Digital Marketing & Community Lead

Venture For Canada; Canada; Remote; CAD 55,000 - 60,000; Full time

Job summary

A national charity fostering youth entrepreneurship is seeking a Digital Marketing & Community Lead. This role involves crafting engaging stories, managing social media, and analyzing data to enhance community engagement. Candidates should have experience in digital marketing and social media, with strong communication skills. The position is a fixed-term contract supporting parental leave from late 2025 to late 2026. This is a virtual position within Canada offering competitive salaries and robust benefits.

Benefits

Salary range: $55,000-60,000

Stipend for phone usage

Three weeks of paid vacation

Flexible work hours

Qualifications

• 1–3 years of experience in social media management, content creation, or digital marketing.
• Strong writing, editing, and visual communication skills.
• Proficiency with major social platforms and analytics tools.

Responsibilities

• Develop a deep understanding of VFC’s diverse audiences.
• Plan, execute, and optimize a social media calendar.
• Monitor social media channels and engage with the community.

Skills

Social media management

Content creation

Data analysis

Strong writing skills

Visual communication

Collaborative mindset

Education

Education in Marketing, Communications, Business, or related field

Tools

Meta Insights

Google Analytics

Hootsuite

Sprout Social

Hubspot

WordPress

Job description

Thank you for your interest in joining our team! A little bit about Venture for Canada:

Venture for Canada is a national charity that fosters entrepreneurial skills and mindset in young Canadians. To be entrepreneurial is to act upon opportunities to create value for others.

We recruit, train, and support young people to work for innovative Canadian small businesses and startups. Through our programs, participants develop the network, knowledge, and entrepreneurial skills to have more impactful careers.

The resourcefulness of Canadians is essential to overcoming our country's greatest challenges. Venture for Canada is a catalyst of systemic social change by equipping young Canadians to build a more prosperous and inclusive society.

Hi, I’m Kathleen, the Senior Manager, People Operations here at Venture for Canada (VFC). I’ll be leading the recruitment for this new opening. I’ve been with VFC since 2019 and have seen it grow from 9 to 30+ team members! We’ve got such a dedicated and hardworking team of amazing people and we’re excited to see it expand! If you’re interested in learning more about our recruitment process and workplace philosophy, check out our Careers page here.

At VFC, the Digital Marketing & Community Lead plays a key role in bringing our mission to life online. You’ll craft stories that celebrate entrepreneurship, spark conversations that build community, and use data-driven insights to grow our digital impact. From social campaigns to creative content, you’ll help shape how Canadians experience VFC’s brand and purpose across every platform. This is a role for a creative connector, someone who thrives at the intersection of marketing, community, and social change.

Please note that the Digital Marketing & Community Lead is a fixed-term contract role to support Venture for Canada with parental leave coverage from late 2025 to late 2026.

Role Responsibilities

Social Media Management & Community Building

• Develop a deep understanding of VFC’s diverse audiences, including students, startups, alumni, supporters, ecosystem partners, and post-secondary institutions.
• Plan, execute, and optimize a dynamic social media calendar to maintain a consistent and engaging presence across all platforms.
• Build authentic relationships and cultivate a vibrant online community through thoughtful storytelling and engagement.
• Monitor and moderate social media channels including responding to comments, messages, and mentions in a timely and professional way.
• Collaborate with program teams to highlight participant stories, alumni impact, and organizational milestones.
• Stay on top of emerging trends and platform updates to keep our digital strategy innovative and relevant.

Content Creation

• Use the 4 Es of Marketing (Educate, Engage, Entertain, Empower) to design diverse, high-quality content across social media accounts and our blog.
• Write compelling copy and creative briefs that align with VFC’s voice, mission, and values.
• Plan, schedule, and publish posts strategically to maximize reach, engagement, and conversion.
• Develop multimedia content including short videos, graphics, and blog features in collaboration with internal and external creators.
• Support with website and blog updates.
• Ensure all digital content is accessible, inclusive, and aligned with brand standards.

Data Analysis & Optimization

• Track and analyze performance metrics including reach, engagement, click-through, and conversion rates.
• Provide regular reports with insights, learnings, and recommendations to improve content and campaign effectiveness.
• Use data to test and refine strategies from post timing to messaging tone to continually improve audience engagement.
• Stay aware of digital benchmarks and competitor trends to identify new opportunities for growth.

Job Requirements

• 1–3 years of experience in social media management, content creation, or digital marketing (nonprofit or education sector experience is a plus).
• Strong writing, editing, and visual communication skills.
• Proficiency with major social platforms and analytics tools (e.g., Meta Insights, Google Analytics, Hootsuite, or Sprout Social).
• Experience with Hubspot and Wordpress is a plus.
• A keen eye for emerging trends and creative opportunities in digital spaces.
• Collaborative, curious, and mission-driven mindset - you thrive in community-centered work.
• Passionate about entrepreneurship, education, and social impact; experience in nonprofits or small, scaling organizations is an asset.
• Education in Marketing, Communications, Business, or a related field is an asset.
• Proficiency with Google Workspace/Gmail, HubSpot, Slack, Zoom, and the Windows operating system are assets.
• Fluency in French is considered an asset.
• Must be legally authorized to work in Canada.

Interested in this role but don’t think you have the “right”: experience? We look for transferable skills too! We also heard only 1% of candidates will ever meet every requirement on most job postings, so really it's not a big deal if you don't meet all our requirements.

Venture for Canada is committed to providing equal pay for equal work with salaries in line with industry standards.

Why Join Venture for Canada?

We offer competitive salaries and robust benefits, including:

• Salary range: $55,000-60,000
• Stipend for phone usage
• Three weeks of paid vacation
• Summer hours from May Long Weekend to Labour Day
• Additional summer office closures, holiday closures (Dec 25–Jan 1), and bonus long weekends (14+ office closures annually!)
• Potential to work out of the country/province for up to 1 month annually
• Flexible work hours and a remote work environment
• Professional development funding
• Funding to support the setup of your home office

Location: Virtual, home office must be within Canada.

Start Date: December 1st

Deadline to Apply: November 7th

Internal Job Level: L2

Commitment to Diversity and Accessibility

Venture for Canada is dedicated to creating a workplace that fits your needs. We encourage applicants from all backgrounds and provide accommodations for accessibility. If you require accommodations, please contact us at [e-mail].

Additionally, all employees play a role in protecting company and customer data by adhering to the VFC information security policies and procedures.