Lead, Digital Marketing Delivery (Agile & Cross-Functional)

RBC; Toronto; On-site; CAD 150,000 - 200,000; Full time

Job summary

A leading financial institution in Toronto is seeking an Associate Director for Digital Marketing Delivery. This pivotal leadership role involves collaboration with marketing leads and development teams to implement digital marketing strategies while ensuring technical alignment. The ideal candidate has over 5 years of experience in digital marketing operations and strong project management skills. This full-time position offers a dynamic work environment and opportunities for professional growth.

Benefits

Comprehensive Total Rewards Program

Access to world‑class training programs

Flexible work/life balance options

Qualifications

• 5+ years of experience in product management, digital marketing operations, or related leadership role.
• Understanding of front‑end web technologies (HTML, CSS, JavaScript) and digital marketing tools.
• Experience with quality assurance testing processes and attention to detail for deliverable validation.
• Strong project management and leadership skills with the ability to manage multiple teams and initiatives simultaneously.
• Excellent communication skills to work effectively with technical and non‑technical teams at all levels.

Responsibilities

• Lead coordination with development teams to integrate digital marketing tools.
• Drive development and deployment of web pages and digital marketing assets.
• Direct quality assurance testing on page builds to ensure specifications are met.
• Oversee operational aspects of marketing campaigns from concept through execution.
• Serve as Scrum Master for marketing‑related development projects.
• Act as liaison between technical and marketing teams.

Skills

Agile Product Development

Communication

Customer Service

Customer Success

Decision Making

Group Problem Solving

Leadership

Long Term Planning

Teamwork

Time Management

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

HTML

CSS

JavaScript

Marketo

HubSpot

WordPress

Sitecore

Crazy Egg

Hotjar

Job description

A leading financial institution in Toronto is seeking an Associate Director for Digital Marketing Delivery. This pivotal leadership role involves collaboration with marketing leads and development teams to implement digital marketing strategies while ensuring technical alignment. The ideal candidate has over 5 years of experience in digital marketing operations and strong project management skills. This full-time position offers a dynamic work environment and opportunities for professional growth.