Events Sales Specialist | Sports, Festivals & Community Events

Rogers tv; Brampton; On-site; CAD 50,000 - 70,000; Full time

Benefits offered by this job

Health & well-being benefits

Donation matching

Paid time off for volunteering

Pension plan & Employee stock options

Generous employee discounts

Leadership development programs

Job summary

Rogers Communications Inc. is hiring an Events Sales Specialist to represent the Rogers brand at professional sports venues, community events, festivals, and MDUs across the Greater Toronto Area.

You will engage attendees, identify needs, and convert conversations into sales for Rogers Internet, TV, wireless, and home services. This role requires a proactive, customer-focused seller who thrives in fast-paced environments and is available for evenings, weekends, and holidays when events occur.

Qualifications

• Proven face-to-face sales experience with a track record of meeting targets.
• Confident in engaging customers in busy environments and turning conversations into sales.
• Strong listening, presentation, objection-handling, negotiation and closing skills.

Responsibilities

• Represent Rogers at sports venues, community events, festivals, and MDUs.
• Identify customer needs and recommend Rogers Internet, TV, Home Security, Mobile and Business solutions.
• Drive sales and close on-site with follow-up on opportunities.
• Prepare for events by understanding audience, offers, and venue strategy.
• Set up event spaces and coordinate with staff to optimize engagement.
• Track sales, leads and customer interactions; share feedback for performance improvements.

Skills

Face-to-face sales

Sales targets

Closing skills

Negotiation

CRM experience

Event sales

Lead management

Tools

CRM software

Job description

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Events Sales Specialist | Sports, Festivals & Community Events

Our Residential team is proud to offer our customers seamless and simple technology that fits into any lifestyle. Our Field Sales teams work closely with our customers and offer a personalized face-to-face experience selling home services including TV, Internet, and Home Phone. We know that our customers rely on us to provide them with reliable connectivity, and we are committed to delivering the best customer experience, keeping Canadians connected to the people and things that matter most. At Rogers, we believe in fostering an environment that inspires personal growth, building careers, and creating an inclusive future for everyone. If you’re motivated to succeed, enjoy connecting with people, and working in a supportive team environment, consider building your career by joining our team!

Events Sales Specialist Professional Sports Venues, Community Events & Festivals (Great Toronto Area)

Rogers is seeking an energetic, results-driven Events Sales Specialist to represent the Rogers brand at professional sports venues, community events, festivals, and multi-dwelling unit (MDU) experiences throughout the region.

In this customer-facing sales role, you will proactively engage attendees, identify customer needs, recommend Rogers Internet, TV and wireless solutions, and convert conversations into sales opportunities. You will be responsible for closing sales whenever possible and owning your leads through follow-up until a sale or clear outcome is achieved.

This position is ideal for a motivated seller who thrives in fast-paced environments, enjoys connecting with people, and is available to work a flexible schedule that includes evenings, weekends, and holidays when events occur.

What's in it for you

Growth & Development Opportunities:

• Self-driven career development programs
• Rogers First: priority in applying to internal roles of interest

Wellness Programs:

• Employee & Family Assistance Program
• Virtual Healthcare
• Cognitive Behavioural Therapy (CBT)
• Low or no-cost fitness membership

Our commitment to diversity:

• An inclusive and diverse workplace where you can bring your whole self to work

What You’ll Do

• Represent Rogers professionally at sports venues, community events, festivals, residential and MDU activations.
• Engage customers proactively, understand their needs and recommend appropriate Rogers Internet, TV, Home Security, Mobile and Business solutions.
• Drive sales and lead conversion by completing sales on-site where possible and following up promptly on opportunities.
• Prepare for events by understanding the audience, promotional offers, venue strategy and sales objectives.
• Set up and maintain event spaces, including transporting, assembling and dismantling tables, tents, digital displays and promotional materials when required.
• Collaborate with Brand Ambassadors, event staff and internal teams to drive customer engagement and acquisition.
• Track sales, leads and customer interactions accurately, and share customer feedback and trends to help improve event performance.
• Follow Rogers standards for customer privacy, safety and professional conduct.

What you bring:

• Proven face-to-face sales experience, with a track record of meeting sales targets and performance goals.
• Confidence engaging customers in busy, high-energy environments and turning conversations into sales opportunities.
• Strong listening, presentation, objection-handling, negotiation and closing skills.
• A self-motivated, team-oriented approach, with strong organization, follow-up and attention to detail.
• Experience using CRM, lead management or sales tracking tools, with the ability to adapt and problem-solve in a dynamic environment.
• Flexibility to work evenings, weekends and holidays, with reliable transportation and the ability to travel within the assigned territory.
• Ability to work indoors and outdoors, stand for extended periods, and lift/move up to 40 lbs of event equipment when required.
• A passion for sales, live events and creating memorable customer experiences. Telecommunications, retail, event sales, experiential marketing or customer acquisition experience is an asset.
• A commitment to Diversity, Equity, Inclusion, Belonging, and Accessibility, helping create an environment where everyone feels welcomed, valued, and supported

To protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.

In certain provinces (e.g. British Columbia) you are required to obtain and maintain a valid security worker licence to perform your position's duties. If applicable, you must obtain the required license and provide proof of satisfactory to the Company that you have obtained it on or before your start date.

Schedule and Employment Details

• Schedule: Full time
• Shift: Rotating
• Length of Contract: Not Applicable (Regular Position)
• Work Location: 8200 Dixie Road (101), Brampton, ON
• Travel Requirements: Up to 75%
• Background Check(s) Required: Canadian Criminal Record Check and Driver's Abstract
• Posting Category/Function: Sales & Door-to-door

To support career growth, collaboration, and high-performing teams, all Corporate Employees are expected to work onsite. We believe that in-person connection strengthens our culture and drives industry-leading performance.

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.

Posting Notes: Customer Experience

Location:

Toronto, ON, CA

Being a Rogers team member comes with some great perks & benefits including:

• Health & well-being benefits
• Donation matching
• Paid time off for volunteering
• Wealth Accumulation including: Pension plan & Employee stock options
• Generous employee discounts
• Leadership development, Mentorship, and Coaching programs

*available for full-time and part-time permanent employees, some restrictions apply