is looking for a Marketing Manager, Innovation. This role involves driving the innovation strategy, leveraging consumer insights and market trends to unlock growth opportunities. The ideal candidate has 5–7 years of CPG experience, strong leadership skills, and a background in managing innovation processes. This position offers a hybrid work setup, promoting autonomy and career growth within the organization.