Marketing Manager

Cascadia Strategy Consulting Partners; Victoria; Hybrid; CAD 65,000 - 85,000; Full time

Job summary

A regional consulting firm is seeking a Marketing Manager for a hybrid role based in Vancouver or Victoria. The ideal candidate will develop and execute marketing strategies, oversee brand development, and manage digital marketing initiatives. Applicants should have 3-5 years of experience in marketing or communications and possess strong creative skills. This role offers flexibility in work schedule and opportunities to lead impactful marketing campaigns in a vibrant consulting environment.

Qualifications

• 3-5 years of experience in marketing, communications, or related fields in a corporate or consulting environment.

Responsibilities

• Lead brand development and ensure consistent messaging across all platforms.
• Develop and execute marketing campaigns across physical and digital channels.
• Coordinate the proposal process and ensure proposals meet quality standards.

Skills

Proficiency in Adobe Creative Suite

Strong graphic design skills

Copywriting skills

Experience managing websites

Understanding of digital campaigns

Education

Business degree or MBA

Job description

Cascadia Partners is seeking a Marketing Manager for a hybrid role based in either our Vancouver or Victoria office.

We are ideally looking for someone to join us full-time, but we're open to considering a 3- or 4-day work week for the right candidate. Salary will be adjusted based on the agreed-upon schedule.

We See Consulting Differently

Cascadia Partners is a consulting firm founded by industry veterans who wanted to focus on creating local impact. We bring specialized expertise to a broad cross-section of local industries, and Cascadians find it rewarding to see the impact of our work where we live.

Our work focuses on five practice areas: Business Strategy, Operations Management, Digital Transformation, Policy & Economics, and Data Analytics & AI. We serve clients in industries such as Food, Beverages & Retail, Industry Associations, Construction & Real Estate, Public Sector, Transportation & Logistics, and Healthcare.

How We Work

We believe in incorporating collaboration, intellectual curiosity, creativity & confidence in our work. We are a high-performing team who works hard and delivers high-quality work for our clients; we also have fun and enjoy spending time together. Cascadia retains a startup culture and strives to hire people who are eager to contribute and grow the firm and its culture.

Position Overview

As Cascadia continues to grow and expand into new markets, we are seeking a Marketing Manager to lead the development and execution of our marketing strategy. This is a dynamic role for a creative and strategic professional who enjoys variety and collaboration.

The Marketing Manager will oversee initiatives that strengthen our brand, enhancing client relationships, and supporting growth. This includes:

• Managing brand development across channels, creating compelling content and visuals for marketing materials and client deliverables, and overseeing digital marketing efforts.
• Maintaining website content, managing social media (primarily LinkedIn), and coordinating advertising campaigns.
• Event management including conference planning, booth and handout design, and organizing client appreciation and recruiting events.
• Collaborating on proposal development, ensuring client deliverables meet Cascadia's high standards, and providing ad-hoc support on consulting projects.

Core Responsibilities

Marketing Strategy

• Lead brand development and ensure consistent messaging across all platforms.
• Develop and execute marketing campaigns across physical events (trade shows, conferences, in person meetings) and digital channels (Google Ads, LinkedIn, email marketing, social media).
• Manage lead generation and follow up with prospective clients from website and social media engagement.
• Monitor campaign performance, report on results and spending, and provide insights to guide future strategies.
• Maintain and optimize the firm's website, ensuring SEO best practices and up-to-date content.

Proposal Development & Project Management

• Coordinate the proposal process, including timelines and collaboration with consulting leads.
• Ensure proposals are completed on time and meet quality standards.
• Work with consulting teams to develop proposals that clearly articulate Cascadia Partners' value proposition.

Client Deliverables Support

• Assist project teams in finalizing client deliverables, ensuring reports and presentations are polished and professional.
• Provide design support for client-facing documents to maintain high-quality standards.

Technical & Creative Skills

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for creating professional templates, layouts, and diagrams.
• Strong graphic design and copywriting skills is an asset for marketing materials and client reports.
• Experience managing websites and social media accounts.
• Understanding of digital campaigns, including SEO and content management.

Professional Competencies

• Exceptional communication skills, with the ability to communicate complex ideas effectively to a variety of audiences in both verbal and written formats.
• Strong project management skills and ability to manage multiple priorities.
• Demonstrated ability to work independently while collaborating effectively with leadership and external partners.

Qualifications

• 3-5 years of experience in marketing, communications, or related fields in a corporate or consulting environment.
• A business degree or MBA is preferred.

Please combine all relevant documents (Resume, Certificates etc) into one PDF before uploading.

We look forward to reviewing your application!