Marketing Growth Lead

Jetson; North Vancouver; On-site; CAD 107,000 - 130,000; Full time

Benefits offered by this job

Dental & Vision Insurance

Extended Health Care

Disability Insurance

Education Support

Parental Leave Top Up

Equity

Job summary

Jetson is hiring a Market Growth Lead in North Vancouver, BC. You will own the growth strategy across multiple markets, partnering with Sales and Marketing to optimize the full funnel from lead to install.

This role requires deep analytics, cross-functional influence, and a bias for action with regular travel to market sites. You will work with AI-powered tools to automate insights, review performance weekly, and shape programs tailored to each market while aiming for revenue targets.

Qualifications

• 5–8+ years in market, growth, revenue ops, sales/marketing leadership with revenue targets.
• Strong analytical skills using dashboards, CRM data, and spreadsheets.
• Proven track record influencing cross-functional teams without direct management.
• Fluency across the full funnel from marketing to sales and where it breaks.
• Experience allocating budgets across multiple markets or channels; data-backed decisions.
• Willingness to travel regularly to spend time with local teams and customers.
• Experience with AI tools to automate and improve processes.

Responsibilities

• Share accountability for sales targets and maintain full-funnel visibility with weekly market forecasts.
• Diagnose funnel changes by market, channel, and incentives to drive improvements.
• Prioritize high-leverage fixes and reallocate budget/resources with engaged teams.
• Develop market intelligence on competitors, rebates, and local customer behavior.
• Lead weekly market reviews with an action log and report progress to leadership.

Skills

Market growth leadership

Analytical skills

Cross-functional influence

Full funnel fluency

Budget/resource allocation

Willingness to travel

AI tools usage

Tools

CRM dashboards

Data dashboards

AI tools

Job description

About Jetson

Jetson is on a mission to accelerate the transition of 100 million homes across North America away from fossil fuels toward sustainable energy use. We believe in a future that is 100% electric and 100% better.

Homes are one of the largest sources of carbon emissions, yet adoption of solutions like heat pumps remains slow due to cost and complexity. Jetson is solving this by building the first fully vertically integrated home electrification company — making clean energy simple, transparent, and affordable.

We rely heavily on technology, automation, and data to scale this impact. At Jetson, we value people who are excellent at their craft, curious about new tools (including AI), and motivated to continuously improve how work gets done.

The Opportunity

We are looking for a Market Growth Lead who believes the time is now to make a difference. This is an opportunity to join on the ground floor and drive growth across multiple Jetson markets, each with its own dynamics down to the municipality, utility, and rebate level. You'll partner with the sales and marketing teams and share accountability for hitting the sales target in your markets, and you'll live in the funnel every day, from first lead through signed contract and install, spotting where performance is slipping or where upside is being left on the table. Sales and marketing won't report to you, and you won't directly control their budgets. Instead, you'll bring an owner's mindset and be the person who knows your markets' funnels better than anyone, using that clarity to rally the teams who own the levers and make sure the right fixes happen fast.

What You Will Do

• Share accountability with Sales for the sales target in your markets, and own visibility into the full funnel behind it — leads, booked consultations, proposals/quotes, won deals, and cancellations — with a weekly forecast by market and early warning on risks.
• Review funnel performance daily and diagnose what's driving changes in volume, conversion, speed, and cost, down to the municipality, utility, and rebate or non-rebate cohort, whether it's lead quality, channel mix, speed-to-lead, close rates, pricing, or install capacity.
• Turn insight into action by prioritizing the highest-leverage fixes across markets, recommending where spend and resources should shift, and driving changes to completion with Sales, Marketing, Field Marketing, and Operations owners.
• Develop a deep understanding of each market — competitors, seasonality, local utilities, rebates and incentives, and customer behaviour — and use it to shape and drive programs tailored to each market with the teams who run them.
• Run a weekly performance review across your markets with a clear, prioritized action log (owners, deadlines, results) and report progress to leadership.

What You Bring

• 5–8+ years in market or city GM, growth, revenue operations, sales or marketing management, strategy and operations, or consulting roles, with direct accountability for a revenue or volume target.
• Strong analytical skills — you work directly in dashboards, CRM data, and spreadsheets to answer your own questions.
• A track record of driving results across teams you don't manage, through clear thinking, credibility, and direct communication.
• Fluency across the full funnel, including how marketing, lead handling, and sales execution connect and where they typically break.
• Experience making data-backed recommendations on budget and resource allocation across multiple markets or channels, and influencing the teams who own them.
• A bias to action and comfort making calls on imperfect information. Experience in home services, HVAC, solar, or other considered-purchase consumer businesses is a plus.
• Willingness to travel regularly across the markets you oversee to spend time with local teams, partners, and customers.
• Experience with modern tools, including AI, to automate and make your day more efficient.

Job Type

Full time, Permanent

Pay

$107,000 - $130,000 per annum

Benefits

• Dental Care, Vision Care & Life Insurance premiums fully paid by Jetson
• Extended Health Care
• Disability Insurance
• Education Support
• Parental Leave Top Up
• Equity

Work Location

In person - North Vancouver, BC, with regular travel across the markets you oversee

U.S. Roles

Jetson is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, or gender identity. If you require accommodation during the recruitment process, please contact us.

Canada Roles

Jetson is an equal opportunity employer committed to inclusive hiring. We do not discriminate on any ground protected under applicable human rights legislation. If you require accommodation at any stage of the recruitment process, please contact us.