Manager, Social & Community Engagement, External Communications

Moneris; Toronto; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A financial technology company in Toronto is seeking a professional for the External Communications team to manage organic content strategies across various social channels. Responsibilities include overseeing organic social media campaigns, developing content strategies to meet objectives, collaborating with executives for engaging content, and leading a marketing team. The ideal candidate will have over 5 years experience in digital marketing, strong leadership skills, and proficiency in social media management and analytics.

Benefits

Performance-based bonuses

Flexible benefits

Retirement planning support

Growth & development opportunities

Holistic wellness support

Hybrid work arrangements

Company-wide recognition programs

Qualifications

• 5+ years of relevant experience within digital and marketing.
• 5+ years of experience running Social Media for organizations.
• 2+ years leading a team of marketers.

Responsibilities

• Lead and manage organic content on social media platforms.
• Develop comprehensive organic content strategy.
• Collaborate with executives for engaging content strategies.

Skills

Social Media Management

Content Marketing

Reporting and Analytics

Copywriting

Design Skills

Team Leadership

Communication Skills

Education

University Degree in Marketing or Business

Tools

Hootsuite

Talkwalker

Google Analytics

Photoshop

Job description

Overview

As a member of the External Communications team, you will manage and oversee the development and execution of organic content strategies for social channels, blogs, and online community engagement. You will manage and execute organic social media campaigns, merchant communications, testimonials, and community management across all channels and expand our presence and engagement.

Responsibilities

• Lead and oversee daily management of organic content on Moneris social media platforms, including Facebook, Instagram, LinkedIn, Twitter, Pinterest, and others as applicable.
• Develop and outline a comprehensive organic content strategy to meet Moneris OKRs, External Comms KPIs, and objectives while ensuring content is optimised for each channel.
• Oversee and support development of organic blog content and merchant testimonials. Review, edit, and optimise digital content to reinforce corporate reputation and build trust with key audiences.
• Collaborate with executives and subject matter experts (SMEs) to create engaging content strategies for blogs, testimonials, and social media channels.
• Ensure all organic content reinforces commitment to customers, partners, and community while promoting product and solution value and market leadership.
• Collaborate with the Social and Community Engagement specialist and the CEx social team to actively monitor and respond to audience interactions across social channels, fostering a positive online community, addressing issues and misconceptions, and building a positive brand image.
• Be internal SME for all aspects of organic Social Media. Help educate and inform internal employees and partners on how to use Social Media to enhance their efforts and increase reach within networks.

Qualifications

• University Degree, preferably in Marketing or Business.
• 5+ years of relevant experience within digital and marketing.
• 5+ years of experience running Social Media for organizations in a corporate and/or B2B environment.
• 2+ years leading a team of marketers in a supervisory/management role.
• Experience in reporting and analytics, including Hootsuite, Talkwalker, and Google Analytics.
• Experience interpreting engagement metrics and community feedback to inform strategy and improve performance.
• Proficient in Content Marketing and copywriting.
• Proficient in Design, including Photoshop.
• Solid experience in communicating and documenting solutions.

Benefits

• Comprehensive Total Rewards Program, including performance-based bonuses, flexible benefits starting from day one, and choice of a health spending account (HSA) or personal spending account (PSA).
• Retirement planning support, including profit-sharing programs with company match and a defined contribution pension plan.
• Growth & development opportunities, including unlimited access to Coursera, mentorship programs, and an internal gig marketplace.
• Holistic wellness support, with Employee & Family Assistance Program, 24/7 virtual healthcare, and workplace wellness initiatives.
• Flexibility that works for you, including hybrid work arrangements, work from abroad program, and paid time off programs.
• Recognition and rewards, with company-wide recognition programs, exclusive banking perks from RBC & BMO, and access to great employee discounts.

Find out more about the work perks and benefits you get as a Moneris employee at Moneris.com/careers.

Note: We welcome and encourage applications from Indigenous peoples, people of colour, people with disabilities, people of all genders, sexual orientation, and intersectional identities.

We acknowledge that people from equity-deserving groups are less likely to apply for jobs unless they feel they meet all the requirements posted. At Moneris, we believe candidates bring experience to their work in many ways. We encourage you to apply and share, in the application form, the transferable experience you bring and how this will support your success in this role.