Director, Client Services (Influencer Marketing)

Viral Nation; Toronto; On-site; CAD 197,000 - 218,000; Full time

Job summary

Viral Nation in Toronto is seeking an accomplished client-and-people leader to steer portfolio strategy, grow revenue, and foster senior-level client relationships across a broad mix of accounts.

With 8+ years in the social, influencer, or agency world, you will coach account leaders, shape major proposals, and ensure delivery excellence—on time and on budget.

You will drive data-first thinking, guide cross-functional teams, and implement scalable systems to enhance efficiency and client outcomes.

Qualifications

• 8+ years in client services or agency management.
• Proven ability to grow key accounts and manage complex portfolios.
• Strong leadership and coaching skills.

Responsibilities

• Leads portfolio-level strategy and revenue performance, aligning resources to drive expansion.
• Lead forecasting, planning, and resourcing to ensure staffing alignment and delivery excellence.
• Build and maintain senior-level client relationships, serving as a strategic advisor.
• Lead the development of major client proposals, including pricing and campaigns.
• Ensure high-quality delivery—on time, on budget, to the highest standard.
• Champion operational consistency and cross-functional collaboration.
• Drive AI- and data-first thinking by standardizing workflows and scalable solutions.
• Stay ahead of industry trends to fuel client growth.

Skills

Client management

Leadership

Strategic planning

Forecasting

Job description

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.

While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

As a highly accomplished leader in client and people management, you possess an unparalleled track record of effortlessly maneuvering diverse client organizational structures and verticals. Your unwavering expertise has earned the trust of both internal and external stakeholders, who rely on your ability to deliver integrated solutions that surpass expectations, across a wide range of accounts.With 8+ years of experience in the social, influencer and/or agency world, you have forged powerful relationships with influential clients, cementing yourself as their most trusted partner and advisor. Your strategic acumen is unmatched, enabling you to identify opportunities for both growth and creativity, culminating in resounding success stories for clients and the agency alike. No matter how complex the challenge, your unwavering leadership steers teams toward tangible results and positive outcomes. You maintain a determined dedication to expanding your skillset, continually honing your ability to manage an expanding number of accounts, maintain productive relationships, and inspire larger teams toward even greater heights. Your team looks to you for solutions, and your commitment to developing your technical expertise.

Responsibilities

• Leads portfolio-level strategy and revenue performance, turning surfaced opportunities into prioritized growth plans and aligning resources, teams, and execution to drive expansion.
• Lead forecasting, planning, and resourcing to ensure staffing alignment, delivery excellence, and financial performance.
• Build and maintain trusted senior-level client relationships, serving as a strategic advisor focused on measurable business impact.
• Lead the development of major client proposals, including strategic direction, pricing, and integrated campaign concepts.
• Ensure consistent, high-quality delivery across all assigned accounts—on time, on budget, and to the highest standard.
• Partner with PMO on new scopes to ensure clarity in staffing, timelines, and financial structure.
• Proactively manage portfolio risks, staffing gaps, and escalations in partnership with key client stakeholders.
• Champion operational consistency, process adoption, and strong cross-functional collaboration.
• Influence the development of scalable systems, workflows, and client service standards that improve efficiency and delivery quality.
• Lead, develop, and performance-manage senior account leaders by setting clear expectations, coaching for impact, and fostering a culture of accountability, growth, and strong client outcomes across the portfolio.
• Drive AI- and data-first thinking by standardizing workflows and operationalizing smarter, scalable solutions.
• Stay ahead of industry trends and emerging technologies, sharing insights to fuel innovation and client growth.

Skills and Qualifications

• 8+ years of experience in client services or account management, preferably within a media, digital or social/influencer agency environment.
• Proven track record of developing, maintaining and growing strong relationships with key clients to ensure a deep understanding of client needs and strategic business objectives.
• Experience overseeing key account metrics, including client satisfaction, revenue growth, and profitability, with a focus on driving results.
• Ability to lead and develop high-performing teams in a fast-paced environment.

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.

While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

As a highly accomplished leader in client and people management, you possess an unparalleled track record of effortlessly maneuvering diverse client organizational structures and verticals. Your unwavering expertise has earned the trust of both internal and external stakeholders, who rely on your ability to deliver integrated solutions that surpass expectations, across a wide range of accounts.With 8+ years of experience in the social, influencer and/or agency world, you have forged powerful relationships with influential clients, cementing yourself as their most trusted partner and advisor. Your strategic acumen is unmatched, enabling you to identify opportunities for both growth and creativity, culminating in resounding success stories for clients and the agency alike. No matter how complex the challenge, your unwavering leadership steers teams toward tangible results and positive outcomes. You maintain a determined dedication to expanding your skillset, continually honing your ability to manage an expanding number of accounts, maintain productive relationships, and inspire larger teams toward even greater heights. Your team looks to you for solutions, and your commitment to developing your technical expertise.

Responsibilities

• Leads portfolio-level strategy and revenue performance, turning surfaced opportunities into prioritized growth plans and aligning resources, teams, and execution to drive expansion.
• Lead forecasting, planning, and resourcing to ensure staffing alignment, delivery excellence, and financial performance.
• Build and maintain trusted senior-level client relationships, serving as a strategic advisor focused on measurable business impact.
• Lead the development of major client proposals, including strategic direction, pricing, and integrated campaign concepts.
• Ensure consistent, high-quality delivery across all assigned accounts—on time, on budget, and to the highest standard.
• Partner with PMO on new scopes to ensure clarity in staffing, timelines, and financial structure.
• Proactively manage portfolio risks, staffing gaps, and escalations in partnership with key client stakeholders.
• Champion operational consistency, process adoption, and strong cross-functional collaboration.
• Influence the development of scalable systems, workflows, and client service standards that improve efficiency and delivery quality.
• Lead, develop, and performance-manage senior account leaders by setting clear expectations, coaching for impact, and fostering a culture of accountability, growth, and strong client outcomes across the portfolio.
• Drive AI- and data-first thinking by standardizing workflows and operationalizing smarter, scalable solutions.
• Stay ahead of industry trends and emerging technologies, sharing insights to fuel innovation and client growth.

Skills and Qualifications

• 8+ years of experience in client services or account management, preferably within a media, digital or social/influencer agency environment.
• Proven track record of developing, maintaining and growing strong relationships with key clients to ensure a deep understanding of client needs and strategic business objectives.
• Experience overseeing key account metrics, including client satisfaction, revenue growth, and profitability, with a focus on driving results.
• Ability to lead and develop high-performing teams in a fast-paced environment.

This role has an annual salary range of $140,000.00 to $155,000.00.This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.
Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.

Compensation Philosophy

At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.

Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.

AI in Recruitment

Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.

DEI Commitment

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.