Manager, Market Insights (19 Month Term)

Invest Ottawa; Ottawa; Hybrid; CAD 76,000 - 114,000; Full time

Job summary

Invest Ottawa in Ottawa, Ontario is seeking a Manager, Market Insights to lead the Market Insights team and deliver research, competitive intelligence, and market analysis to technology startups and internal teams. The role oversees the operating model, intake, triage, prioritization, vendor contracts, and service design, with a strong focus on AI-enabled methods and data-informed decision-making.

This is a hybrid role requiring 10 in-office days per month.

Qualifications

• Bachelor’s degree in Business, Economics, Marketing, Data Analytics, or a related field (Master’s degree preferred).
• Minimum 5 years of experience in market research, business intelligence, or strategic analysis, preferably in a technology or innovation setting.
• Demonstrated leadership experience managing teams and client-facing projects, including workload coordination, performance reviews, hiring support, approvals, and escalation management.
• Experience with market research platforms, databases, and analytics tools (e.g., PitchBook, Semrush, Patsnap, ZoomInfo or similar).
• Strong analytical and critical thinking skills with the ability to interpret complex data.
• Excellent written and verbal communication and presentation skills.
• Proficiency in data analysis tools, CRM systems, and visualization software (e.g., Excel, Power BI).
• Strong project management skills with attention to detail, service standards, deadlines, workflow, and reporting.
• Demonstrated ability to evaluate and use AI-enabled tools responsibly, including validating outputs, protecting data, assessing source reliability, and setting team standards for appropriate use.
• Strategic mindset with a focus on actionable insights and measurable outcomes.
• Experience with marketing tools and vendor platforms is an asset.
• Demonstrated interest in entrepreneurship, innovation, and economic development is an asset.

Responsibilities

• Team Leadership: Manage Market Insights analysts and co-op students, including workload planning, coaching, performance reviews, hiring support, and escalation management.
• Coach the team in solving complex client challenges through data-driven storytelling and strategic interpretation of findings.
• Provide guidance on research approaches and analytical methods to support credible, actionable insights.
• Set and uphold quality assurance practices, service standards, and research standards.

Skills

Market research

Leadership

Data analysis

Communication

AI tools awareness

Education

Bachelor’s degree in Business, Economics, Marketing, Data Analytics, or related field

Master’s degree preferred

Tools

PitchBook

Semrush

Patsnap

ZoomInfo

Excel

Power BI

Job description

MANAGER, MARKET INSIGHTS (19-Month Term)

MATERNITY LEAVE COVERAGE STARTING IN DECEMBER

INVEST OTTAWA - VENTURE DEVELOPMENT

Reporting to the Director, Venture Services, the Manager, Market Insights leads the Market Insights team and oversees the delivery of research, competitive intelligence, and market analysis to Invest Ottawa clients and internal teams. The role ensures actionable insights drive data-informed decision-making for primarily technology startups and scaleups.

The Manager is responsible for the Market Insights operating model, including intake, triage, prioritization, workflow, service standards, quality assurance, reporting, vendor research tools and platforms, related contracts, negotiations and renewals, client satisfaction, team performance, and service design as client needs, business priorities, and market trends, including artificial intelligence, evolve.

Work Model: Hybrid role requiring 10 in-office days per month

Corporate Pay Band D: $76,000 - $114,000

Hiring Salary Range: $76,000 - $95,000 (Segment 1 - Midpoint) Reason for Opening: Backfillinga position

WHAT YOU WILL BE DOING

Team Leadership

• Manage Market Insights analysts and co-op students, including workload planning, work assignment, coaching, performance reviews, hiring support, routine approvals, and escalation management
• Coach the team in solving complex client challenges through data-driven storytelling and strategic interpretation of findings
• Provide guidance on research approaches and analytical methods to support credible, actionable insights
• Set and uphold quality assurance practices, service standards, and research standards

Client Engagement & Intake

• Own the Market Insights intake process across programs, including client intake, triage, prioritization, resource allocation, capacity planning, and workflow management
• Oversee client engagement processes, ensuring timely, high-quality delivery of insights and analysis
• Assess clients’ research needs and recommend the most effective services, tools, and methods for data collection and analysis
• Balance competing priorities between client demands, strategic projects, internal initiatives, and team capacity

