Marketing & Client Engagement Specialist

About Staffing Ltd.; Calgary; Hybrid; Full time

Job summary

A recruitment company in Alberta is seeking a Marketing & Client Engagement Specialist to optimize and manage their digital marketing efforts. This role focuses on executing SEO strategies, managing WordPress websites, and leading email marketing campaigns. The ideal candidate will have 3–5 years of digital marketing experience and a strong understanding of client engagement strategies. This position offers a competitive salary, comprehensive benefits, and the opportunity to work in a hybrid environment.

Benefits

Full benefits package

Competitive salary

Hybrid work model

Qualifications

• Strong understanding of digital marketing principles, including lead generation.
• Hands-on experience with WordPress websites and content management systems.
• Working knowledge of SEO, Google Ads, and email marketing tools.

Responsibilities

• Manage and optimize WordPress websites.
• Lead SEO initiatives and support paid advertising efforts.
• Execute email marketing campaigns to promote services.

Skills

Digital Marketing Execution

Organization and Follow-Through

Communication

Initiative and Adaptability

Client Engagement

Education

Diploma or bachelor’s degree in marketing, communications, business, or related field

Tools

WordPress

Google Ads

Mailchimp

Job description

Connecting you to Marketing jobs in Calgary, Alberta!

About Staffing® is an Alberta-based recruitment company that connects jobseekers to employers across Canada. Established in 1996, About Staffing is a proud BBB Accredited business.

We have partnered with a growing IT services company to support them in hiring for their next Marketing & Client Engagement Specialist.

Job ID: 43028

Job Type: Temp To Direct Hire

Category: Marketing / Client Engagement

Location: Calgary, Alberta (Hybrid)

Our client is an established professional services firm that supports businesses through a combination of technology-enabled solutions and advisory services. With a strong reputation and long-standing client relationships, the organization is focused on modernizing its digital presence, strengthening client engagement, and creating scalable marketing processes to support continued growth.

This is a collaborative, relationship-driven environment where teamwork and initiative are highly valued. The organization emphasizes trust, open communication, and accountability, with leadership actively involved in strategic conversations and client relationships. Employees are encouraged to bring ideas forward, take ownership of their work, and contribute to continuous improvement.

The Marketing & Client Engagement Specialist will play a key role in modernizing the organization’s digital footprint. This includes managing and optimizing WordPress websites, improving SEO and Google Ads performance, refreshing content, and executing email and newsletter campaigns to drive cross-selling, referrals, and ongoing client engagement. This is a hands-on role with a strong upfront focus on updating, optimizing, and rebranding existing marketing assets.

In addition to marketing efforts this role will support client engagement; focused on generating and nurturing leads, strengthening brand presence, and supporting the client journey from first contact through onboarding. The successful candidate will act as the first point of contact for leads, coordinating meetings for senior team members and ensuring prospects receive timely, professional communication.

Duties and Responsibilities:

The key job functions are:

• Manage and optimize WordPress-based websites, including content updates, layout improvements, and user experience enhancements.
• Lead search engine optimization (SEO) initiatives and support paid advertising efforts such as Google Ads to improve visibility and lead generation.
• Execute email marketing campaigns, newsletters, and client communications to promote services, support cross-selling, and encourage referrals.
• Rebrand and adapt existing marketing materials to ensure consistency across platforms and alignment with current messaging.
• Support social media activity, including LinkedIn content, posts, and engagement initiatives.
• Maintain accurate tracking of leads, outreach activity, and engagement progress to support reporting and continuous improvement.
• Collaborate with leadership on marketing strategy, client engagement initiatives, and process improvements.
• Serve as the first point of contact for new leads by initiating outreach, responding to inquiries, sharing information, and coordinating meetings with senior team members.

Education:

• Diploma or bachelor’s degree in marketing, communications, business, or a related field is considered an asset.

Qualifications:

• Strong understanding of digital marketing principles, including lead generation and client engagement strategies.
• Hands-on experience working with WordPress websites and content management systems.
• Working knowledge of search engine optimization (SEO), Google Ads, and email marketing tools.
• Ability to communicate professionally and confidently with prospects and clients.

Experience:

• Minimum 3–5 years of experience in a digital marketing, marketing coordination, or client engagement role.
• Proven experience with search engine optimization (SEO), Google Ads, and email marketing tools (Mailchimp, etc.).
• Experience supporting lead generation initiatives and coordinating meetings or handoffs to senior stakeholders.
• Background working in professional services, technology, or B2B environments is considered an asset.

Skills:

• Digital Marketing Execution: Comfortable managing websites, campaigns, and marketing tools in a hands-on capacity.
• Organization and Follow-Through: Strong ability to coordinate meetings, manage timelines, and ensure seamless handoffs.
• Communication: Clear, professional written and verbal communication skills.
• Initiative and Adaptability: Comfortable working in an evolving environment and contributing ideas to improve processes and outcomes.
• Client Engagement: Ability to build rapport, communicate value, and maintain professional relationships with prospects and clients.

Base Salary: 30.00 – 35.00 per hour

• This role will transition to a salaried position upon permanent hire ranging between 65k-75k depending on experience and qualifications.
• Full benefits package included.

Work Hours:

• Full-time hours.
• Hybrid work environment.
• In-office collaboration required one day per week, with additional in-person touchpoint meetings weekly or biweekly as needed.

Additional Notes:

• This opportunity does not include relocation. It will be the responsibility of the candidate should relocation be required.
• All applicants must be authorized to work in Canada to be considered for employment.

About Staffing® recruiters are Alberta’s experts in connecting candidates with otherjobs. We focus on temporary, direct hire (permanent) and temporary-to-direct hire placements in the corporate and industrial fields.

The About Staffing team would like to thank everyone who applies. Please note we are only contacting applicants who meet the employer’s needs of the positions we are actively working on.

We are constantly posting other jobs so check back with us regularly.

For FAQs, stop by our job seeker page.

Please reference Job ID: 43028 in your application.

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