EverConnect - Director of Product Experience & Engagement

EverCommerce; Canada; Remote; CAD 105,000 - 120,000; Full time

Job summary

A leading service technology company is seeking a Director of Product Experience & Engagement to lead UI/UX strategy and optimize conversions. This role encompasses design vision, CRO roadmap execution, and innovative product marketing integration. The ideal candidate has extensive experience in B2B or B2C platforms and is adept at guiding cross-functional teams. Furthermore, this position allows for remote work across Canada or the US.

Benefits

Flexible work arrangements

Health and wellness benefits

401k with matching

Employee Stock Purchase Program

Generous paid time off

Qualifications

• 7+ years of experience in UI/UX design, product design leadership, or digital experience strategy.
• Proven track record in designing workflow-based platforms.
• Demonstrated success in improving conversion rates.

Responsibilities

• Own the platform’s UI/UX strategy and ensure optimized designs.
• Develop and execute a CRO roadmap including A/B testing.
• Translate platform capabilities into compelling value propositions.

Skills

UI/UX design

Conversion rate optimization

Cross-functional leadership

AI integration in design

Tools

Figma

Adobe Creative Suite

Hotjar

JavaScript

Job description

Overview

Director of Product Experience & Engagement , EverConnect – REMOTE

We are seeking an innovative and strategic Director of Product Experience & Engagement to own the UI, UX, and conversion performance of our internal platform. This role combines the creative vision of a product design leader with the analytical mindset of a CRO specialist and the storytelling skills of a product marketer.

You will lead end-to-end product experience and design strategy from user journey mapping to interface design—while driving measurable improvements in engagement, conversion, and product-led growth (PLG). The ideal candidate has experience designing complex B2B or B2C workflow platforms (e.g., Airtable, Monday.com), integrates AI into design thinking, and thrives at the intersection of product design, growth strategy, and customer experience.

Key Responsibilities

Product Experience & Design Leadership

• Own the platform’s end-to-end UI/UX strategy, ensuring designs are visually compelling, highly usable, and optimized for conversion.
• Define, document, and optimize user journeys that support adoption, retention, and cross-sell opportunities.
• Apply AI-forward design principles to streamline workflows, enhance personalization, and improve efficiency.

Conversion Rate Optimization (CRO)

• Develop and execute a CRO roadmap, including A/B testing, multivariate testing, and funnel optimization strategies.
• Leverage behavioral analytics to identify friction points and improve user flow, engagement, and revenue-driving actions.
• Partner with product, marketing, and analytics teams to deliver measurable gains in PLG metrics.

Product Marketing Integration

• Translate platform capabilities into compelling value propositions within the product experience.
• Partner with marketing to design in-platform campaigns, onboarding flows, and feature adoption strategies.
• Ensure consistent brand voice, design standards, and storytelling across product touchpoints.

AI-Driven Design Innovation

• Incorporate AI and automation tools into the design process to accelerate testing, prototyping, and personalization.
• Stay ahead of design and AI trends, recommending forward-thinking features and capabilities.

Cross-Functional Leadership

• Collaborate closely with product managers, developers, marketing, and analytics to align design execution with business goals.
• Serve as the champion of user-centric design principles across the organization.

Qualifications

Experience

• 7+ years of experience in UI/UX design, product design leadership, or digital experience strategy and execution.
• Proven track record designing and optimizing workflow-based platforms (B2B SaaS or B2C marketplaces).
• Demonstrated success in driving conversion rate improvements and PLG initiatives.

Technical Expertise

• Proficiency with design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite).
• Strong understanding of CRO methodologies, analytics platforms (e.g., Hotjar, Heap, Pendo), and behavioral data interpretation.
• Familiarity with front-end technologies (HTML, CSS, JavaScript) to effectively collaborate with development teams.

AI & Tool-Driven Efficiency

• Experience integrating AI tools into the design and optimization process.
• Comfort with rapid experimentation and data-driven decision-making.

Key Competencies

• Strategic thinker with exceptional creative problem-solving skills.
• Strong visual and interaction design skills with a deep understanding of user psychology.
• Highly collaborative and comfortable leading in a cross-functional, fast-paced environment.
• Clear communicator who can inspire teams and articulate design decisions to stakeholders.

Where

The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., Jordan, New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based anywhere in the United States or Canada – if you’re close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America.

Benefits & Perks

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
• Robust health and wellness benefits, including an annual wellness stipend
• Continued investment in your professional development
• 401k with 4% company match
• Annual wellness stipend
• Flexible and generous paid time off
• Employee Stock Purchase Program
• Compensation: The target base compensation for this position is $105,000 - $120,000 USD per year in most US locations. Final offer amounts are determined by multiple factors including location, local market variances, and candidate experience and expertise, and may vary from the amounts listed above.

EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience!