Digital Marketing and Communications Coordinator

University of Guelph

Guelph

On-site

CAD 60,000 - 70,000

Full time

12 days ago
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Job summary

University of Guelph invites applications for a Digital Marketing and Communications Coordinator in the School of Continuing Studies. Reporting to the Manager, Marketing and Communications, the DMCC supports marketing activities across email, social, digital ads, and the SCS website.

The role requires a two-year Marketing diploma and hands-on experience with analytics, email platforms, and design tools. You will work collaboratively to promote programs and drive revenue, with opportunities to

Qualifications

  • 2-year Marketing diploma + 1 year related experience.
  • Experience using email, social, and web analytics for business needs.
  • Strong writing and multi-medium content development.
  • Familiarity with web analytics and ad platforms.
  • Experience with HTML/CMS tools.

Responsibilities

  • Create email marketing content and campaigns.
  • Develop social media content and digital advertising.
  • Assist with website updates and minor web maintenance.
  • Collaborate with staff and external partners to meet marketing goals.

Skills

Digital marketing
Email marketing
Social media management
Content creation
Google Analytics
Sprout Social
MailChimp
HTML/CMS (Drupal/WordPress)
Graphic design
Microsoft Office

Education

Two-year Marketing diploma

Tools

Google Analytics
Sprout Social
MailChimp
Drupal/WordPress
Canva
Adobe Creative Cloud
Microsoft Office

Job description

Location: Guelph, ON, CA, N1G 2W1

Primary Category Page: Staff and Management

Division: School of Continuing Studies

Requisition ID: 2872

Department: Administration

Position covered by the Collective Agreement with USW Local 4120

If you are a current employee of the University of Guelph you must apply on the internal Career Page in order to be considered as an internal applicant.

Career Opportunities (sapsf.com)

General Purpose

The School of Continuing Studies (SCS) at the University of Guelph delivers and supports a range of in-demand and on-trend non-degree programming to serve the current and emerging needs of our internal and external communities, industries and partners. Through our programs and services, we share the expertise of the University of Guelph beyond the University’s boundaries to help build healthy, thriving and sustainable communities in the rapidly evolving context of our region. We are a revenue generating enterprise within the university.

Duties And Responsibilities

Reporting to the Manager, Marketing and Communications, the Digital Marketing and Communications Coordinator (DMCC) provides support for all digital marketing and promotional activities within the department. Tasks include content creation for email marketing campaigns, social media, digital advertising, and the SCS website, along with minor web maintenance and some graphic design. The Digital Marketing and Communications Coordinator works collaboratively with departmental staff, members of the University community and external organizations and associations to coordinate and support SCS marketing goals, plans and activities.

Requirements
  • Successful completion of a 2-year Community College program in Marketing, plus 1 year of related experience, or an equivalent combination of education and experience.
  • An understanding of the effective use of digital marketing (email, social media, website) for business needs.
  • Strong writing skills and experience developing content for multiple mediums.
  • Experience with web and social media analytics, especially Google Analytics and Sprout Social.
  • Experience with MailChimp or other email marketing software.
  • Experience with digital and social media ad platforms (LinkedIn, Meta, Google Ads).
  • Knowledge of HTML/web authoring packages or content management systems such as Drupal/Wordpress.
  • Knowledge of graphic design software applications, including Canva and Adobe Creative Cloud (Photoshop, InDesign, Illustrator and Acrobat), and experience with Microsoft Office applications (Word, PowerPoint, Excel, Outlook).
  • Demonstrated skills in a variety of marketing and promotions channels including social media, email, web and digital ads, organization and time management, meeting facilitation and presenting, and writing and communication.
  • Experience working in a fast paced, multi-tasking, revenue generating environment and the ability to work collaboratively as well as independently.

Employee Type: Regular

Position Number: 10025016

Classification: USW, Local 4120 Salary: Band 4

USW Local 4120 Wage Grid
  • Tentative evaluation; subject to final review.

At the University of Guelph, fostering a culture of inclusion is an institutional imperative. The University invites and encourages applications from all qualified individuals, including from groups that are traditionally underrepresented in employment, who may contribute to further diversification of our Institution.

Posting Date: 09/02/2026

Closing Date: 09/09/2026

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