Job Title : Digital Marketing Coordinator
Location : Woodstock Ontario
Reports To : Marketing Manager or Director of Sales & Marketing
Job Type : Full-Time Contract (18 Months)
About Our Company
UVALUX is a leading distributor in the light beauty and wellness industry proudly serving Canada since 1979. We provide innovative equipment solutions skincare products and business support services to salons spas and wellness in Woodstock Ontario UVALUX is committed to helping its partners grow through educational resources and exceptional customer service. As a family-owned business with a passion for wellness we continually adapt to meet evolving market needs. Joining our team means becoming part of a forward-thinking and fun company culture that fosters professional growth in a positive supportive atmosphere.
Job Summary
We are seeking a motivated and detail-oriented Digital Marketing Coordinator to help plan execute and optimize our online advertising efforts. This role is responsible for managing paid advertising campaigns website updates and creating engaging content for social media. The ideal candidate is passionate about data-driven advertising has hands-on experience across multiple platforms and a working knowledge of WordPress and WooCommerce websites.
Key Responsibilities
Digital Advertising & Website Maintenance
- Plan execute and optimize campaigns across Google & Meta Ads (Search Display Shopping etc.).
- Monitor analyze and report on campaign and website performance using analytic tools.
- Conduct keyword research define audience segments and perform A / B testing to improve ad performance.
- Collaborate with sales and marketing teams to develop high-impact ad creatives and assets.
- Maintain and update WordPress / WooCommerce websites including troubleshooting theme / plugin updates and performance optimization.
- Apply SEO best practices to improve website content and increase organic search visibility.
- Analyze conversion funnels to identify and implement enhancements across ads website structure and user experience.
- Develop monthly performance reports with actionable insights and recommendations.
- Identify data-driven trends to inform content strategy and optimize future campaigns.
Content Creation & Social Media
- Create engaging image and video content tailored for platforms including Instagram Meta TikTok YouTube X Pinterest LinkedIn and Snapchat.
- Assist in filming editing and publishing short-form video content for social and marketing use.
- Collaborate with the marketing team to develop on-brand marketing assets and visuals.
- Stay current on social media trends platform updates and viral content formats.
- Prepare and publish content across all social media channels.
- Monitor and engage with followers by responding to comments messages and mentions.
- Build online communities and track metrics such as engagement reach and follower growth.
- Support influencer partnerships brand collaborations and user-generated content initiatives.
- Provide support for various marketing tasks projects and events as needed.
Qualifications
- Hands-on experience managing digital ad campaigns (Google Ads Meta etc.)
- Ability to write compelling ad copy and effectively target audiences across platforms.
- Proficient with WordPress and WooCommerce including themes plugins and HTML / CSS.
- Familiarity with major social media platforms and basic design tools (Canva Adobe Suite etc.)
- Basic video editing skills using software such as Adobe Premiere CapCut or iMovie.
- Strong organizational skills with the ability to multitask and thrive in a fast-paced environment.
What youll be gaining by joining our team
- Paid vacation days plus a day off to celebrate your birthday!
- Fun team breakfasts and engaging company events.
- Access to professional development and learning opportunities.
- Comprehensive Health and Dental Benefits Program.
- Employee Assistance Program including mental health support and mindfulness resources.
- Complimentary access to our salon and spa showroom for personal sessions.
- Generous discounts on our amazing products.
Deadline to apply is October 26th
Monthly Salary : 40000 - 45000