Research & Analysis

• Translate complex, ambiguous, or incomplete client needs into clear research questions, practical methodologies, and actionable deliverables
• Interpret large volumes of quantitative and qualitative data from multiple sources to generate clear, strategic insights
• Review and recommend research methodologies, tools, AI-enabled methods, and data visualization approaches, ensuring they are reliable, ethical, and aligned with client needs
• Validate and review AI-enabled output and research findings before they inform client-facing deliverables, internal reporting, or service decisions
• Anticipate changes in the innovation ecosystem to keep Invest Ottawa’s insights forward-looking and relevant

Planning, Performance & Vendors

• Develop and oversee the annual operating plan for the Market Insights team, including goals, milestones, KPIs, budget, and reporting requirements
• Measure and report on the team’s impact through key metrics, including client satisfaction, turnaround time, research volume, quality standards, and stakeholder use of insights
• Identify and evaluate new data sources, software, vendor tools, and research methods that support continuous service improvement
• Lead vendor renewals and manage vendor relationships and contracts, recommending vendor selection and budget decisions and approving purchases within parameters

Collaboration & Communication

• Collaborate closely with Venture Services and Venture Programs teams, and other internal stakeholders, to align market research initiatives with program goals
• Maintain strategic relationships with innovation hubs and other partners to drive project outcomes and cross-referrals
• Lead communication of deliverables through reports and presentations to internal and external stakeholders
• Keep internal and external service content, collateral, and referral information up to date so stakeholders understand Market Insights offerings and pathways

WHAT YOU HAVE ACCOMPLISHED/GAINED THROUGHOUT YOUR CAREER

• Bachelor’s degree in Business, Economics, Marketing, Data Analytics, or a related field (Master’s degree preferred)
• Minimum 5 years of experience in market research, business intelligence, or strategic analysis, preferably in a technology or innovation setting
• Demonstrated leadership experience managing teams and client-facing projects, including workload coordination, performance reviews, hiring support, approvals, and escalation management
• Experience with market research platforms, databases, and analytics tools (e.g., PitchBook, Semrush, Patsnap, ZoomInfo or similar)
• Strong analytical and critical thinking skills with the ability to interpret complex data
• Excellent written and verbal communication and presentation skills
• Proficiency in data analysis tools, CRM systems, and visualization software (e.g., Excel, Power BI)
• Strong project management skills with attention to detail, service standards, deadlines, workflow, and reporting
• Demonstrated ability to evaluate and use AI-enabled tools responsibly, including validating outputs, protecting data, assessing source reliability, and setting team standards for appropriate use
• Strategic mindset with a focus on actionable insights and measurable outcomes
• Experience with marketing tools and vendor platforms is an asset
• Demonstrated interest in entrepreneurship, innovation, and economic development is an asset

At Invest Ottawa and Bayview Yards, we know that diversity, inclusion and a sense of belongingness are critical success factors for globally competitive organizations and are required to drive sustainable wealth creation and prosperity across our region. We prioritize the creation of an inclusive culture and infuse diversity into our programs, operations and governance. As an equal opportunity employer that doesn’t simply accept difference but celebrates, support and thrives because of it, we invite all qualified candidates to apply, and especially encourage those who identify as members of underrepresented groups. IO and Bayview Yards are determined to provide a barrier-free work environment, starting with the hiring process. If you require accommodation during any phase of the evaluation process, please contact [e-mail] to request specialized accommodation. Do know, all information received in relation to accommodation will be kept confidential. At Invest Ottawa and Bayview Yards, we are focused on doing better and committed to leading by example because it’s what’s best for us, our culture and our community. We may use an AI-enabled assistant to take notes during our recruitment process to help our team stay present and engaged during interviews. The tool does not screen, assess, or select applicants, and all hiring decisions are made by people. We welcome inquiries about AI use and/or requests for accommodations at any stage of the hiring process. Personal information (including recordings, transcripts, and summaries) is safeguarded in line with our privacy policy and applicable Ontario privacy legislation.