Digital Media Senior Analyst, Amazon Ads

Kepler Group; Toronto; On-site; CAD 125,000 - 150,000; Full time

Job summary

A leading marketing agency in Toronto is seeking a Digital Media Senior Analyst to manage Amazon Ads campaigns. You will act as the main point of contact for clients, focusing on campaign execution and analysis. The ideal candidate has over 1 year of experience with Amazon Search Ads and strong analytical skills. This role offers competitive compensation and a range of employee benefits, including flexible leave options.

Benefits

Unlimited PTO

Healthcare/Dental/Vision

Annual Tuition Stipend

Qualifications

• 1-2+ years of experience working with Amazon Search Ads and Amazon DSP is required.
• Knowledge of the Amazon Advertising suite, including Sponsored Products and Sponsored Brands.
• Strong analytical skills and comfort with data analysis.

Responsibilities

• Act as a key day-to-day contact for assigned retail clients and vendors.
• Execute and monitor all aspects of campaign setup; measure performance using data analysis.
• Contribute to weekly and monthly client insights and strategy reports.

Skills

Experience with Amazon Search Ads

Analytical skills

Communication skills

Client relationship building

Tools

MS Excel

Job description

Digital Media Senior Analyst, Amazon Ads

Toronto

Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels.

Kepler prides itself on being a great place to work. In fact, we’re proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team and our clients.

• We’re transparent with our employees. You’ll hear updates on company financials, how we’re performing against bonus goals, and how we’re responding to challenges we face.
• We’re growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company.
• We’re fun. You’ll work with and learn from the smartest people in the industry and have a blast doing it.

THE TEAM

Kepler’s Optimization and Innovation team (Digital Media Team) is made up of forward-thinking media traders, with ad platform optimization expertise across biddable media channels such as social, SEM, video/Advanced TV, and programmatic DSP media: audio, DOOH, native, display, etc. and a keen sense of macro marketing, data policy, and technology trends.

This team is not simply a trading desk - you are a strategic biddable media expert, who will be client-facing, partner-facing, and seen as an internal expert for brainstorming future-proof ad tech solutions that drive client value and solve/automate internal workflow challenges.

THE ROLE

The Digital Media Senior Analyst, Amazon Ads sits on our Optimization & Innovation team - you’ll serve as a technical client point of contact, oversee campaign execution for our Amazon programs, project management and lead many aspects of program management and innovation. You’ll succeed as an OISA (Optimization & Innovation Sr Analyst) if you’re a natural leader, have exceptional communication and organizational skills, and are a creative problem solver with an instinct to use data.

What You Will Do:

• Refine your expertise in leveraging digital media channels for maximum impact – primarily focusing on Amazon Sponsored Ads and Amazon DSP with opportunities to work across social (Facebook, Twitter), video everywhere (Advanced TV: YouTube, Hulu, TV Networks, FireTV, Roku, etc), programmatic media via DSPs (audio, display/native, Digital Out of Home/DOOH, etc), (SEM/PPC: Google, Bing, etc)
• Act as a key day-to-day contact for assigned retail clients and vendors; track, elevate and solve client issues
• Partner with clients to understand their business goals, marketing objectives, and competitive constraints
• Work closely with your Optimization & Innovation Manager and other Kepler team members to design and execute sophisticated programs that deliver breakthrough client results
• Execute and monitor all aspects of campaign setup; measure performance using sophisticated data analysis
• Contribute to weekly, monthly, and annual client insights and strategy reports; contribute to all aspects of ongoing program analysis

Desired Skills and Experience

• 1-2+ years of experience working with Amazon Search Ads and Amazon DSP is required
• Knowledge of the Amazon Advertising suite, including Sponsored Products, Sponsored Brands, and Sponsored Display
• Similar retail media network experience is preferred
• Preferred experience with client and account management
• Experience with people management
• Strong analytical skills, and comfort with MS Excel, data analysis and internet technologies
• Excellent communication and presentation skills with strong ability to create and build relationships
• Ability to self-manage, juggle multiple priorities, and pay close attention to details
• Ability to contribute to fast-paced, entrepreneurial, team-based environment

Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing.

Total Compensation

• Healthcare/Dental/Vision
• Unlimited PTO
• Group RRSP Contributions
• $75/mo Wellness Stipend
• $2,000/yr Annual Tuition Stipend
• Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
• Annual Work From Anywhere 4 weeks per year

Kepler is a people first organization. If this role piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others.