Insights Associate/Sr Associate/Manager

Eli Lilly and Company; Toronto; Hybrid; CAD 70,500 - 163,900; Full time

Job summary

Eli Lilly Canada is seeking a hands-on analytics professional to lead market insights for key brands across the product lifecycle. You will define problems, uncover insights, and influence partners to drive better business decisions in Canada.

As a core member of the product team, you will build dashboards, analyze data from IQVIA, PSP, CRM, and Digital channels, and collaborate with Marketing, Sales, and Medical to shape strategy and go-to-market plans. Hybrid Toronto-based role.

Qualifications

• 5+ years of experience in market insights, competitive intelligence, data analysis and market research in pharmaceutical/biotech.
• Strong knowledge of Canadian data sources and pharmaceutical market.
• Fluency with data analytics and automation tools (Power BI required).

Responsibilities

• Analyze market data to uncover performance drivers.
• Lead market research projects and translate business problems into plans.
• Design dashboards and reports to monitor KPIs and product performance.
• Provide insights to senior leadership to influence decisions.

Skills

Market insights

Analytics

Data analysis

Power BI

Strategic thinking

Education

Bachelor's degree in science or business

Tools

Power BI

AI tools

Job description

At Lilly, the work is demanding because patients are waiting. We unite caring with discovery to help make life better for people around the world, knowing that every decision, every detail, and every day matters. Headquartered in Indianapolis, Indiana, our over 50,000 employees around the globe take on complex challenges to discover and deliver life-changing medicines, strengthen how health is understood and managed, and support the communities we serve. This is hard, urgent, selfless work—but it's work worth doing. If you're driven by purpose and ready to bring your best to work that truly matters for patients, we invite you to join us.

Eli Lilly Canada is looking for an optimistic, resilient, and adaptable skilled professional with expertise in pharmaceutical market insights and analytics. This position is responsible for being the market insights leader for key brands at different stages of product life cycle. This role will be responsible for defining and prioritizing business problems, discovering insights, and influencing business partners to make better business decisions and develop more effective solutions through the inclusion of customer input. They will support the global and regional market research projects and plan and execute with local brand management, affiliate specific market research projects.

You will be a core member of the product team to help inform critical strategic decisions for improved performance based on current trends and anticipated future performance trends. You will also gain detailed knowledge of the Canadian competitive environment. This includes understanding Lilly's relative position in the marketplace, competitive performance, new brand uptake, the timing of potential new brands and the impact on the forecast.

Location

This is a hybrid role - onsite presence at our Toronto office will be 10 days or more per month (or at least 50% of the time), determined in collaboration with your manager and based on business needs.

Qualifications

At Lilly Canada, we have different levels for this positions based on the candidate’s experience, background, and qualifications. The expected compensation is:

• Associate: $70,500 - $103,400
• Sr Associate : $91,500 - $134,200
• Manager : $111,750 - $163,900

This role is eligible for additional forms of compensation, such as participation in the Lilly Bonus Program.

This posting is for an existing vacancy.

Responsibilities

Business Insights & Analytics

• Analyze market data (IQVIA, PSP, CRM, Digital) to uncover business performance drivers
• Lead the sales incentive target setting exercise ensuring alignment and buy-in from sales/marketing lead
• Design dashboards and reports to monitor KPIs and product performance
• Provide strategic insights by collecting and analyzing data on competitors, industry trends, and market dynamics.
• Run the competitive intelligence initiatives, which includes monitoring competitor clinical designs, regulatory filings, and product pipelines
• Deliver regular insights through updates and alerts through dashboards, newsletters, and internal channels
• Support product lifecycle decisions and go-to-market strategies
• Lead inputs for brand plans and financial planning (budgeting, LRP, quarterly outlooks)
• Monitor and track performance against monthly forecasts
• Identify new sources of insights to be integrated in the overall Insight Framework
• Determine new approaches, powered by AI, that enable deeper insights and decision-making
• Develop a deep understanding of therapeutic areas, competitive landscape, and evolving customer needs

Market Research

• Lead primary and secondary market research projects with responsibility for secondary data analysis as needed
• Identify, define and prioritize the needs for input from a specific customer group (i.e., HCP, Consumer, Payer)
• Identify market trends, customer needs, and competitive dynamics
• Collaborate with cross-functional teams to frame research objectives
• Translate business problems into research plans and methodologies
• Present insights to senior leadership and cross-functional teams
• Identify new approaches to get market insights in a dynamic and frequent manner

Strategic Support

• Partner with cross-functional teams (Marketing, Sales, Finance, Market Access, Medical) to determine strategies, align on assumptions and create alignment
• Enable agile decision-making by delivering timely insights on what to stop, start, or adjust
• Support product launch planning and lifecycle management with insight-driven recommendations
• Prepare and present findings to senior leadership to support strategic decisions
• Identify strategic partnerships with 3rd party data providers to ensure that we exploit the full potential of all data available in Canada
• Work with the Global team to leverage all BIA capabilities and create synergies with similar affiliates to benchmark performance and leverage their local approaches when pertinent
• Work in tight partnership with the Engagement team on commercial and medical initiatives

Data Management & Tools

• Leverage AI solutions and tools to automate and enhance reporting capabilities
• Ensure data integrity and efficient use of secondary data sources
• Actively contribute to the Insight Factory to design and implement new analytics capabilities

Requirements

• Strong analytical competency with at least 5 years of combined experience with market insights, competitive intelligence, data analysis and market research in pharmaceutical/biotech industry
• Deep understanding of the principles of Market Research
• Strong knowledge of all data sources available in Canada
• Must understand Canadian Pharmaceutical market environment
• Fluency with data analytics and automation tools (power BI a must)
• Demonstrated confidence in communicating your position on strategic decisions
• Marketing and/or Sales experience
• Relevant bachelor’s degree in the field of science, business administration

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form https://careers.lilly.com/us/en/workplace-accommodation for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.

Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

Actual compensation will depend on a candidate’s education, experience, skills, and geographic location. The anticipated wage for this position is $70,500 - $163,900. Full-time equivalent employees may also be eligible for a company bonus (depending, in part, on company and individual performance). In addition, Lilly offers a comprehensive benefit program to eligible employees, including eligibility to participate in a pension plan; vacation benefits; eligibility for healthcare benefits; flexible benefits (if applicable) life insurance and death benefits; certain time off and leave of absence benefits; and well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities). Lilly reserves the right to amend, modify, or terminate its compensation and benefit programs in its sole discretion and Lilly’s compensation practices and guidelines will apply regarding the details of any promotion or transfer of Lilly employees.

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