Manager, Customer Marketing

Give and Go Prepared Foods; Toronto; On-site; CAD 90,000 - 120,000; Full time

Job summary

Give and Go Prepared Foods Corp. in Toronto is seeking a Manager, Customer Marketing to lead product planning and lifecycle execution, driving profitable innovation and growth for the base business.

You will collaborate with product development, operations and sales to create compelling products, manage costings and packaging, present reviews, mentor staff, and align initiatives with company strategy and values.

Qualifications

• Completion of University diploma in Marketing, Business, or a related field.
• Minimum 5 years’ experience in a Product Development Marketing role.
• Previous marketing experience within the Food Manufacturing industry.
• Project management with the ability to multi-task, prioritize and problem solve.
• Experience creating marketing and selling materials (brochures, sell sheets, website and social media content, presentations).
• Strong working knowledge of MS Office, with a strong understanding of Excel.
• Urgency in responding to internal and external partners.
• Strong interpersonal and presentation skills with clear communications.
• Excellent organizational skills to meet tight deadlines.
• Self-starter with the ability to identify projects and solutions.
• Ability to work independently and in a team environment.

Responsibilities

• Manage a category or customer channel, execute the company’s long-term plan (LTP) within the Marketing and Product Development department.
• Develop new product opportunities using market data, focus groups and trends.
• Execute creation of new products with product development, operations and cross-functional teams.
• Gain organizational alignment around plans including Sr. Management and sales.
• Own, manage and analyze new product costing and creation of product specifications.
• Prepare and present business reviews and marketing plans for multiple categories.
• Manage at least one direct report with coaching and mentoring.
• Share category expertise from research and market visits.
• Create and analyze sales and category reports.
• Participate in new product sensory tastings and plant trials as required.
• Create and review packaging, label design/copy and artwork.
• Live and model Leadership competencies and accountability.
• Performance Management: onboarding, coaching, PDP dialogues and corrective actions.
• Talent & Succession: fill vacancies with integrity throughout recruitment.
• Training: ensure function compliance training.
• Engagement: maintain an engaged workforce and action plans from surveys.
• Company Values: model values and hold others accountable.

Skills

Product Development

Marketing

Project management

MS Office

Excel

Communication

Presentation skills

Team leadership

Multi-tasking

Market research

Education

University diploma in Marketing or Business

Tools

MS Office

Job description

Give & Go Prepared Foods Corp. is a proud member of the Mondel\u00e9z family. We are a leading and growing North American manufacturer of baked goods for over 30 years. If you're looking for a company that will provide you with opportunities for career growth and development, while working with an energetic team with deeply ingrained values of respect, direct and open communication, quality and accountability, we'd love to have you join our team.

Our Consumer Brands: two-bite® brand, include two bite-brownies®, Kimberley's Bakeshoppe™, Mason St. Bakehouse™ and The Worthy Crumb Pastry Co™

Job Overview

The Manager, Customer Marketing, is responsible for product planning and execution throughout the Product Lifecycle. They are responsible for the growth of the base business by bringing profitable innovation to the market.

Key Responsibilities

• Manage a category or customer channel, execute the company’s long-term plan (LTP) within the Marketing and Product Development department.
• Develop new product opportunities using a sound business case approach based on market data, focus groups, and other sources on trends in the marketplace
• Execute creation of new products- working in conjunction with product development, operations, and other cross- functional teams
• Gain organizational alignment around these plans including Sr. Management team and sales
• Own, manage and analyze new product costing and creation of product specifications for new products
• Prepare and present business reviews and marketing plans for multiple categories
• Manage at least one direct report by providing coaching and mentoring through formal and informal reviews
• Set project guidelines and expectations with the report, providing assistance and acting as a resource where applicable
• Share category expertise acquired through custom and syndicated research, internet searches and market visits
• Create and analyze sales and category reports
• Participate in new product sensory tastings and part of the plant trial team and first production runs where required
• Create and reviews packaging, label design/copy and artwork
• Actively live and role model our Leadership competencies by holding self and team (including all direct report ‘people leaders’) accountable for creating a positive work environment and culture through administration of our People Processes and Tools.
• Performance Management: Ensure proper onboarding and development of all staff by completing induction process, coaching and developing capabilities, executing PDP start/mid-year dialogues, and engaging in corrective action when required
• Talent & Succession: Ensure job vacancies are filled by completing the required processes and representing the company with integrity throughout the recruitment process
• Training: Ensure completion of function compliance training
• Engagement: Ensure an engaged workforce through development of sound working relationships and execution of Employee Survey action plans
• Company Values (RDQAS): Ensure teams model our Company values and hold others accountable for the same

The Recipe For Success

• Completion of University diploma in Marketing, Business, or a related field
• Minimum 5 years’ experience in a Product Development Marketing role
• Previous marketing experience within the Food Manufacturing industry
• Project management with the ability to multi-task, prioritize and problem solve
• Requires experience creating marketing and selling materials (brochures, sell sheets, website and social media content, presentations)
• Strong working knowledge of MS Office, with a strong understanding of Excel
• Solid understanding of urgency in responding to internal (other departments) and external (suppliers, agencies, customers) partners
• Strong interpersonal and presentation skills with clear communications (verbal and written)
• Excellent organizational skills in order to meet tight deadlines
• A self- starter with the ability to identify projects, solutions
• Ability to work independently and in a team environment

What We Can Offer

• It's an exciting time to be part of the Give & Go team as we are growing rapidly and want you to become a part our growth and extraordinarily bright future.
• As we grow, we are committed to preserving the parts of our diversity & culture that is unique, people-focused and are core to our success at every size. Our values of Quality, Direct Communication and Respect mean something.
• Learning and growth; we are working to create an environment where sharing new ideas, experimenting and learning from each other is strongly encouraged.

Give and Go is committed to providing equal employment opportunities for all applicants and employees regardless of race, ancestry, place of origin, color, ethnic or national origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences (for which a pardon has been granted), disability, marital or family status, or any other characteristic protected by law. If you require an accommodation to participate in the recruitment process, please contact us at [e-mail], citing "AODA" in the subject line, along with your request and contact information.

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