Culture-Driven Social Content Creator

Publicis Groupe Holdings B.V; Toronto; On-site; CAD 60,000 - 65,000; Full time

Job summary

Publicis Canada in Toronto is seeking a Content Creator who truly understands social and culture. The role focuses on creating work people care about, not just posting calendars, and staying ahead of platform trends.

You’ll ideate, shoot, edit, and collaborate with strategists, creatives, producers, and account teams to deliver fast, authentic content that resonates with audiences and reflects the brand.

Qualifications

• Portfolio of creator-like content is preferred.
• Deep knowledge of social platforms and analytics.
• Experience with mobile editing tools.
• On-camera experience or voiceovers for social content.
• Ability to convert analytics into insights for content decisions.
• Strong presentation skills to stakeholders.

Responsibilities

• Ideate concepts from social briefs, shoot and edit content with support.
• Craft entertaining, brand-aligned content and captions.
• Occasionally appear on camera when needed.
• Identify opportunities for brands to participate in conversations.
• Post content to social channels as required.
• Weigh trends and provide a POV on relevancy and safety.
• Collaborate with strategists, creatives, producers, account teams and managers.
• Take feedback in stride and work as a team.

Skills

Creator portfolio

Platform knowledge

On-camera

CapCut editing

Analytics insight

Presentation skills

Tools

Meta Business Manager

TikTok Business Manager

CapCut

Job description

Publicis Canada in Toronto is seeking a Content Creator who truly understands social and culture. The role focuses on creating work people care about, not just posting calendars, and staying ahead of platform trends.

You’ll ideate, shoot, edit, and collaborate with strategists, creatives, producers, and account teams to deliver fast, authentic content that resonates with audiences and reflects the brand.