Manager, Software Engineering (Marketing & Privacy Engineering)

Candidate; Canada; Remote; CAD 181,000 - 241,000; Full time

Benefits offered by this job

Health coverage

Monthly tech stipend

Equity rewards

ESPP

Job summary

affirm is seeking an Engineering Manager for the Marketing & Privacy Engineering (MPE) team in a remote-first Canada setting. You’ll lead two engineering pillars—Marketing and Consumer Privacy Engineering—and align their roadmaps with a shared mission to deliver privacy-aware, measurement-driven web experiences.

You’ll coach engineers, shape operating models, partner with product managers, and ensure reliable, scalable solutions across client- and server-side tagging, consent, and data

Qualifications

• Experience managing and developing software engineers, with a track record of building collaborative, high-performing teams through coaching, candid feedback, and accountability.
• Strong software engineering foundation and technical judgment, with experience leading teams for consumer-facing or high-traffic web platforms.

Responsibilities

• Lead, develop, and support engineers across Marketing and Consumer Privacy pillars.
• Establish and improve a shared operating model for the MPE team.
• Translate product priorities into engineering plans and roadmaps.
• Guide strategy across web tagging, measurement, consent, and data collection.
• Build partnerships across functions to ensure clear ownership and reliable processes.
• Ensure privacy-aware engineering by aligning growth, measurement, and privacy goals.
• Deliver reliable, scalable solutions balancing quality, speed, and business needs.

Skills

Team leadership

Coaching

Cross-functional alignment

Technical judgment

Strategic planning

Job description

At affirm, we exist for the moments that matter—giving people a clear, predictable way to pay over time, with no hidden fees, no surprises, and no tradeoffs on what matters most.

About the Engineering team

The Engineering team builds systems that power affirm’s mission. We take pride in our craft, building reliable, performant, and scalable solutions that touch every part of the business. Whether we’re enabling new ways to pay, ensuring our platforms can scale to the most demanding levels in the industry, or developing seamless servicing experiences, our focus is on solving complex problems through exceptional engineering.

About the role

As Engineering Manager for the Marketing & Privacy Engineering (MPE) team, you’ll lead two engineering pillars - Marketing and Consumer Privacy Engineering - under a shared mission to build trusted, privacy-aware consumer web experiences and measurement systems that enable sustainable growth.

What you’ll do

• Lead, develop, and support engineers across the Marketing and Consumer Privacy pillars, creating an environment where they can do their best work, grow their craft, and take on greater responsibility.

• Establish and continuously improve a shared operating model for MPE that unites Marketing and Privacy around a common mission while creating clarity around each pillar’s priorities, technical ownership, decision-making, and ways of working.

• Partner closely with the Product Manager and technical lead for each pillar to translate product and business priorities into clear engineering plans and deliver against their respective roadmaps while maintaining alignment to MPE’s shared mission.

• Guide engineering strategy and execution across Logged-Out Web, web experimentation, marketing integrations, attribution and measurement, consent, privacy experiences, and consumer data collection.

• Build strong partnerships across Engineering, Product, Marketing, Privacy, Legal, and adjacent engineering teams, establishing clear ownership and reliable ways of working across shared systems such as client-side and server-side tagging and measurement infrastructure.

• Enable privacy-aware engineering by ensuring consent, cookies, tagging, and consumer data collection are considered as part of solution design and by creating alignment where growth, measurement, and consumer privacy intersect.

• Hold the team accountable for delivering reliable, scalable solutions while balancing engineering quality, customer needs, business priorities, speed, and appropriate risk.

What we look for

• Experience managing and developing software engineers, with a track record of building collaborative, high-performing teams through coaching, candid feedback, and accountability.

• Strong software engineering foundation and technical judgment, ideally with experience leading teams responsible for consumer-facing or high-traffic web platforms and complex systems or integrations.

• Experience translating product and business priorities into engineering plans and leading execution across distinct technical domains, product partners, and roadmaps toward a shared mission.

• Ability to build alignment across Product, Engineering, and other cross-functional stakeholders, with strong communication skills and the ability to make complex technical topics clear to technical and non-technical audiences.

• Sound judgment navigating ambiguity, competing priorities, dependencies, and risk, with a focus on engineering quality and operational excellence while balancing reliability, scalability, speed, and business needs.

• Experience with marketing technology, web experimentation, analytics, attribution, instrumentation, or measurement systems is a plus.

• Familiarity with global privacy and data protection requirements such as GDPR, CCPA/CPRA, and the Australian Privacy Act (APPs), and/or experience with privacy-aware systems such as consent management, cookies, tagging, data collection, or consumer privacy experiences, is a plus.

This posting is for an existing vacancy

This remote role is open only to candidates residing in Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland and Labrador, Nova Scotia, Ontario, Prince Edward Island, or Saskatchewan.

Base Pay Grade - P

Equity Grade - 7

Employees new to affirm typically come in at the start of the pay range. affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills.

Base pay is part of a total compensation package that may include monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents). In addition, the employees may be eligible for equity rewards offered by affirm holdings, inc. (parent company).

CAN base pay range per year: $181,000 - $241,000 CAD.

Remote-first with flexibility built in

affirm is proud to be a remote-first company. Most roles can be done from almost anywhere within the country of employment. Some positions may occasionally require in-person work at an affirm office, and a few are office-based due to the nature of the work. All new hires will be invited to attend an in-person onboarding experience.

Benefits designed for you

Our benefits reflect our commitment to care, transparency, and flexibility. Here are a few highlights:

• Health coverage at no cost: We cover 100% of premiums for employees and their dependents.
• Spending stipends: Monthly stipends support your tech setup, and the ability to choose health and wellness options that are right for you.
• Time off to recharge: Flexible time off and generous holiday calendars help you rest when you need to.
• Own a piece of what you build: Our employee stock purchase plan (ESPP) lets you buy affirm stock at a discount.

We’re committed to providing an inclusive interview process, including accommodations for candidates with disabilities. If you need support, we’re happy to help.

For positions based in San Francisco or Los Angeles: affirm considers qualified applicants with arrest and conviction records, as required by law.

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