Graphic Design & Brand and Communications Manager

Manitoba Club; Winnipeg; On-site; CAD 60,000 - 80,000; Full time

Job summary

A prestigious club in Manitoba is seeking a Graphic Design, Brand and Communications Manager to lead brand identity and enhance market presence. This role will involve developing branding strategies, overseeing content creation, and managing marketing budgets. The ideal candidate will have at least 5 years of experience in graphic design, proficiency in Adobe Creative Suite, and strong product management skills. This full-time position offers an innovative opportunity to shape the club's visual and strategic narrative.

Qualifications

• Minimum 5 years of professional graphic design experience.
• Strong product management skills coordinating branding elements.
• Proficient in digital marketing tools including Adobe Creative Suite.

Responsibilities

• Develop and implement comprehensive branding strategies.
• Oversee visual content creation ensuring brand consistency.
• Monitor budget allocations for marketing projects.

Skills

Graphic design experience

Product management skills

Branding principles understanding

Proficiency in Adobe Creative Suite

Effective communication skills

Budget management experience

Public relations familiarity

Strategic planning capabilities

Knowledge of production requirements

Attention to detail and organizational skills

Tools

Adobe Creative Suite

Analytics software

E-commerce platforms

Job description

Graphic Design, Brand and Communications Manager

We are seeking a dynamic and innovative Graphic Design, Brand and Communication Manager to join our management team and lead our brand identity, craft compelling communication strategies, and elevate our market presence across multiple channels. This role offers an exciting opportunity to shape the visual and strategic narrative of our organization, ensuring consistent brand messaging that resonates with diverse audiences. The ideal candidate will be a strategic thinker with a passion for storytelling, branding excellence, and digital and print marketing proficiency, ready to drive engagement and foster brand loyalty through creative initiatives.

Duties

• Develop and implement comprehensive branding strategies that align with organizational goals and market trends.
• Oversee the creation and management of visual content using tools like Adobe Creative Suite to ensure brand consistency across all platforms (i.e., monthly newsletter, menu layouts, et cetera).
• Provide strategic oversite to social media channels by assisting with engaging content curation, analyzing performance metrics, and optimizing campaigns for maximum reach and impact.
• Lead product management efforts by coordinating branding elements with product launches, updates, and promotional activities.
• Design multichannel marketing campaigns integrating digital marketing, public relations, e-commerce, and B2B marketing strategies to amplify brand visibility.
• Collaborate with sales teams to develop promotional materials that support sales initiatives and enhance customer engagement.
• Monitor budget allocations for marketing projects, ensuring cost-effective execution while maintaining high-quality standards.
• Analyze campaign performance data to refine strategies, improve ROI, and inform future marketing plans.
• Foster strong relationships with media outlets and industry partners to enhance public relations efforts and brand reputation.
• Develop, update and enhance public and private facing websites

Skills

• Minimum 5 years of professional graphic design experience
• Strong product management skills with experience in coordinating branding elements throughout product lifecycle stages.
• Deep understanding of branding principles combined with strategic planning capabilities.
• Proficiency in digital marketing tools and platforms including Adobe Creative Suite (In Design, Photoshop, Illustrator), analytics software, and e-commerce platforms.
• Effective communication skills for crafting compelling messages tailored to diverse audiences across various media channels.
• Budgeting experience to manage marketing expenditures efficiently while maximizing impact.
• Familiarity with public relations practices to build positive media coverage and community relations.
• Ability to develop strategic plans that align marketing initiatives with organizational objectives.
• Knowledge of print and digital production requirements
• Strong attention to detail and organizational skills

We look forward to meeting some of Winnipeg's finest design professionals who are eager to lead innovative branding projects that make a tangible impact on Manitoba Club's day-to-day and future operations.

Only successful candidates will be contacted for an interview.

Job Types: Full-time, Permanent