Integrated Marketing & Brand Strategist

Invest Ottawa; Ottawa; On-site; CAD 60,000 - 84,000; Full time

Job summary

A regional development agency in Ottawa is seeking a Marketing and Communications Strategist to enhance brand awareness and execute integrated marketing campaigns. The role requires strong communication skills, experience in digital and traditional marketing platforms, and the ability to analyze performance metrics. Candidates with a post-secondary education in marketing and relevant experience are encouraged to apply. A commitment to diversity and inclusion is prioritized in the workplace.

Qualifications

• 4+ years of experience in marketing, communications, or brand strategy.
• Ability to execute integrated marketing campaigns.
• Strong presentation and communication skills.

Responsibilities

• Develop and execute integrated marketing strategies.
• Collaborate with teams for cohesive storytelling.
• Manage marketing projects from concept to execution.
• Analyze campaign performance for future improvements.

Skills

Brand voice understanding

Persuasive writing

Data-driven storytelling

Project management

Analytical skills

Bilingualism (French/English)

Communication skills

Education

Post-secondary education in marketing or communications

Tools

Analytics tools

Google Analytics

Job description

A regional development agency in Ottawa is seeking a Marketing and Communications Strategist to enhance brand awareness and execute integrated marketing campaigns. The role requires strong communication skills, experience in digital and traditional marketing platforms, and the ability to analyze performance metrics. Candidates with a post-secondary education in marketing and relevant experience are encouraged to apply. A commitment to diversity and inclusion is prioritized in the workplace.