Growth Marketing Specialist: Campaigns & Content

FP Canada; Toronto; Hybrid; CAD 70,000 - 75,000; Full time

Benefits offered by this job

Competitive salary

Generous paid vacation

Comprehensive employee benefits

Professional development opportunities

Flexible work arrangements

Job summary

A leading financial services organization in Toronto seeks a Marketing Specialist to develop digital marketing campaigns aimed at promoting its educational offerings and certification programs. The ideal candidate will have a degree in Marketing or a related field, along with 3-5 years of experience in the industry. Strong writing skills, data analysis capability, and familiarity with marketing tools like HubSpot are essential. This full-time role offers a competitive salary within the $70,000 to $75,000 range and hybrid work options.

Qualifications

• 3-5 years of marketing experience, preferably in financial services.
• Experience with A/B testing and marketing automation platforms.
• Excellent communication skills to craft compelling messaging.

Responsibilities

• Develop and execute integrated marketing campaigns across various channels.
• Manage campaign performance analytics and translate data into recommendations.
• Support team efficiency and deliver marketing activities for the Financial Planning conference.

Skills

Creative writing

Data-driven mindset

Analytical skills

Lead generation

CRM familiarity

Social media management

Education

Post-secondary degree in Marketing, Business, or Communications

Tools

HubSpot

Google Analytics

PowerBI

Job description

A leading financial services organization in Toronto seeks a Marketing Specialist to develop digital marketing campaigns aimed at promoting its educational offerings and certification programs. The ideal candidate will have a degree in Marketing or a related field, along with 3-5 years of experience in the industry. Strong writing skills, data analysis capability, and familiarity with marketing tools like HubSpot are essential. This full-time role offers a competitive salary within the $70,000 to $75,000 range and hybrid work options.