Integrated Marketing & Communications Strategist

Invest Ottawa; Ottawa; On-site; CAD 60,000 - 84,000; Full time

Job summary

A prominent regional economic development agency in Ottawa is seeking a Marketing and Communications Strategist. This role involves developing and executing multi-channel marketing strategies and overseeing campaigns that enhance brand awareness and engagement. The ideal candidate has at least 4 years of experience in marketing and a strong background in data-driven storytelling. A collaborative mindset and bilingualism in French and English are preferred. This opportunity emphasizes inclusivity and offers a dynamic work environment.

Benefits

Inclusive work culture

Professional development opportunities

Qualifications

• 4+ years of experience in marketing, communications, or brand strategy roles.
• Proven ability to develop integrated marketing campaigns.
• Experience managing content across digital and traditional platforms.
• Strong communication and presentation skills.
• Exceptional organizational and project management skills.

Responsibilities

• Collaborate on integrated marketing campaigns aligned with strategic objectives.
• Lead marketing projects from concept to completion.
• Analyze campaign performance and audience insights.
• Create and adapt campaign content leveraging creativity.
• Ensure cohesive storytelling across all platforms.

Skills

Strategic thinking

Project management

Data-driven storytelling

Collaborative mindset

Bilingualism (French/English)

Education

Post-secondary education in marketing or related field

Tools

Analytics tools

Job description

A prominent regional economic development agency in Ottawa is seeking a Marketing and Communications Strategist. This role involves developing and executing multi-channel marketing strategies and overseeing campaigns that enhance brand awareness and engagement. The ideal candidate has at least 4 years of experience in marketing and a strong background in data-driven storytelling. A collaborative mindset and bilingualism in French and English are preferred. This opportunity emphasizes inclusivity and offers a dynamic work environment.