Hybrid Strategic Marketing Planner for Member Campaigns

Coast Capital Savings; Surrey; Hybrid; CAD 64,000 - 80,000; Full time

Job summary

A prominent financial institution in Metro Vancouver is seeking a Marketing Specialist to support member-centric programs and campaigns. The role involves leading targeted marketing outreach, developing campaign content, and analyzing performance metrics. Ideal candidates will have a diploma in marketing and 1-3 years of relevant experience. This position offers a hybrid work model and emphasizes a strong commitment to diversity and inclusion in the workplace.

Qualifications

• 1-3 years of experience in a similar role or comparable work.
• Ability to build and foster relationships in a collaborative environment.

Responsibilities

• Lead the development of targeted lists for marketing outreach.
• Develop campaign collateral in collaboration with stakeholders.
• Analyze performance results and recommend optimizations.
• Coordinate member events and communications.

Skills

Data manipulation in MS Access/Excel

Creative brief writing

Email marketing experience

CRM system experience (Salesforce)

Workload management with minimal supervision

Organizational skills

Strong communication skills

Analytical skills

Education

High School and a Diploma in Marketing

Job description

A prominent financial institution in Metro Vancouver is seeking a Marketing Specialist to support member-centric programs and campaigns. The role involves leading targeted marketing outreach, developing campaign content, and analyzing performance metrics. Ideal candidates will have a diploma in marketing and 1-3 years of relevant experience. This position offers a hybrid work model and emphasizes a strong commitment to diversity and inclusion in the workplace.