Manager, Marketing Science

DAC Group; Toronto; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A leading performance media agency in Toronto is seeking a Manager Marketing Science to optimize digital campaigns for key clients. This role requires 5+ years of experience in data analysis and digital marketing, along with strong analytical and communication skills. You will collaborate with media and account teams to deliver insights and develop performance optimization strategies. The position offers a competitive salary and benefits, with three in-office days required per week.

Benefits

Competitive salary and comprehensive health benefits

Generous PTO and wellness initiatives

Retirement saving plans

Opportunities for continued learning and professional development

Supportive, collaborative, and casual work environment

Qualifications

• At least 5 years of experience in data analysis, digital marketing or a related field.
• Familiarity with digital marketing channels such as SEO, SEM, Programmatic and social media marketing.
• Knowledge of programming languages such as Python, R and SQL.

Responsibilities

• Analyze digital campaigns performance using various analytics and statistics tools.
• Develop dashboards, reports and visualizations to communicate insights.
• Collaborate with digital marketing teams to identify and develop new performance optimization strategies.

Skills

Data analysis

Digital marketing

Google Analytics

Communication

Problem-solving

Education

Bachelor's degree in statistics, mathematics, economics or business analytics

Tools

Google Analytics

Adobe Analytics

Qlik Sense

Tableau

Snowflake

BigQuery

Job description

Move Your Career Forward with DAC as a Manager Marketing Science

Who We Are

We are DACa global full-funnel performance media agency dedicated to delivering transformative results. With expertise spanning SEO paid media creative production analytics and local optimization we combine the brightest minds with innovative technology to deliver seamless forward-thinking strategies. Powered by AI data and creative ingenuity we deliver integrated campaigns that engage customers at every touchpoint from global audiences to individual store locations.

Position Summary

Proove Intelligence a division of DAC Group is seeking a talented Manager Marketing Science to join our growing team of professionals. As a Manager Marketing Science you will be responsible for analyzing and providing recommendations to optimize digital campaigns across various channels for a select group of key clients. You will work closely with the digital media and account teams to deliver insights that help our clients achieve and exceed their marketing objectives.

What You’ll Do

• Analyze digital campaigns performance using various analytics and statistics tools to deliver insights and recommendations.
• Develop dashboards, reports and visualizations to communicate insights and performance metrics to internal and external stakeholders.
• Working with the media and account teams verify ongoing accuracy of reporting metrics, correct tracking pixel implementation etc. to ensure accuracy and reliability of data.
• Stay current with industry trends and best practices in digital marketing and data analytics to improve data-driven decision-making.
• Collaborate with digital marketing teams to identify and develop new performance optimization strategies.
• Actively participate in the development and delivery of presentations and reports to clients.
• Perform ad hoc analyses based on client business realities and / or media hypotheses.

What You Bring

• Bachelors degree in a relevant field such as statistics, mathematics, economics or business analytics.
• At least 5 years of experience in data analysis, digital marketing or a related field.
• Experience with analytics and statistics tools such as Google Analytics, Adobe Analytics, Qlik Sense, Tableau, Snowflake and BigQuery.
• Familiarity with digital marketing channels such as SEO, SEM, Programmatic and social media marketing.
• Knowledge of programming languages such as Python, R and SQL.
• Strong analytical and problem-solving skills with the ability to think strategically and creatively.
• Excellent communication and presentation skills with the ability to explain complex data in a clear and concise manner.
• Experience working in a dynamic digital media agency environment is highly desirable.

What You’ll Get

• Professional Growth: Work with top-tier clients and cutting-edge tools in the performance marketing industry.
• Collaborative Culture: Be part of a global organization that values curiosity, transparency and innovation.
• Competitive Benefits:
  • Competitive salary and comprehensive health benefits.
  • Generous PTO, wellness initiatives and parental leave.
  • Retirement saving plans.
  • Opportunities for continued learning and professional development.
  • A supportive collaborative and casual work environment.

How We Work

This role requires three in-office days per week. Fully remote work is not available for this position.

This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties responsibilities and qualifications may vary based on assignment or group. DAC is an equal opportunity employer committed to providing equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability or any other basis prohibited by applicable federal, provincial or municipal law. If you require an accommodation in any aspect of the selection process please reach out to .