Hybrid SaaS Product Marketing Manager: GTM & Messaging

In Demand Recruitment and Consulting Inc.; Toronto; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A high-growth SaaS company is seeking a Product Marketing Manager in Toronto, ON. The role involves shaping go-to-market strategies, collaborating across teams, and driving product positioning. Ideal candidates have 3+ years in Product Marketing, exceptional communication skills, and a passion for technology storytelling. This hybrid role offers competitive compensation and a dynamic work environment.

Benefits

Competitive compensation

Bonus structure

Equity opportunities

Qualifications

• 3+ years of Product Marketing experience in a B2B SaaS or enterprise software environment.
• Native or near-native English with exceptional communication skills.
• Demonstrated success launching products and leading go-to-market programs.

Responsibilities

• Develop deep product expertise and a strong understanding of customer needs.
• Lead go-to-market planning for key product releases.
• Translate complex product capabilities into clear messaging.
• Collaborate with teams to craft content and campaigns.
• Create sales enablement materials and present product positioning.
• Conduct ongoing market and competitive research.

Skills

Product Marketing experience

Excellent written and verbal communication skills

Experience marketing to technical audiences

Strong project management skills

Analytical mindset

Technology storytelling

Job description

A high-growth SaaS company is seeking a Product Marketing Manager in Toronto, ON. The role involves shaping go-to-market strategies, collaborating across teams, and driving product positioning. Ideal candidates have 3+ years in Product Marketing, exceptional communication skills, and a passion for technology storytelling. This hybrid role offers competitive compensation and a dynamic work environment.