Growth Lead

Lilo Social; Remote; CAD 90,000 - 120,000; Full time

Job summary

A dynamic marketing agency is seeking a Growth Lead to spearhead e-commerce strategies and drive growth for clients. The role requires 7+ years in growth marketing, team leadership, and a hands-on approach to solving complex problems. You will collaborate with a team to deliver tailored strategies, manage substantial paid media budgets, and cultivate lasting client relationships. The ideal candidate possesses excellent communication skills and a strategic mindset, thriving in fast-paced environments. This position is pivotal in driving client success and growth across various marketing channels.

Qualifications

• 7+ years of experience in eCommerce growth marketing, with a proven track record.
• Hands-on experience managing significant social media budgets.
• Exceptional communication skills and high emotional intelligence.

Responsibilities

• Bring insightful recommendations to client meetings.
• Track client pacing in relation to growth targets.
• Foster lasting relationships with clients and team members.

Skills

eCommerce growth marketing

Team management

Customer retention

Facebook Ads

Google Ads

Paid media strategy

Tools

Shopify

Google Analytics

Klaviyo

Asana

Notion

TikTok Ads

Job description

Lilo Social is looking for a dynamic e-commerce Growth Lead to spearhead strategy, lead a high-performing team, and drive meaningful growth for our clients’ businesses. If you thrive in fast-paced environments, love problem-solving, and are passionate about scaling e-commerce brands, we want to hear from you!

The Position

As a Growth Lead, you’ll be at the helm of a dedicated pod of digital marketers, serving as the strategic driver behind client success. You’ll leverage your expertise in e-commerce, paid media, and retention marketing to identify opportunities, craft data‑driven strategies, and execute high‑impact initiatives across the marketing funnel.

More than just a strategist; you’ll be a trusted partner to our clients, helping them navigate challenges and unlock new levels of growth. You’re someone who’s not afraid to get hands‑on, thrives on solving complex problems, and knows how to guide a team toward achieving ambitious goals. Your primary responsibility is to guide your clients to achieve their goals, drive urgency/thoughtful decisions, and support each client’s journey of building their e‑commerce brand.

Responsibilities

• Bring insight and thoughtful recommendations to client meetings, team interactions, and individual work.
• Track client pacing in relation to their growth targets and identify areas for improvement.
• Clearly articulate and communicate account performance in relation to the client’s growth targets.
• Collaborate with your team and set weekly objectives for each of your clients.
• Conduct deep analyses of client businesses to anticipate challenges and proactively develop solutions in relation to monthly, quarterly and yearly growth targets.
• Foster lasting relationships with clients and team members, ensuring long‑term success for both Lilo Social and our partners.
• Stay ahead of industry trends, emerging platforms, and best practices to maintain a competitive edge.

Required Skills

• 7+ years of experience in eCommerce growth marketing, with a proven track record of scaling direct‑to‑consumer brands.
• Strong experience developing holistic growth strategies, leveraging both organic and paid channels.
• Hands‑on experience managing $800K+ per month in paid social media budgets (Facebook, Instagram, TikTok).
• Expertise in Shopify, Google Ads, Facebook Ads, Klaviyo, and TikTok Ads.
• Proficiency in email and SMS marketing, with a deep understanding of customer retention.
• Familiarity with Google Analytics, Asana, Notion, and data analytics tools (e.g., DataStudio, Supermetrics).
• Minimum of 1‑year experience managing a team or leading cross‑functional projects.
• Agency experience and/or experience in a client‑facing role preferred.
• Exceptional communication skills and a high level of emotional intelligence—you're equal parts strategic thinker, empathetic leader, and problem‑solver.
• A knack for prioritization and working efficiently in fast‑paced environments.
• A calculated risk‑taker who is always thinking three steps ahead.
• Ability to organize and work in a fast‑paced environment to prioritize and manage multiple projects at once.

Company Overview

Lilo Social is a full‑funnel growth marketing agency focused on delivering best‑in‑class services. We work across the entire life cycle of the customer journey, covering content creation, ad production, paid media, conversion rate optimization, and email/sms marketing. Some of our noteworthy clients include True Botanicals, Seeq, Humantra, and many more!