Customer Sales Executive Salty Snacks & BFY Brands - Mississauga

The Hershey Company; Mississauga; Hybrid; CAD 70,000 - 85,000; Full time

Job summary

A leading confectionery company in Mississauga is looking for a Customer Sales Executive to drive sales initiatives for their Better-For-You Snacks team. The role involves managing business plans, collaborating with stakeholders, and growing brand presence. Candidates should possess a Bachelor's degree and have 1-3 years of sales experience in Consumer Packaged Goods. Strong analytical, communication, and team collaboration skills are essential. A hybrid work model is offered.

Benefits

Exposure to leading confectionery brands

Hybrid working environment

Flexible dress policy

LEED certified environment

Corporate social responsibility programs

Reward and recognition programs

Qualifications

• 1-3 years of progressive sales experience in Consumer Packaged Goods.
• Previous snack food category experience is an asset.
• Above average knowledge of the Canadian retail landscape.

Responsibilities

• Lead initiatives to profitably grow the business.
• Develop annual Business Plans with internal stakeholders.
• Forecast sales and set targets.
• Collaborate with marketing teams to align business opportunities.

Skills

Sales presentation skills

Customer relationship management skills

Ability to translate data into a selling story

Negotiation skills

Teamwork/Collaboration

Analytical skills

Education

Bachelor’s degree

Tools

Microsoft PowerPoint

Microsoft Excel

AC Nielsen

Job description

Job Title

Customer Sales Executive – Salty Snacks & BFY Brands

Work Arrangement

Hybrid – 3 days on-site in Mississauga, 2 days working from home

The Hershey Company

Hershey employees get to make real, impactful changes daily. We are looking for thinkers, leaders and challengers – people who initiate and make a true impact. Here at Hershey Canada, we strike the perfect balance between autonomy and support. Our managers are equipped to foster your career aspirations and empower your growth. With resources like e-learning, coaching, cross‑functional projects, your personal and professional growth is paramount to the team. Hershey’s people‑focused mindset is what makes our culture so sweet.

Major Canada brands include OH HENRY! HERSHEY’S KISSES, BROOKSIDE, POT OF GOLD, JOLLY RANCHER, REESE’S, TWIZZLERS, HERSHEY’S, SKOR, CHIPITS and ICEBREAKERS.

Hershey Canada is proud of our position as Forbes Canada’s Top Employer. We’ve been recognized as a Greater Toronto Top Employer’s for the 5th consecutive year. We’ve also been named as a Great Place to Work for 2024 - 2025!

At The Hershey Company, we’re committed to making a difference in the communities where we live, work and do business. This commitment dates from the earliest years of our company and is a vital part both of our heritage and of who we are today.

Position Summary

As a driving force within Hershey Canada’s sales team, the CSE will lead initiatives to profitably grow the business. As a part of the Better‑For‑You Snacks team, you will manage a direct report and mentor the team to achieve the assigned objective/plan, including gross sales, net sales, market share, and profit contribution.

What will you do

• Closely collaborate with internal stakeholders and with a wide range of customers to develop annual Business Plans focused on listing new products, achieving permanent distribution and developing & executing a comprehensive promotional calendar
• Assess data and translate into an impactful selling story in support of customer & Hershey ambitions
• Forecast sales and set targets and develop 1‑3 year growth plans
• Work cross functionally to develop and deliver high impact sales presentations to a variety of growth customers

• Manage customer promotional and merchandising strategy
• Work with a range of customers, distributors and brokers to expand brand presence and grow sales
• Coordinate with marketing teams and cross functional partners to ensure new business opportunities are aligned with Hershey brand strategies

What We Need

• Education:
  • Bachelor’s degree required

• Experience:
  • 1‑3 year’s progressive sales experience in a Consumer Packaged Goods or related capacity
  • Previous snack food category experience an asset

• Technical Skills:
  • Above average knowledge of Microsoft office software (PowerPoint and Excel mandatory)
  • Knowledge of AC Nielsen with ability to analyze and interpret data

• Soft Skills:
  • Ability to effectively forecast supply requirement in a dynamic environment
  • Ability to translate data and strategy into a selling story
  • Above average knowledge of the Canadian retail landscape
  • Sales presentation skills; Written and verbal communication skills
  • Customer relationship management skills & experience
  • Entrepreneurial spirit; Forward thinking and ability to challenge the status quo
  • Persuasive negotiation skills
  • Teamwork/Collaboration. Ability to develop strong cross functional working relationships
  • Strong desire for personal and professional development
  • Detail oriented and ability to multitask
  • Strategic leadership
  • Experience in a fast‑paced business environment and ability to work independently are essential

Benefits and Perks of Working at Hershey Canada

• Of course, exposure to some of the world’s leading chocolate and sugar confectionery brands and products
• Best of both ways of working – hybrid home/office working environment offering flexibility.
• Flexible dress policy – this includes jeans!
• Working in a LEED certified and open concept environment
• Corporate social responsibility programs – because we should leave the world a little better than we found it
• Fantastic reward and recognition programs