Live Ops Marketing Coordinator - Campaigns & A/B Testing

VGW; Southwestern Ontario; On-site; CAD 60,000 - 80,000; Full time

Job summary

An interactive entertainment company is looking for a Marketing Operations Coordinator to join their Live Ops Marketing team. This role involves creating and optimising live events and campaigns, collaborating with various teams, and analysing performance metrics to enhance player experiences. Ideal candidates should have experience in marketing operations, strong analytical skills, and a detail-oriented approach. Join a diverse team committed to delivering engaging games and exceptional player experiences.

Benefits

Competitive compensation

Flexibility for work-life balance

Opportunities for learning and growth

Qualifications

• 1+ years of experience within marketing, product or digital operations.
• Expertise in live operations focusing on monetisation and retention.
• Analytical skills and experience with data analysis and experimentation.

Responsibilities

• Create, monitor and optimise Live Operations events and campaigns.
• Collaborate with teams to design and execute A/B tests for optimisation.
• Oversee quality assurance of live events and promotional content.
• Analyse performance metrics and present insights to stakeholders.

Skills

Marketing experience

Data analysis

A/B testing

Communication skills

Attention to detail

Job description

An interactive entertainment company is looking for a Marketing Operations Coordinator to join their Live Ops Marketing team. This role involves creating and optimising live events and campaigns, collaborating with various teams, and analysing performance metrics to enhance player experiences. Ideal candidates should have experience in marketing operations, strong analytical skills, and a detail-oriented approach. Join a diverse team committed to delivering engaging games and exceptional player experiences.