Data-Driven Paid Social Specialist (Toronto)

dentsu; Toronto; On-site; CAD 40,000 - 45,000; Full time

Job summary

A leading marketing firm in Toronto is looking for an experienced digital media professional to manage paid social campaigns across various platforms. The ideal candidate has 12 years of experience in digital media and strong analytical skills, particularly in Excel. The role offers a salary range of $40k-$45k and includes various employee benefits. Join us in driving business performance through innovative media solutions.

Benefits

Medical benefits

Dental benefits

Paid time off

RRSP

Qualifications

• 12 years of experience in digital media, preferably with exposure to paid social buying.
• Strong Excel and data analysis skills (Pivot Tables, VLOOKUPs, etc.).
• Ability to manage multiple projects and deadlines simultaneously.

Responsibilities

• Assist in the setup, trafficking and monitoring of paid social campaigns.
• Collaborate with media planners and buyers to align campaigns with goals.
• Track campaign performance metrics and flag optimization opportunities.
• Prepare reports and dashboards for internal teams and clients.

Skills

Digital media experience

Paid social buying

Data analysis

Organizational skills

Communication skills

Education

Post-secondary education in Marketing, Advertising, Communications

Tools

Meta Ads Manager

TikTok Ads

LinkedIn Campaign Manager

Excel

Job description

A leading marketing firm in Toronto is looking for an experienced digital media professional to manage paid social campaigns across various platforms. The ideal candidate has 12 years of experience in digital media and strong analytical skills, particularly in Excel. The role offers a salary range of $40k-$45k and includes various employee benefits. Join us in driving business performance through innovative media solutions.